Who Owns Los Angeles Rams?
The Los Angeles Rams are owned by Stan Kroenke through his company Kroenke Sports & Entertainment. Kroenke acquired the franchise in 2010 when it was based in St. Louis, and relocated the team to Los Angeles in 2016. The Rams are headquartered in Inglewood, California, USA.
Parent Company
Kroenke Sports & Entertainment
Acquired
2010
Status
Private
Headquarters
Inglewood, California, USA
Who Owns Los Angeles Rams?
- Parent Company: Kroenke Sports & Entertainment
- Ownership Type: Wholly owned
- Acquisition Year: 2010
- Company Type: Publicly Traded
| Brand | Parent Company | Ownership Type |
|---|---|---|
| Los Angeles Rams | Kroenke Sports & Entertainment | Wholly owned |
History of Los Angeles Rams
- Founded: 1936
- Founders: Bob Waterfield
- Acquired by Kroenke Sports & Entertainment: 2010
The Los Angeles Rams franchise was originally founded in 1936 as the Cleveland Rams, competing in the National Football League. The team relocated to Los Angeles in 1946, becoming one of the first major professional sports franchises to move to the West Coast. The Rams established themselves as a competitive NFL team throughout the 1950s and 1960s, winning the NFL Championship in 1951. The franchise moved to Anaheim in 1980 and then to St. Louis in 1995, where they remained for 21 seasons. During their St. Louis tenure, the Rams won Super Bowl XXXIV in 1999 under coach Dick Vermeil. Stan Kroenke acquired the franchise in 2010 and relocated the team back to Los Angeles in 2016. Kroenke invested heavily in the construction of SoFi Stadium in Inglewood, which opened in 2020 as one of the most technologically advanced sports venues in the world. The Rams won Super Bowl LVI in 2022, their first championship since relocating to Los Angeles.
About Kroenke Sports & Entertainment
Kroenke Sports & Entertainment operates through multiple business divisions, each managing professional sports franchises:
**Sports Franchises:**
- **Arsenal F.C. and Arsenal W.F.C.:** English Premier League football clubs
- **Los Angeles Rams:** National Football League (NFL) team
- **Denver Nuggets:** National Basketball Association (NBA) team
- **Colorado Avalanche:** National Hockey League (NHL) team
**Facilities & Infrastructure:**
- **SoFi Stadium:** State-of-the-art NFL venue in Los Angeles (opened 2020)
- **Ball Arena:** Home of Denver Nuggets and Colorado Avalanche
- **Emirates Stadium:** Arsenal F.C.'s home ground in London
- **Training Facilities:** Multiple training centers across franchises
**Revenue Streams:**
- Matchday and game operations
- Broadcasting rights and media partnerships
- Commercial sponsorships and partnerships
- Merchandise and licensing
- Player transfers and acquisitions
- Facility naming rights and premium seating
- Founded: 2002
- Headquarters: Denver, Colorado, USA
- Company Type: Publicly Traded
Where Is Los Angeles Rams Made / Based?
- Headquarters: Inglewood, California, USA
- Manufacturing / Operations: Los Angeles (SoFi Stadium)
Brands Owned by Kroenke Sports & Entertainment
- Arsenal W.F.C. - English professional women's football club based in London, competing in the Wom...
- Arsenal Football Club - English professional football club based in London, competing in the Premier Lea...
- Colorado Avalanche - American professional ice hockey team based in Denver, competing in the National...
- Denver Nuggets - American professional basketball team based in Denver, competing in the National...
Los Angeles Rams Ownership: Pros & Cons
Advantages
- +State-of-the-art SoFi Stadium facility opened in 2020
- +Billionaire owner with substantial financial resources
- +Located in Los Angeles, the second-largest media market in the United States
- +Recent Super Bowl championship success (2022)
- +Strong roster and competitive team performance
Considerations
- -High operating costs in Los Angeles market
- -Relocation history creates some fan loyalty challenges
- -Competition from other Los Angeles sports teams
- -NFL salary cap constraints limit roster flexibility
- -Pressure to maintain championship-level performance
Frequently Asked Questions About Los Angeles Rams
Where to Buy
Disclosure: We may earn commission from purchasesCompetitors to Los Angeles Rams
These competing brands operate in the same categories and provide similar products or services. Compare key attributes to understand market positioning and competitive landscape.
| Brand | Parent Company | Country | Founded | Market Position | Primary Market | Gender Target |
|---|---|---|---|---|---|---|
| Fenway Sports Group | England | 1988 | Mass Market | Global | Male | |
| Woody Johnson | United Kingdom | 1905 | Mass Market | Global | All Genders | |
| Enic Group | United Kingdom | 1882 | Mass Market | Global | All Genders | |
| Bfc Holdings | England | 1889 | Mass Market | Global | All Genders | |
| Blueco | England | 1905 | Mass Market | Global | All Genders | |
| Shahid Khan | England | 1879 | Mass Market | Global | All Genders |
Learn More About Competitors

Liverpool Women
Owned by Fenway Sports Group
English professional women's football club based in Liverpool, competing in the Women's Super League and owned by Fenway Sports Group.

Crystal Palace Football Club
Owned by Crystal Palace FC (John Textor & Steve Parish)
English professional football club based in South London, competing in the Premier League and owned by American billionaire Woody Johnson through his acquisition of John Textor's stake.

Tottenham Hotspur Football Club
Owned by ENIC Group
English professional football club based in North London, competing in the Premier League and owned by ENIC Group (86.58%) with Joe Lewis family trust as controlling shareholder.

Brentford
Owned by Brentford FC (Matthew Benham)
English professional football club based in West London, competing in the Premier League and known as "The Bees."

Chelsea
Owned by BlueCo 22 Holdings
English professional football club based in West London, competing in the Premier League and one of the most successful clubs in English football.

Fulham
Owned by Shahid Khan
English professional football club based in West London, competing in the Premier League and known as "The Cottagers."
Competitive Analysis
Market Positioning: Los Angeles Rams competes with 6 brands in the same categories, ranging from mass market to luxury positioning.
Geographic Distribution: Competitors are headquartered across multiple regions, indicating global competition in this market segment.
Brand Heritage: Competitor brands range from established heritage brands to newer market entrants, with founding years spanning several decades.
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