Who Owns Pantera Tires?
Pantera Tires is owned by Sentury Tire, the brand portfolio of Qingdao Sentury Tire Co., Ltd. (SZSE: 002984), a publicly traded Chinese tire manufacturer headquartered in Qingdao. Pantera was launched in 2016 as an exclusive for the Tire Alliance Groupe buying group and is distributed in the United States by Sentury Tire USA of Hialeah, Florida, alongside the Sentury, Delinte, Landsail, and GroundSpeed brands.
Parent Company
Founded
2016
Status
Publicly Traded
Headquarters
Pantera Tires Timeline
Who Owns Pantera Tires?
- Parent Company: Qingdao Sentury Tire Co., Ltd.
- Ownership Type: Wholly owned
- Company Type: Publicly Traded
- Stock Ticker: Shenzhen Stock Exchange: 002984
| Brand | Parent Company | Ownership Type |
|---|---|---|
| Pantera Tires | Qingdao Sentury Tire Co., Ltd. | Wholly owned |
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History of Pantera Tires
- Founded: 2016
- Founders: Tire Alliance Groupe / Sentury Tire
Pantera was announced in July 2016 by the Tire Alliance Groupe as a new exclusive private brand for TAG members, produced by Qingdao Sentury Tire at its then-new Thailand plant. TAG's president Paul Alves positioned it as a dealer-exclusive line, and Sentury's Americas sales director Maxwell Wee outlined an initial touring range of about 50 SKUs.
The launch fit a common industry pattern: a buying group secures an exclusive brand from an ambitious Asian manufacturer, giving members a line protected from competing retailers. Pantera's coverage expanded across passenger car, CUV, SUV, and light truck fitments as Sentury's Thailand capacity grew.
Over time the exclusivity shifted. Sentury built out its own US distribution arm and brought Pantera in-house, listing it alongside Sentury, Delinte, Landsail, and GroundSpeed in the family of brands sold through Sentury Tire USA's warehouse and factory-direct programs.
The parent company has meanwhile grown into a substantial manufacturer: Qingdao Sentury reported FY2025 revenue of RMB 8.61 billion and operates highly automated plants in China and Thailand, with additional capacity under construction in Morocco.
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About Qingdao Sentury Tire Co., Ltd.
Is Sentury Tire publicly traded?
Yes. Qingdao Sentury Tire trades on the Shenzhen Stock Exchange under ticker 002984, listed in 2020.
Who owns Sentury Tire?
Founder and chairman Qin Long is the controlling shareholder; the remainder is public float on the Shenzhen exchange.
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What brands does Sentury make?
Sentury, Landsail, Delinte, GroundSpeed, and Pantera, plus aircraft tires including Boeing 737 main landing gear tires.
Where are Sentury tires made?
At the company's own plants in Qingdao, China and Thailand, with a Morocco factory under construction.
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What is Sentury's revenue?
FY2025 revenue was RMB 8.61 billion with net income of RMB 1.13 billion.
Where are Sentury tires sold in the US?
The Sentury brand is sold exclusively through Discount Tire and America's Tire; Landsail, Delinte, GroundSpeed, and Pantera sell through broader distribution via Sentury Tire USA in Hialeah, Florida.
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Is Sentury a good tire brand?
Sentury is a mid-value manufacturer brand with unusually advanced factories for its size and the endorsement of a major US retailer's exclusive arrangement.
- Founded: 2007
- Headquarters: Qingdao, Shandong, China
- Company Type: Publicly Traded
- Stock: Shenzhen Stock Exchange: 002984
- Revenue: RMB 8.61 billion (FY2025)
- Employees: Approximately 3,900
Where Is Pantera Tires Made / Based?
- Headquarters: Hialeah, Florida, USA
- Manufacturing / Operations: China, Thailand
Pantera Tires Categories & Tags
Brands Owned by Qingdao Sentury Tire Co., Ltd.
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Pantera Tires Ownership: Pros & Cons
Advantages
- +Built in the parent's own automated factories, not third-party plants
- +Backed by a publicly traded manufacturer with aircraft tire credentials
- +Competitive pricing in the value tier
- +Established US distribution through Sentury Tire USA
- +Broad coverage of common passenger and light truck fitments
Considerations
- -Minimal brand recognition among consumers
- -Value tier positioning with limited independent test data
- -US pricing exposed to tariffs on Chinese and Thai imports
- -Shares shelf space with four sibling Sentury brands
Frequently Asked Questions About Pantera Tires
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Sources & Further Reading
- Pantera Tire
- Sentury Tire USA
- Modern Tire Dealer: TAG Adds Pantera (2016)
- Qingdao Sentury Financials (SZSE: 002984)
- Sentury Tire Company Profile - /companies/sentury-tire
Competitors to Pantera Tires
These competing brands operate in the same categories and provide similar products or services. Compare key attributes to understand market positioning and competitive landscape.
| Brand | Parent Company | Country | Founded | Market Position | Primary Market | Gender Target |
|---|---|---|---|---|---|---|
| Shandong Zhongyi Rubber | China | 2010 | Mass market | Global | All Genders | |
| Goodyear | USA | 1894 | Mass market | United states | All Genders | |
| Nexen Tire | USA | 2003 | Value premium | United states | All-ages | |
| Turbo Wholesale Tires | USA | 2003 | Mass market | United states | All Genders | |
| Canadian Tire Corporation | Canada | 1922 | Mass market | Regional | All Genders | |
| Sumitomo Rubber | Japan | 1944 | Mass market | United states | All Genders |
Learn More About Competitors
AutomotiveJoyroad Tires
Owned by Shandong Zhongyi Rubber Co., Ltd.
