
Black Diamond Equipment is owned by Clarus Corporation (Nasdaq: CLAR), a publicly traded American outdoor products company headquartered in Salt Lake City, Utah. Clarus acquired Black Diamond in 2010 for approximately $90 million. Black Diamond was founded on December 1, 1989, by Peter Metcalf and a group of employees who purchased the assets of Chouinard Equipment, a climbing gear company founded by Yvon Chouinard. Black Diamond designs and manufactures climbing hardware, skiing equipment, headlamps, and apparel.
Parent Company
Clarus Corporation
Acquired
2010
Status
Publicly Traded
Headquarters
| Brand | Parent Company | Ownership Type |
|---|---|---|
| Black Diamond Equipment | Clarus Corporation | Subsidiary |
Black Diamond Equipment's history is inseparable from the history of climbing in America. The company's origins trace to the late 1950s, when climber Yvon Chouinard began hand-forging pitons and selling them from the trunk of his car in Yosemite Valley. Chouinard's pitons gained a reputation for quality because they could be reused repeatedly, allowing climbers to scale higher walls. Chouinard Equipment Ltd. was formally established in Ventura, California, in 1965.
In 1972, Chouinard and climbing partner Tom Frost published the Clean Climbing Manifesto in the Chouinard Equipment catalog. The manifesto advocated for removable climbing protection over pitons that permanently scarred rock faces. Pitons represented 70 percent of Chouinard's sales at the time, making the stance commercially risky. The manifesto gave birth to the clean climbing ethic and led to the development of removable protection devices, including the predecessors to modern camming devices.
By the late 1980s, Chouinard Equipment faced severe challenges. Product liability lawsuits and persistent unprofitability led Yvon Chouinard to place the company in Chapter 11 bankruptcy in early 1989. Retailers were pessimistic about the prospects for a successor company, noting that Chouinard's prestige depended heavily on its founder's personal reputation.
Black Diamond Equipment was founded on December 1, 1989, when a group of former Chouinard Equipment employees led by Peter Metcalf and Maria Cranor purchased the company's assets. The employees, who became 51 percent owners of the new company, raised several million dollars to complete the buyout. The transaction was structured through Lost Arrow, the parent company of Chouinard Equipment, Patagonia, and related businesses. November 30, 1989, was Chouinard Equipment's last day of operations, and Black Diamond took over without a break in production.
In September 1991, Metcalf relocated Black Diamond and its 45 employees from Ventura, California, to the Salt Lake City, Utah, area. The move placed the company at the base of the Wasatch Mountains, providing immediate access to climbing and skiing terrain for product testing. Metcalf's vision was to create a culture where employees were completely immersed in the sports they served.
Through the 1990s, Black Diamond expanded its product line beyond climbing hardware. The company developed the Terminator ski boot with SCARPA of Italy in 1992, entering the telemark ski market. Black Diamond acquired Bibler Tents in 1996 and Franklin Climbing Equipment in 1998. In 2000, the company introduced LED headlamps, which became a significant product category. The AvaLung II avalanche safety device was introduced in 2001.
Black Diamond remained independent until 2010, when Clarus Corporation acquired the company for approximately $90 million. Peter Metcalf was appointed President and CEO of Clarus following the acquisition, continuing to lead Black Diamond within the public company structure. Metcalf later departed Clarus, and Warren Kanders assumed executive leadership as Executive Chairman.
Under Clarus's ownership, Black Diamond expanded through acquisitions. Clarus acquired Sierra Bullets in 2017 for $79 million and Barnes Bullets, forming a Precision Sport segment. However, Clarus sold the Precision Sport segment in February 2024 for $175 million to focus on outdoor products. PIEPS, an avalanche safety brand acquired by Clarus, was sold in July 2025 for approximately $9.1 million.
In 2024 and 2025, Black Diamond underwent a significant simplification strategy under Clarus. The company exited unprofitable categories and styles, right-sized inventory, and focused on its highest-margin products. Outdoor segment revenue declined from $204 million in 2023 to $184 million in 2024 to $176.9 million in 2025, but adjusted EBITDA improved by 80 percent in 2024. The strategy prioritized "A" and "B" products (high-margin styles) over "C" and "D" products (low-margin styles).
In Q2 2026, Black Diamond's Outdoor segment revenue increased 8.5 percent to $39.8 million, the first growth quarter following the simplification strategy. Apparel sales grew for the fifth consecutive quarter with double-digit growth. The company's "big three" categories of Mountain, Climb, and Apparel drove 95 percent of total Outdoor segment revenue.
What is Clarus Corporation?
Clarus Corporation (Nasdaq: CLAR) is a publicly traded American outdoor products company headquartered in Salt Lake City, Utah. The company operates through two segments: Outdoor (Black Diamond Equipment) and Adventure (Rhino-Rack, MAXTRAX, TRED Outdoors, RockyMounts, ONWRD). Clarus reported $250.4 million in FY2025 sales and employs approximately 390 people. Executive Chairman Warren Kanders leads the company.
Who owns Clarus Corporation?
