
Jet.com was acquired by Walmart (NYSE: WMT) in September 2016 for $3.3 billion and shut down on June 4, 2020, with the site redirecting to Walmart.com. Founded in 2014 by Marc Lore, Nate Faust, and Mike Hanrahan, it was an e-commerce startup built to challenge Amazon on price.
Parent Company
Acquired
2016
Status
Publicly Traded
Headquarters
| Brand | Parent Company | Ownership Type |
|---|---|---|
| Jet.com | Walmart Inc. | Wholly owned |
Marc Lore founded Jet in April 2014 in Hoboken, New Jersey, with Nate Faust and Mike Hanrahan, both veterans of his earlier company Quidsi, which ran Diapers.com before Amazon bought it for $545 million in 2011. Lore's thesis was that e-commerce had optimized for convenience at the expense of price, and that a retailer willing to show customers the economic trade-offs could beat Amazon for value shoppers.
The original concept was a paid membership club, $49.99 a year, offering the lowest prices online through software that recalculated the order total in real time as customers added items, rewarding choices that cut fulfillment costs, like picking items from the same warehouse or paying with a debit card. Jet raised $820 million in venture funding from investors including GV, Goldman Sachs, Bain Capital Ventures, Accel, Alibaba, NEA, and Fidelity.
The site launched publicly on July 21, 2015 after a beta period. The membership fee was dropped within months, in October 2015, as growth targets trumped the subscription model. Sales grew fast but unprofitably, with reports of heavy losses on each order as Jet subsidized prices to build scale.
Walmart agreed to buy Jet for $3.3 billion on August 8, 2016, the largest acquisition of an e-commerce startup at the time, and closed the deal that September. Lore took over Walmart's US e-commerce operation, and Jet continued as a separate urban, millennial-skewing storefront while its technology and team migrated into Walmart.com.
The separate brand never found its footing inside the larger company. Sales sagged, most staff transferred to Walmart.com by 2019, and president Simon Belsham departed that year. On May 19, 2020, Walmart announced it would discontinue Jet.com, executing the shutdown on June 4. CEO Doug McMillon said the acquisition had "jump-started" Walmart's e-commerce progress, crediting it for curbside pickup growth and category expansion even as the Jet name itself was retired.
What does Walmart own?
Walmart Inc. owns Walmart Supercenters, discount stores, and Neighborhood Markets in the US; Sam's Club warehouse clubs; approximately an 81% stake in Flipkart (India's leading e-commerce platform); Walmart Mexico (Walmex), the largest retailer in Mexico; Walmart Canada; and operations in Central America, Chile, China, and other countries. Private-label brands include Great Value, Equate, Onn., Mainstays, and Bettergoods. Walmart also owns Walmart Connect, its advertising network, and operates Walmart+, a paid membership service.
Is Walmart publicly traded?
Yes. Walmart Inc. trades on the Nasdaq Global Select Market under ticker WMT, having moved its listing from the New York Stock Exchange in December 2025 after more than 50 years. Despite being a public company, the Walton family retains effective control through approximately 46% of shares held through Walton Enterprises LLC and other family entities. The remaining shares are held by institutional investors including Vanguard and BlackRock, and by public shareholders.
Who founded Walmart?
Sam Walton founded Walmart, opening the first store in Rogers, Arkansas on July 2, 1962. Walton had previously operated Ben Franklin franchise stores in Arkansas, where he developed the low-cost, high-volume retail philosophy that became Walmart's foundation. He died on April 5, 1992, at age 74. His family continues to hold the controlling stake in the company.
Where is Walmart headquartered?
Walmart is headquartered in Bentonville, Arkansas, USA, where Sam Walton established the company's roots in the 1950s. The company's global headquarters, principal executive offices, and main distribution and technology infrastructure are concentrated in northwest Arkansas. Walmart operates in 19 countries, with its largest store concentration in the United States.
How many brands does Walmart own?
Walmart operates approximately 20 private-label and exclusive consumer brands, including Great Value (grocery), Equate (health and beauty), Onn. (electronics), Mainstays (home), and Bettergoods (premium food, launched 2024). These brands represent a smaller portion of Walmart's total merchandise revenue than at some competitors; most of what Walmart sells is national branded products from manufacturers.
Who owns Walmart?
Walmart Inc. is a public company with shares traded on Nasdaq. The largest shareholder group is the Walton family, which collectively holds approximately 46% of outstanding shares through Walton Enterprises LLC and related entities. The Walton family is consistently ranked among the wealthiest families in the world as a result of this stake, with a combined net worth estimated in excess of $200 billion. Institutional investors including Vanguard, BlackRock, and State Street collectively hold a significant portion of the remaining shares.
