Who Owns Activex?

Activex was introduced by Evyap in 1990 as the company's entry into the antibacterial and hygiene products market, addressing growing consumer demand for health-focused personal care solutions. The brand was developed with specialized formulations designed to provide effective antibacterial protection while maintaining skin safety and comfort, leveraging Evyap's expertise in personal care product development. This strategic expansion demonstrated Evyap's ability to identify emerging consumer needs and develop targeted solutions that address specific health and wellness concerns in the personal care market.

During the 1990s and 2000s, Activex expanded across Turkey and neighboring countries, establishing itself as a trusted brand in the antibacterial and hygiene category. The brand's success was driven by its focus on health benefits, effective formulations, and marketing that emphasized protection and wellness. By the 2000s, Activex had achieved market presence in numerous countries across Europe, Asia, and Middle East, building a reputation for reliability and effectiveness. This geographic expansion demonstrated Activex's ability to adapt to diverse market preferences while maintaining consistent product quality and brand messaging across different cultural contexts.

In recent years, Activex has experienced increased consumer interest due to heightened awareness of hygiene and health protection. The brand has benefited from Evyap's investment in research and development of advanced antibacterial formulations and its expansion into complementary hygiene product categories. Activex represents Evyap's strategy of developing specialized brands that address specific consumer health and wellness needs while maintaining quality and affordability. The brand's growth reflects evolving consumer priorities and increased focus on health protection in personal care products, positioning Activex as a relevant and trusted brand in the modern hygiene market. This recent growth demonstrates Activex's ability to capitalize on changing consumer behaviors and health awareness trends.