Chinese export tire brand owned by Shandong Zhongyi Rubber Co., Ltd. of Guangrao, Shandong, offering passenger, SUV, light truck, and commercial tires exported to more than 100 countries.
tiresbudget-tiresjoyroad
AutomotiveKelly Tires
Owned by The Goodyear Tire & Rubber Company
Value-tier tire brand owned by Goodyear, sold through independent dealers as the portfolio's budget option.
tiresvalue-tireskelly
AutomotiveLexani Tires
Owned by Nexen Tire
Aftermarket tire brand managed by Lexani Wheel Corporation of Corona, California, with manufacturing by Nexen Tire (South Korea) and Sentury Tire (China, Thailand, USA). Offers budget-friendly performance, all-season, all-weather, and UHP tires for passenger cars, SUVs, light trucks, and EVs at prices 40-60% below premium brands.
tiresbudget-tiresperformance-tires
AutomotiveLionhart Tires
Owned by Turbo Wholesale Tires LLC
Value and performance tire brand owned by Turbo Wholesale Tires LLC of Irwindale, California, offering all-season, all-terrain, trailer, and UHP fitments manufactured by overseas contract plants.
tiresvalue-tireslionhart
AutomotiveMotoMaster Tires
Owned by Canadian Tire Corporation, Limited
Canadian Tire's private-label tire brand offering all-season, winter, and performance tires sold exclusively through Canadian Tire stores across Canada.
tiresprivate-labelcanadian-brand
AutomotiveOhtsu
Owned by Sumitomo Rubber Industries, Ltd.
Japanese value tire brand owned by Sumitomo Rubber Industries since the 2003 merger of Ohtsu Tire & Rubber, marketed mainly in North America.
tiresvalue-tiressumitomo
Competitive Analysis
Market Positioning: Pantera Tires competes with 6 brands in the same categories, ranging from mass market to luxury positioning.
Geographic Distribution: Competitors are headquartered across multiple regions, indicating global competition in this market segment.
Brand Heritage: Competitor brands range from established heritage brands to newer market entrants, with founding years spanning several decades.
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Independent Alternatives to Pantera Tires
Looking for brands with different ownership structures? These similar brands are not owned by Qingdao Sentury Tire Co., Ltd., giving you alternative choices that support different corporate structures.
AutomotiveJoyroad Tires
Owned by Shandong Zhongyi Rubber Co., Ltd.
Chinese export tire brand owned by Shandong Zhongyi Rubber Co., Ltd. of Guangrao, Shandong, offering passenger, SUV, light truck, and commercial tires exported to more than 100 countries.
tiresbudget-tiresjoyroad
Privately Owned
Joyroad Tires is privately owned, unlike Pantera Tires which is under a publicly traded parent company.
AutomotiveLionhart Tires
Owned by Turbo Wholesale Tires LLC
Value and performance tire brand owned by Turbo Wholesale Tires LLC of Irwindale, California, offering all-season, all-terrain, trailer, and UHP fitments manufactured by overseas contract plants.
tiresvalue-tireslionhart
Privately Owned
Lionhart Tires is privately owned, unlike Pantera Tires which is under a publicly traded parent company.
AutomotiveThunderer Tires
Owned by American Omni Trading Company
Private tire brand of American Omni Trading Company of Katy, Texas, offering passenger, light truck, trailer, and commercial tires manufactured in Thailand and backed by a 50/365 free replacement policy.
tiresprivate-brand-tiresamerican-omni
Privately Owned
Thunderer Tires is privately owned, unlike Pantera Tires which is under a publicly traded parent company.
AutomotiveArroyo Tires
Owned by Wholesale Tire Distributors
Value tire brand owned by Wholesale Tire Distributors, covering passenger, SUV, light truck, run-flat, and EV fitments across more than 300 SKUs for the US market.
tiresbudget-tirespassenger-tires
Privately Owned
Arroyo Tires is privately owned, unlike Pantera Tires which is under a publicly traded parent company.
AutomotiveAtturo
Owned by Atturo Tire Corp.
Private tire brand founded in 2009 specializing in affordable SUV, light truck, and off-road tires, headquartered in Wadsworth, Illinois.
tiresbudget-tiressuv-tires
Privately Owned
Atturo is privately owned, unlike Pantera Tires which is under a publicly traded parent company.
AutomotiveDelium
Owned by PT Industri Karet Deli
Indonesian tire brand of PT Industri Karet Deli, a family-owned Medan manufacturer producing tires since 1970 alongside the Swallow brand.
tiresindonesiamtb
Privately Owned
Delium is privately owned, unlike Pantera Tires which is under a publicly traded parent company.
Qingdao Sentury Tire Co., Ltd. Stock Information
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