Is Sam's Club owned by Walmart?
Yes. Sam's Club is a wholly-owned division of Walmart Inc. It operates as a separate business segment within Walmart's financial reporting but is not a publicly traded entity on its own. Sam's Club was founded by Sam Walton in 1983, named in his honor, and operates approximately 600 warehouse club locations in the United States.
These competing brands operate in the same categories and provide similar products or services. Compare key attributes to understand market positioning and competitive landscape.
| Brand | Parent Company | Country | Founded | Market Position | Primary Market | Gender Target |
|---|---|---|---|---|---|---|
| Uber | USA | 2012 | Defunct | United states | All Genders | |
| Jumia Technologies | Nigeria | 2012 | Mass market | Regional | All Genders | |
| Amazon | USA | 1995 | Mass market | Global | All Genders | |
| Wayfair | USA | 2014 | Premium | United states | All Genders | |
| Carparts Com | USA | 1995 | Mass market | United states | All Genders | |
| Chewy | USA | 2011 | Mass market | United states | All Genders |
Retail EcommerceOwned by Uber Technologies, Inc.
Defunct online alcohol ordering platform founded in Boston in 2012. Uber acquired it for about $1.1 billion in 2021, then shut it down in March 2024 to fold alcohol delivery into Uber Eats.
Retail EcommerceOwned by Jumia Technologies AG
Leading pan-African e-commerce platform owned by NYSE-listed Jumia Technologies AG, operating marketplaces across Africa since 2012.
Retail EcommerceOwned by Amazon.com Inc.
American e-commerce marketplace launched in 1995 by Jeff Bezos. The flagship retail brand of Amazon.com Inc. and the largest online retailer in the United States.
Retail EcommerceOwned by Wayfair Inc.
Wayfair's classic-style home furnishings banner, launched in 2014 for traditional furniture and decor shoppers and expanded to physical retail.
AutomotiveOwned by CarParts.com, Inc.
American online retailer of aftermarket auto parts and accessories, listed on Nasdaq as PRTS and headquartered in Torrance, California.
Retail EcommerceOwned by Chewy, Inc.
Online pet retail brand of Chewy, Inc., the largest US pet ecommerce company, known for Autoship subscriptions and 24/7 customer service.
Market Positioning: Jet.com competes with 6 brands in the same categories, ranging from mass market to luxury positioning.
Geographic Distribution: Competitors are headquartered across multiple regions, indicating global competition in this market segment.
Brand Heritage: Competitor brands range from established heritage brands to newer market entrants, with founding years spanning several decades.
Looking for brands with different ownership structures? These similar brands are not owned by Walmart Inc., giving you alternative choices that support different corporate structures.
Retail EcommerceOwned by EZ Contacts Inc.
Independent online retailer of contact lenses, eyeglasses, and designer sunglasses, founded in Brooklyn in 2005 and now based in Mahwah, New Jersey.
EZContacts is privately owned, unlike Jet.com which is under a publicly traded parent company.
Retail EcommerceOwned by Noon AD Holdings One Person Company LLC
Middle Eastern e-commerce and delivery brand operated by Noon AD Holdings and jointly backed by PIF and private regional investors.
noon is privately owned, unlike Jet.com which is under a publicly traded parent company.
Retail EcommerceOwned by Qoo10 Wish Pte. Ltd.
Discount-oriented mobile marketplace sold by ContextLogic in 2024 and now associated with Qoo10 Wish Pte. Ltd.
Wish is privately owned, unlike Jet.com which is under a publicly traded parent company.
Retail EcommerceOwned by Boxed
Online bulk essentials retailer founded in 2013, relaunched in 2024 under MSG Distributors after the original company's 2023 bankruptcy.
Boxed is privately owned, unlike Jet.com which is under a publicly traded parent company.
Retail EcommerceOwned by Shop Smart LLC
American deals and coupons website founded in 2001 by Brad Wilson, operated by employee-owned Shop Smart LLC and based in Chicago.
Brad's Deals is privately owned, unlike Jet.com which is under a publicly traded parent company.
Retail EcommerceOwned by GWD Concept sp. z o.o.
Polish marketplace for metal posters founded in 2013, majority owned by private equity firm Mid Europa Partners, with more than 40,000 independent artists.
Displate is privately owned, unlike Jet.com which is under a publicly traded parent company.
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