
Evyap
Turkish multinational personal care and hygiene products company founded in 1927, producing soaps, deodorants, and grooming products across 15 brands. Operates manufacturing facilities in Turkey, Egypt, Malaysia, and Indonesia, exporting to 100+ countries.
Company Type
private
Founded
1927
Headquarters
Istanbul, Turkey
Revenue
not publicly disclosed (private); Evyap Malaysia revenue RM2.3 billion (2025)
Employees
Approximately 3,000+
Primary Market
Global
Evyap Timeline
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What does Evyap own?
Evyap owns and operates 15 personal care brands including Duru, Arko, Activex, Evy Baby, Gibbs, Fax, and Sanino. The company operates manufacturing facilities in Turkey, Egypt, Malaysia, and Indonesia, and also operates Evyapport, Turkey's fourth largest private port. Evyap Life Chemistry, the oleochemical division, serves more than 600 customers across 55 countries. Evyap provides contracted manufacturing services for leading international brands.
Is Evyap publicly traded?
No, Evyap is a privately held company owned and controlled by the Evyap family. The company does not have publicly traded shares and is not listed on any stock exchange, allowing it to maintain long-term strategic focus without public market pressures.
Who founded Evyap?
Evyap was founded in 1927 by Mehmet Rıfat Evyap in Erzurum, Turkey. The company started as a small soap atelier and has grown into one of the world's leading personal care manufacturers under nearly a century of family leadership.
Where is Evyap headquartered?
Evyap is headquartered in Istanbul, Turkey, where the company maintains its corporate offices, research and development center, and primary strategic operations. The company operates manufacturing facilities in Turkey, Egypt, Malaysia, and Indonesia.
How many brands does Evyap own?
Evyap owns 15 brands across personal care categories, including Duru, Arko, Activex, Evy Baby, Gibbs, Fax, and Sanino. Together, these brands offer more than 500 products serving consumers in over 100 countries worldwide.
Who owns Evyap?
Evyap is owned by the Evyap family, descendants of founder Mehmet Rıfat Evyap. The company has remained under family ownership and control since its founding in 1927, with no external shareholders or public trading.
What is Evyap's market position?
Evyap ranks among the top 100 industrial companies in Turkey and holds dominant positions in soap markets across Eastern Europe and the Middle East. The company ranks among the top two soap brands in countries including Russia, Ukraine, Belarus, Romania, Poland, and Azerbaijan. Activex is the clear leader in Turkey's liquid soap category.
Is Evyap sustainable?
Evyap maintains comprehensive sustainability practices with ISO 9001 quality management certification, GMP certification for cosmetics manufacturing, ISO 27001 information security certification, and RSPO certification for sustainable palm oil sourcing (Evyap Malaysia). The company focuses on environmental responsibility, resource efficiency, and regulatory compliance across its operations.
What is the new Evyap Indonesia plant?
In February 2026, Evyap opened a $130 million manufacturing facility in Indonesia's Sei Mangkei Special Economic Zone, North Sumatra. Operated by PT Evyap Sabun Indonesia, the plant produces palm oil-derived products including fatty acids, glycerin, soap noodles, and finished soap products. It has three production lines with a combined annual capacity of 650,000 tonnes and benefits from tax exemptions of up to 20 years.
Evyap Sustainability & Ethics
Evyap has established comprehensive sustainability and ethical practices focused on quality management, environmental responsibility, and operational excellence in personal care manufacturing. The company's commitment to sustainability is demonstrated through multiple international certifications and environmental management systems.
The company maintains ISO 9001 quality management certification, first obtained in 1995, with ongoing certification processes for both Turkish and Egyptian operations. Evyap's Good Manufacturing Practices (GMP) certification, obtained in 2012, ensures compliance with international standards for cosmetics production and product safety.
Evyap holds ISO 27001 certification for information security management, demonstrating commitment to protecting data consistency, accessibility, and confidentiality. The company implements systematic risk management for information assets and conducts regular training to improve technical and behavioral competencies in information security awareness.
Evyap Malaysia holds Roundtable on Sustainable Palm Oil (RSPO) certification, which enhances access to export markets, particularly in Europe, and appeals to sustainability-conscious customers. The company's oleochemical operations use palm oil as a key feedstock, and RSPO certification ensures that the palm oil is sourced from sustainable producers.
Environmental sustainability initiatives include commitment to minimizing environmental impacts through efficient resource utilization and environmental compliance. The company operates with awareness of environmental and social responsibilities, continuously improving product and operations quality while reducing environmental footprint. The new Indonesian facility is strategically located near feedstock suppliers, reducing transportation-related emissions.
In ethical business practices, Evyap maintains strict compliance with all laws and regulations required by the Ministry of Health for the cosmetics industry, constantly monitoring current GMP standards and ensuring compliance. The company's employee suggestion system and quality development projects maintain high levels of employee participation in continuous improvement initiatives.
Awards & Recognition
Evyap has received recognition for its export success, quality achievements, and contribution to Turkey's industrial development:
- Turquality Program (2006): Evyap's Duru and Arko brands were awarded participation in Turkey's prestigious Turquality program, recognizing their international brand potential and export success.
- Top 100 Turkish Industrial Companies: Evyap consistently ranks among the top 100 industrial companies in Turkey, reflecting its scale, employment, and contribution to the national economy.
- ISO Certifications: Multiple international certifications including ISO 9001 (quality management), ISO 27001 (information security), and GMP (good manufacturing practices) demonstrate operational excellence.
