Who Owns TRESemmé?
TRESemmé is owned by Unilever, a British-Dutch multinational consumer goods corporation. Founded in 1947 by Godefroy Manufacturing, TRESemmé was acquired by Alberto-Culver in 1968 and then by Unilever in 2010. The brand is known for salon-quality hair care products.
Parent Company
Unilever plc
Acquired
2010
Status
Publicly Traded
Headquarters
London, UK / Rotterdam, Netherlands
Who Owns TRESemmé?
- Parent Company: Unilever plc
- Ownership Type: Wholly owned
- Acquisition Year: 2010
- Company Type: Publicly Traded
- Stock Ticker: LSE: ULVR
| Brand | Parent Company | Ownership Type |
|---|---|---|
| TRESemmé | Unilever plc | Wholly owned |
History of TRESemmé
- Founded: 1947
- Founders: Godefroy Manufacturing
- Acquired by Unilever plc: 2010
TRESemmé was launched in 1947 by Godefroy Manufacturing, with the original intention of distributing the products only within beauty salons. The brand name was inspired by the idea of providing "tres bien" (very good) hair care products for professional use.
In 1968, Alberto-Culver, a manufacturer of hair and skincare products, acquired TRESemmé. As the product line became more popular, Alberto-Culver expanded distribution beyond salons to supermarkets and pharmacies, making professional-quality hair care accessible to consumers.
In 2010, Unilever acquired Alberto-Culver for $3.1 billion, bringing TRESemmé into Unilever's portfolio. Under Unilever ownership, the product line was further developed and expanded with additional products and enhanced formulations.
TRESemmé creates formulas suited for different types of hair, with products including shampoos & conditioners, dry shampoos, mousse, gels, hair sprays, crème & milk, and other styling sprays. The brand's products are used in hair salons across the United States, Canada, the United Kingdom, and Asia, particularly for hair repair treatment from heat damage caused by hair ironing and blowdrying.
The brand has been heavily involved in fashion industry sponsorships, serving as the official hair care sponsor of Mercedes-Benz Fashion Week in New York from 2006 to 2014. TRESemmé created a team called "Runway Insiders" that included American model and DJ Harley Viera-Newton.
In August 2020, TRESemmé faced significant controversy in South Africa when a marketing campaign at Clicks retail chain was accused of being racist. The campaign showed text describing "dull and frizzy" and "dry and damaged" hair under a black model's portrait while "fine and flat" and "normal" appeared under a white model's portrait. Following widespread protests and retail boycotts, Unilever removed all TRESemmé products from South African retailers for 10 days, conducted an internal investigation, and issued apologies.
About Unilever plc
What does Unilever own?
Unilever owns a portfolio of over 400 brands across four business groups: Beauty and Wellbeing (Dove, Vaseline, TRESemme, Pond's), Personal Care (Axe/Lynx, Rexona/Sure, Lux, Lifebuoy, Close Up), Home Care (Domestos, Cif, Surf, Omo, Comfort), and Nutrition (Knorr, Hellmann's, Lipton, Marmite). Following the 2025 demerger of its Ice Cream business, Unilever no longer owns Magnum, Walls, Ben & Jerry's, or Breyers. The company also owns approximately 61% of Hindustan Unilever Limited, a publicly listed subsidiary in India.
Is Unilever publicly traded?
Yes, Unilever plc is listed on the London Stock Exchange under ticker ULVR and on Euronext Amsterdam under ticker UNA. American Depositary Receipts are listed on the New York Stock Exchange under ticker UL. The company does not have a controlling shareholder, and its shares are held primarily by institutional investors. Unilever simplified its dual-listed structure in 2020, consolidating its legal headquarters in the United Kingdom.
Who founded Unilever?
Unilever was formed in 1929 through the merger of Lever Brothers, a British soap company founded by William Hesketh Lever in 1885, and Margarine Unie, a Dutch margarine producer formed through the merger of the Jurgens and Van den Bergh companies in 1927. The founders of the predecessor companies include William Lever, James Darcy Lever, Antonius Johannes Jurgens, and Samuel van den Bergh.
Where is Unilever headquartered?
Unilever is headquartered in London, United Kingdom. The company's registered office and principal executive offices are located in London. Unilever simplified its dual-listed structure in 2020, consolidating its legal headquarters in the United Kingdom and ending the separate Unilever N.V. Dutch entity. The company's shares continue to trade on both the London Stock Exchange and Euronext Amsterdam.
How many brands does Unilever own?
Unilever owns a portfolio of over 400 brands across four business groups: Beauty and Wellbeing, Personal Care, Home Care, and Nutrition. The company's largest brands by revenue include Dove, Hellmann's, Knorr, Axe/Lynx, Rexona/Sure, Lipton, Vaseline, Domestos, and Cif. Following the 2025 demerger of its Ice Cream business, Unilever's portfolio no longer includes ice cream brands such as Magnum, Walls, Ben & Jerry's, and Breyers.
Who owns Unilever?
Unilever plc is a publicly traded company with no controlling shareholder. The company's shares are held primarily by institutional investors including major asset managers and index funds. No single shareholder holds a majority stake in Unilever. Fernando Fernandez serves as CEO, having been appointed in March 2025 following the departure of Hein Schumacher. The company's board includes a majority of independent non-executive directors.
- Founded: 1929
- Headquarters: London, United Kingdom
- Company Type: Publicly Traded
- Stock: LSE: ULVR
Where Is TRESemmé Made / Based?
- Headquarters: London, UK / Rotterdam, Netherlands
- Manufacturing / Operations: United States, United Kingdom, Brazil, Global Unilever facilities
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TRESemmé Ownership: Pros & Cons
Advantages
- +Over 75 years of professional hair care expertise backed by Unilever's extensive R&D investment
- +Strong salon heritage and professional credibility
- +Wide product range for different hair types and styling needs
- +Global distribution through Unilever's established retail channels
- +Premium quality assurance supported by corporate resources and professional standards
Considerations
- -Premium pricing compared to store-brand alternatives
- -Competition from other professional hair care brands and salon products
- -Dependency on Unilever's supply chain and corporate policies
- -Past controversy affecting brand reputation in some markets
- -Environmental impact of chemical formulations and packaging
Frequently Asked Questions About TRESemmé
Where to Buy
Disclosure: We may earn commission from purchasesCompetitors to TRESemmé
These competing brands operate in the same categories and provide similar products or services. Compare key attributes to understand market positioning and competitive landscape.
| Brand | Parent Company | Country | Founded | Market Position | Primary Market | Gender Target |
|---|---|---|---|---|---|---|
| Procter Gamble | USA | 1983 | Mass Market | North America | Male | |
| Clorox | USA | 1984 | Mass Market | North America | All Genders | |
| Nexus Capital Management | USA | 2011 | Mass Market | North America | All Genders | |
| Walmart | USA | 1986 | Mass Market | North America | All Genders | |
| Procter Gamble | USA | 1937 | Mass Market | North America | Male | |
| Procter Gamble | USA | 1956 | Mass Market | North America | Male |
Learn More About Competitors

