
Twinings is owned by Associated British Foods plc (LSE: ABF), a British multinational food, ingredients, and retail conglomerate majority-controlled by the Weston family. ABF acquired Twinings in 1964. Twinings reported revenue of approximately 234 million pounds for the year ending August 31, 2024, with pre-tax profit of 99.1 million pounds. The brand is the number one tea brand for consumers under 35 in the UK and became the number one tea brand in France in March 2025. Twinings was founded in 1706 by Thomas Twining in London, making it one of the world's oldest continuously operating consumer brands.
Parent Company
Acquired
1964
Status
Private
Headquarters
| Brand | Parent Company | Ownership Type |
|---|---|---|
| Twinings | Associated British Foods plc | Subsidiary |
Thomas Twining opened his first tea shop at 216 Strand, London in 1706, initially selling dry tea leaves at a time when tea was a luxury product in Britain. Coffee was the dominant hot beverage in London at the time, and tea was imported at high prices through the East India Company. Twining recognized an opportunity to make tea more accessible by selling it directly to consumers rather than through coffee houses.
The business grew as tea consumption spread through British society during the eighteenth century. Tea duties were repeatedly raised and lowered by Parliament, affecting consumption patterns, but the long-term trend was toward mass adoption. By the late 1700s, tea had become the national drink of Britain, and Twinings was one of the most recognized tea merchants in London.
Twinings received its first Royal Warrant from Queen Victoria in 1837 and has held a continuous Royal Warrant since that date, longer than any other company. The original shop at 216 Strand remains open and operating today, making it one of the longest-continuously-operating retail locations in the world. The shop features the Twinings logo, designed in 1787, which is the oldest corporate logo in continuous use.
The brand expanded internationally during the nineteenth and twentieth centuries, establishing distribution in over 100 countries. Associated British Foods acquired Twinings in 1964, providing the capital and distribution infrastructure for global growth. Under ABF ownership, Twinings expanded its product range beyond traditional black tea to include herbal teas, green teas, fruit teas, and specialty blends.
In recent years, Twinings has invested in brand renovation, updating packaging with clearer messaging and ingredient illustrations. The brand has evolved its recipes to address gaps in its ranges, including increasing the intensity of bergamot in its Earl Grey sold in France and launching new green tea products. This renovation strategy has driven year-on-year sales growth of 9 percent in herbal teas and 8 percent in green teas in ABF's fiscal year 2025.
What does Associated British Foods own?
ABF owns Primark (486 stores across 19 markets), Twinings tea, Ovaltine, Jordans cereals, Ryvita crispbreads, Kingsmill bread through Allied Bakeries, British Sugar, Illovo Sugar in Africa, and a specialty ingredients business. The company operates across five divisions: Retail, Grocery, Sugar, Agriculture, and Ingredients. Following the announced demerger, Primark and the food businesses will become separate listed companies.
Is Associated British Foods publicly traded?
Yes. ABF is listed on the London Stock Exchange under the ticker symbol ABF. The company has been publicly traded for decades. However, the Weston family maintains majority control through Wittington Investments, which holds approximately 55 percent of shares. Following the demerger, both Primark and FoodCo are expected to be listed on the LSE and join the FTSE 100.
Who founded Associated British Foods?
ABF was founded in 1935 by Garfield Weston, a Canadian-born businessman who expanded his family's baking and flour milling operations into the United Kingdom. The Weston family has maintained control of the company for four generations. George Weston, great-grandson of the founder, currently serves as chief executive.
Where is Associated British Foods headquartered?
ABF is headquartered in London, England, United Kingdom. The company has maintained its London headquarters throughout its 90-year history and operates manufacturing facilities, retail stores, and agricultural operations across 56 countries.
How many brands does Associated British Foods own?
ABF owns approximately 10 consumer-facing brands across its divisions. The most significant are Primark in retail, Twinings and Ovaltine in grocery, British Sugar and Illovo Sugar in sugar production, and Jordans, Ryvita, and Kingsmill in grocery foods. The company also operates agriculture and specialty ingredients businesses.
Who owns Associated British Foods?
The Weston family owns approximately 55 percent of ABF through Wittington Investments, a private holding company. This gives the family majority voting control. The remaining shares are held by institutional investors and individual shareholders through the London Stock Exchange. Wittington Investments has committed to maintaining majority ownership of both Primark and FoodCo following the demerger.