Clarus Corporation is a publicly traded company listed on Nasdaq under ticker CLAR. Executive Chairman Warren Kanders and members of the Board and management team own approximately 35 percent of outstanding shares. The remainder is held by institutional and retail investors. Kanders previously built Armor Holdings, a defense company sold to BAE Systems in 2007.
What brands does Clarus Corporation own?
Clarus owns six brands as of August 2026: Black Diamond Equipment (climbing and skiing gear), Rhino-Rack (roof racks), MAXTRAX (recovery boards), TRED Outdoors (recovery equipment), RockyMounts (bicycle racks), and ONWRD Supply Co. (vehicle storage, acquired June 2026). Former brands include Sierra Bullets and Barnes Bullets (sold 2024) and PIEPS (sold 2025).
What is Clarus Corporation's strategic review?
In 2026, Clarus's Board of Directors initiated a comprehensive review of strategic alternatives to increase shareholder value. The review includes the potential sale of all or part of the business or other strategic transactions. Clarus has retained Jefferies LLC as financial advisor. The review has no deadline, and there is no assurance it will result in a transaction.
How much revenue does Clarus Corporation generate?
Clarus reported $250.4 million in sales for FY2025, a 5.2 percent decrease from $264.3 million in 2024. The Outdoor segment contributed $176.9 million and the Adventure segment contributed $73.6 million. In Q2 2026, total sales increased 1.6 percent to $56.2 million, with the Outdoor segment growing 8.5 percent.
Is Clarus Corporation profitable?
Clarus reported a net loss of $46.6 million in FY2025, or $(1.21) per diluted share. The loss was driven primarily by the Adventure segment's $42.5 million operating loss. In Q2 2026, Clarus reported net income of $4.7 million, or $0.12 per diluted share, its first profitable quarter following the simplification strategy. The company is debt-free with $28.9 million in cash.
Where is Clarus Corporation headquartered?
Clarus Corporation is headquartered at 2084 East 3900 South, Salt Lake City, Utah, USA. The company's common stock is listed on the Nasdaq Global Select Market under the symbol CLAR. Black Diamond Equipment, the company's largest brand, is also based in the Salt Lake City area.
Black Diamond Equipment publishes sustainability information as part of Clarus Corporation's environmental, social, and governance reporting. The company's products are designed for durability and repairability, extending product lifecycles and reducing waste. Black Diamond offers repair services for certain products, including resoling climbing shoes and servicing avalanche safety equipment.
The company's manufacturing includes both company-owned facilities in the United States and contract manufacturers in Asia. Black Diamond requires contract suppliers to meet social compliance standards. The company's supply chain monitoring includes factory audits and corrective action requirements.
Black Diamond's connection to the clean climbing ethic, established through the 1972 Chouinard Equipment manifesto, remains part of the brand's identity. The company continues to develop removable climbing protection that minimizes environmental impact on rock faces. The Z4 Camalot and Ultralight Camalot product lines are direct descendants of the clean climbing innovation.
Black Diamond has issued periodic product safety recalls, primarily related to climbing hardware and avalanche safety equipment. Given the safety-critical nature of these products, the company maintains rigorous testing and quality control processes. Recalls are managed through cooperation with the U.S. Consumer Product Safety Commission and international safety authorities.
In 2025, Clarus sold the PIEPS avalanche safety brand for approximately $9.1 million. The sale followed reported issues with PIEPS avalanche transceivers and related litigation. The divestiture allowed Black Diamond and Clarus to focus on core climbing and skiing products while removing the avalanche safety liability.
Clarus Corporation's strategic review, announced in 2026, has created uncertainty about Black Diamond's long-term ownership. The review includes the potential sale of all or part of the business. Warren Kanders, Clarus's Executive Chairman, has a history of acquiring and divesting companies, and the strategic review could result in Black Diamond being separated from Clarus.
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| Brand | Parent Company | Country | Founded | Market Position | Primary Market | Gender Target |
|---|---|---|---|---|---|---|
| Mammut Sports Group | Switzerland | 1862 | Premium | Global | Unisex | |
| Patagonia | USA | 1973 | Premium | Global | Unisex | |
| Vf Corporation | USA | 1966 | Premium | Global | Unisex |
SportsOwned by Mammut Sports Group AG
Swiss premium outdoor brand specializing in alpine climbing, skiing, and trekking gear, founded in 1862 and headquartered in Seon, Switzerland.
SportsOwned by Patagonia, Inc.
American premium outdoor apparel brand known for technical gear and environmental activism, headquartered in Ventura, California.
Fashion ApparelOwned by VF Corporation
American premium outdoor apparel, footwear, and equipment brand owned by VF Corporation, known for technical performance gear for climbing, hiking, skiing, and exploration.
Market Positioning: Black Diamond Equipment competes with 3 brands in the same categories, ranging from mass market to luxury positioning.
Geographic Distribution: Competitors are headquartered across multiple regions, indicating global competition in this market segment.
Brand Heritage: Competitor brands range from established heritage brands to newer market entrants, with founding years spanning several decades.
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SportsOwned by FC Barcelona Club de Futbol
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Bayern Munich is privately owned, unlike Black Diamond Equipment which is under a publicly traded parent company.
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