Always
Owned by Procter & Gamble
American feminine hygiene brand known for its menstrual pads, panty liners, and feminine care products.

Burt's Bees
Owned by The Clorox Company
American personal care brand specializing in natural and organic skincare, lip care, and personal grooming products made with beeswax and natural ingredients.

Dollar Shave Club
Owned by Nexus Capital Management
American direct-to-consumer razor and grooming brand known for its subscription model and viral marketing.

Equate
Owned by Walmart Inc.
Walmart's flagship health and beauty private label brand with 75% U.S. household penetration, ranking as the second most popular store brand in America, offering over-the-counter medications and personal care products at affordable prices.

Old Spice
Owned by Procter & Gamble
American men's grooming brand known for its deodorants, antiperspirants, body washes, and distinctive nautical-themed marketing campaigns.

Secret
Owned by Procter & Gamble
American women's deodorant and antiperspirant brand known for its pH-balanced formulations and marketing focused on women's confidence and strength.
Competitive Analysis
Market Positioning: TRESemmé competes with 6 brands in the same categories, ranging from mass market to luxury positioning.
Geographic Distribution: Competitors are headquartered across multiple regions, indicating global competition in this market segment.
Brand Heritage: Competitor brands range from established heritage brands to newer market entrants, with founding years spanning several decades.
Unilever plc Stock Information
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