What is the ABF demerger?
In April 2026, ABF announced it would demerge Primark from its food businesses. Both entities will be separately listed on the London Stock Exchange, and ABF shareholders will hold shares in both. George Weston will lead FoodCo, and Eoin Tonge will lead Primark. The demerger is expected to complete before the end of 2027.
Twinings sources its teas through Rainforest Alliance certified farms and is a member of the Ethical Tea Partnership, an industry initiative that addresses social and environmental issues in tea supply chains. The brand has committed to sustainable sourcing programs in key growing regions including Kenya, India, and Sri Lanka.
Rainforest Alliance Certification: Twinings works with Rainforest Alliance certified farms to promote sustainable agricultural practices. The certification covers environmental protection, fair labor practices, and community development. Twinings has set targets for increasing the proportion of certified tea in its supply chain.
Ethical Tea Partnership: Twinings is a founding member of the Ethical Tea Partnership (ETP), established in 1997. The ETP works to improve the lives of tea workers and their communities through programs addressing living wages, worker welfare, and environmental sustainability. The ETP operates in all major tea-growing regions.
Twinings Community Programs: Twinings runs community programs in tea-growing regions, focusing on education, healthcare, and women's empowerment. These programs are delivered through partnerships with NGOs and local organizations in Kenya, India, and Sri Lanka. The specific outcomes and metrics of these programs are reported in Twinings' sustainability communications.
Packaging and Waste: Twinings has been working to reduce the environmental impact of its packaging. The brand has explored biodegradable and recyclable tea bag materials, transitioning away from plastic-containing tea bags. The company has set targets for reducing packaging waste, though specific progress metrics are not consistently published.
Challenges: Twinings faces the inherent tension of being a premium tea brand sourcing from developing countries where tea plantation workers often earn low wages. While the Ethical Tea Partnership and Rainforest Alliance certification address some of these concerns, wage levels on tea estates remain a systemic issue across the industry. Twinings does not publish detailed supply chain wage data.
Tea Industry Wage Issues: Twinings, like all major tea brands, sources from estates in Kenya, India, and Sri Lanka where tea workers often earn wages below living wage thresholds. While Twinings participates in the Ethical Tea Partnership and sources from Rainforest Alliance certified farms, the systemic issue of low wages on tea estates remains an industry-wide challenge. Twinings has not publicly committed to a living wage guarantee for all workers in its supply chain.
Packaging and Plastic Concerns: Twinings faced criticism over the use of plastic in its tea bags, which are sealed using polypropylene. The company has been transitioning to biodegradable and plastic-free tea bag materials, but the pace of this transition has been criticized by environmental groups as too slow.
Supply Chain Transparency: Twinings publishes sustainability information through ABF's corporate reporting and its own communications, but does not publish a comprehensive list of all supplying tea estates or detailed wage data for its supply chain. This level of transparency is standard for the tea industry but falls short of what some consumer advocates and NGOs have called for.
Competition from Yorkshire Tea: In the UK market, Yorkshire Tea (Bettys and Taylors of Harrogate) has grown significantly, surpassing 300 million pounds in sales for the first time in its history. Yorkshire Tea's growth in the premium segment creates competitive pressure on Twinings in its home market.
These competing brands operate in the same categories and provide similar products or services. Compare key attributes to understand market positioning and competitive landscape.
| Brand | Parent Company | Country | Founded | Market Position | Primary Market | Gender Target |
|---|---|---|---|---|---|---|
| Unilever | United Kingdom | 1869 | Mass market | Asia pacific | All-ages | |
| Unilever | United Kingdom | 1930 | Mass market | United kingdom | All Genders |
Food BeverageOwned by Unilever plc
British tea brand owned by Unilever, known for Red Label and PG Tips tea products.
Food BeverageOwned by Unilever plc
British tea brand launched in 1930 by Brooke Bond. Owned by Lipton Teas and Infusions (CVC Capital Partners) since 2022, with Unilever retaining India, Nepal, and Indonesia.
Market Positioning: Twinings competes with 2 brands in the same categories, ranging from mass market to luxury positioning.
Geographic Distribution: Competitors are headquartered across multiple regions, indicating global competition in this market segment.
Brand Heritage: Competitor brands range from established heritage brands to newer market entrants, with founding years spanning several decades.
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