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2026 Who Brands. All information is provided for educational purposes. Brand names and logos are trademarks of their respective owners.

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  2. Affiliate Disclosure

Affiliate Disclosure

Transparency about how we support this website.

FTC Disclosure: In accordance with the Federal Trade Commission's 16 CFR Part 255 guidelines on the use of endorsements and testimonials in advertising, Who Brands is required to disclose any material connections between this website and third-party companies whose products, services, or job listings appear on this site. This page provides that disclosure in full.

Who Brands is dedicated to providing free, high-quality information about brand ownership. To cover the costs of research, hosting, and ongoing development, we participate in various affiliate marketing programmes and display third-party advertising. This page explains every commercial relationship we have, so you always know when a link or placement may result in compensation for us.

What Are Affiliate Links?

Some of the links on Who Brands are "affiliate links." This means if you click on the link and make a qualifying purchase or take a qualifying action, we may receive an affiliate commission or referral fee. This comes at no extra cost to you, the price you pay is the same whether you use our link or navigate directly to the retailer.

Affiliate links on Who Brands are used contextually, for example, on a brand's profile page, we may link to that brand's products on Amazon. These links are provided as a convenience and are relevant to the content of the page. They are clearly marked with a disclosure notice near the link.

Amazon Associates Programme

Who Brands is a participant in the Amazon Services LLC Associates Programme, an affiliate advertising programme designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com and affiliated Amazon sites.

  • Our affiliate tag: whobrandsaffiliate-20
  • Link format: Amazon search links on brand pages use the format amazon.com/s?k=[brand]&tag=whobrandsaffiliate-20
  • Commission: We earn a small percentage of qualifying purchases made through our links. Commission rates vary by product category.
  • Eligibility: We only display Amazon affiliate links on brand pages in consumer-relevant categories (e.g. food & beverage, beauty, electronics, fashion). We do not display affiliate links on pages for financial services, insurance, or other non-consumer categories.

As an Amazon Associate, we earn from qualifying purchases. Amazon and the Amazon logo are trademarks of Amazon.com, Inc. or its affiliates.

Google AdSense (Display Advertising)

Who Brands displays advertisements served by Google AdSense. These advertisements are clearly distinguishable from our editorial content and are labelled as "Sponsored" or "Ad" by Google.

  • We earn revenue when visitors view or click on these advertisements.
  • Google uses cookies (including the DoubleClick cookie) to serve personalised ads based on your browsing history. See our Cookie Policy for details.
  • We do not control the specific ads displayed and are not responsible for their content.
  • You can opt out of personalised advertising via Google Ads Settings.

Job Listings (Adzuna)

Who Brands displays job listings sourced from Adzuna, a third-party job search engine, on brand and company profile pages. These listings are provided to give users additional context about the organisations featured on our site.

  • We may receive compensation when users click on or interact with job listings displayed on our site.
  • Job listings are sourced automatically via the Adzuna API and are not individually reviewed or endorsed by Who Brands.
  • The presence of a job listing does not constitute an endorsement of the employer, the role, or the terms of employment.
  • Adzuna may set cookies when you click through to their platform. See Adzuna's Privacy Policy for details.

Our Commitment to Editorial Independence

Our commercial relationships never influence our editorial content. Specifically:

  • We do not accept payment to feature, promote, or alter information about any brand or company in our database.
  • Affiliate links are placed contextually based on relevance to the page content, not based on commission rates.
  • The brand ownership data, company profiles, and editorial articles on Who Brands are researched and written independently, without input from the brands or companies covered.
  • We do not remove or alter negative or unflattering factual information about a brand or company in exchange for any form of compensation.

If you ever have concerns about a potential conflict of interest or believe a commercial relationship has influenced our content, please contact us at [email protected]. We take such concerns seriously and will investigate promptly.

Sponsored Content

Occasionally, we may publish sponsored content. Any such content will be clearly and prominently identified as "Sponsored" or "Promoted" at the top of the article or page. Sponsored content is subject to the same factual accuracy standards as our editorial content, but readers should be aware that it is produced in partnership with a paying sponsor. We will not publish sponsored content that is misleading, inaccurate, or that conflicts with our editorial standards.

Last updated: August 7, 2026

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On this page

  • What Are Affiliate Links?
  • Amazon Associates
  • Google AdSense
  • Job Listings (Adzuna)
  • Editorial Independence
  • Sponsored Content