- Export Leadership: Recognition as one of Turkey's leading exporters of soap and personal care products, contributing significantly to the country's export performance.
- Quality Assurance Awards: Various industry recognitions for quality management systems and manufacturing excellence in personal care products.
Controversy, Regulation & Public Scrutiny
Evyap maintains a strong regulatory compliance record with no significant controversies or public scrutiny issues documented. The company operates in the highly regulated cosmetics and personal care industry, maintaining strict adherence to international standards and local regulations.
The company's proactive approach to regulatory compliance includes constant monitoring of current GMP (Good Manufacturing Practices) standards, ensuring compliance with all Ministry of Health regulations for the cosmetics industry, and maintaining international certifications that demonstrate operational excellence.
Evyap's long operating history of nearly 100 years without major regulatory or legal issues reflects its commitment to ethical business practices and product safety. The company's focus on quality assurance and regulatory compliance has helped maintain consumer trust across its international markets.
Brands Owned by Evyap
Evyap owns 7 brands in our database. Explore the ownership tree below — click categories to expand and see individual brands.
Evyap
private · Founded 1927 · Istanbul, Turkey
7
brands
Evyap Ownership: Pros & Cons
Advantages
- +Nearly a century of expertise in soap and personal care manufacturing (founded 1927)
- +15 brands serving diverse consumer segments across 100+ countries
- +Manufacturing footprint in four countries (Turkey, Egypt, Malaysia, Indonesia) enabling efficient distribution
- +New $130 million Indonesia plant (opened February 2026) with 650,000 tonnes annual capacity and up to 20-year tax exemptions
- +Evyap Malaysia is one of the largest vertically integrated oleochemical producers in Malaysia with RSPO certification
- +Evyap Life Chemistry serves 600+ customers across 55 countries
- +Strong brand recognition: Duru and Arko in Turquality program; Activex is leader in Turkey's liquid soap category
- +Evyapport provides strategic logistics advantages for export operations
- +Evyap Malaysia revenue grew 5.4% to RM2.3 billion in 2025 with healthy utilisation rates
- +Commitment to natural ingredients and sustainable palm oil sourcing
Considerations
- -Limited public financial transparency due to private ownership structure
- -Smaller scale compared to multinational conglomerates like Unilever or Procter & Gamble
- -Exposure to crude palm oil price volatility affecting oleochemical margins
- -Evyap Malaysia operating profit margin moderated to 5.9% in 2025 due to input cost pressures
- -Regional market concentration in specific geographies (Eastern Europe, Middle East)
- -Family-controlled structure may limit external capital access for rapid expansion
- -Less extensive retail distribution in some Western markets compared to major competitors
Frequently Asked Questions About Evyap
What does Evyap own?
Evyap owns and operates 15 personal care brands including Duru, Arko, Activex, Evy Baby, Gibbs, Fax, and Sanino. The company operates manufacturing facilities in Turkey, Egypt, Malaysia, and Indonesia, and also operates Evyapport, Turkey's fourth largest private port. Evyap Life Chemistry, the oleochemical division, serves more than 600 customers across 55 countries. Evyap provides contracted manufacturing services for leading international brands.
Is Evyap publicly traded?
No, Evyap is a privately held company owned and controlled by the Evyap family. The company does not have publicly traded shares and is not listed on any stock exchange, allowing it to maintain long-term strategic focus without public market pressures.
Who founded Evyap?
Evyap was founded in 1927 by Mehmet Rıfat Evyap in Erzurum, Turkey. The company started as a small soap atelier and has grown into one of the world's leading personal care manufacturers under nearly a century of family leadership.
Where is Evyap headquartered?
Evyap is headquartered in Istanbul, Turkey, where the company maintains its corporate offices, research and development center, and primary strategic operations. The company operates manufacturing facilities in Turkey, Egypt, Malaysia, and Indonesia.
How many brands does Evyap own?
Evyap owns 15 brands across personal care categories, including Duru, Arko, Activex, Evy Baby, Gibbs, Fax, and Sanino. Together, these brands offer more than 500 products serving consumers in over 100 countries worldwide.
Who owns Evyap?
Evyap is owned by the Evyap family, descendants of founder Mehmet Rıfat Evyap. The company has remained under family ownership and control since its founding in 1927, with no external shareholders or public trading.
What is Evyap's market position?
Evyap ranks among the top 100 industrial companies in Turkey and holds dominant positions in soap markets across Eastern Europe and the Middle East. The company ranks among the top two soap brands in countries including Russia, Ukraine, Belarus, Romania, Poland, and Azerbaijan. Activex is the clear leader in Turkey's liquid soap category.
Is Evyap sustainable?
Evyap maintains comprehensive sustainability practices with ISO 9001 quality management certification, GMP certification for cosmetics manufacturing, ISO 27001 information security certification, and RSPO certification for sustainable palm oil sourcing (Evyap Malaysia). The company focuses on environmental responsibility, resource efficiency, and regulatory compliance across its operations.
What is the new Evyap Indonesia plant?
In February 2026, Evyap opened a $130 million manufacturing facility in Indonesia's Sei Mangkei Special Economic Zone, North Sumatra. Operated by PT Evyap Sabun Indonesia, the plant produces palm oil-derived products including fatty acids, glycerin, soap noodles, and finished soap products. It has three production lines with a combined annual capacity of 650,000 tonnes and benefits from tax exemptions of up to 20 years.








