Who Owns Lavazza?
Lavazza is owned by Luigi Lavazza S.p.A., a privately held Italian coffee company controlled by the Lavazza family, now in its fourth generation of family ownership. Founded in 1895 by Luigi Lavazza in Turin, Italy, Lavazza has grown into one of the world's largest coffee roasters, selling products in over 140 countries worldwide.
Parent Company
Lavazza Group
Founded
1895
Status
Private
Headquarters
Turin, Italy
Who Owns Lavazza?
- Parent Company: Lavazza Group
- Ownership Type: Family owned
- Company Type: Privately Held
| Brand | Parent Company | Ownership Type |
|---|---|---|
| Lavazza | Lavazza Group | Family owned |
History of Lavazza
- Founded: 1895
- Founders: Luigi Lavazza
Lavazza was founded in 1895 by Luigi Lavazza, who opened a small grocery store in Turin, Italy. Luigi Lavazza began experimenting with blending different coffee varieties from around the world, discovering that combining beans from different origins created more complex and balanced flavors. This art of blending became the foundation of Lavazza's coffee philosophy.
In the early 20th century, Luigi Lavazza transitioned from retail to coffee roasting and wholesale distribution. His innovations in coffee blending techniques set Lavazza apart from competitors. The company introduced the first vacuum-sealed coffee packaging in Italy in 1950, revolutionizing how coffee was preserved and distributed.
Throughout the mid-20th century, Lavazza expanded across Italy and into European markets, becoming synonymous with Italian espresso culture. The company invested heavily in advertising, including partnerships with prominent Italian artists and designers. Lavazza's iconic calendar, featuring world-renowned photographers, became a celebrated annual tradition beginning in 1993.
In recent decades, Lavazza has pursued aggressive international expansion through strategic acquisitions. The company acquired France's Carte Noire brand in 2016, Canada's Kicking Horse Coffee in 2017, and Australia's Blue Pod Coffee Co. The company also expanded its presence in the professional coffee market, becoming the official coffee partner of major sporting events including Wimbledon and the ATP Tour. Today, Lavazza operates in over 140 countries and processes approximately 30 billion cups of coffee consumed annually.
About Lavazza Group
Lavazza Group operates as a comprehensive coffee company with operations spanning coffee production, distribution, and retail. The company is recognized as the world's seventh-ranking coffee roaster with a market share by sales of over 36% in its home market of Italy.
The company's business model emphasizes quality coffee production, innovation in coffee products, and global distribution. Lavazza operates production facilities in multiple countries and maintains a network of coffee shops and retail partnerships worldwide.
Lavazza has demonstrated strong financial performance, with 2024 revenues of €3.35 billion representing 9.1% growth. The company's ability to achieve record revenues despite market turbulence reflects its strong brand portfolio, operational excellence, and strategic positioning in the global coffee market.
- Founded: 1895
- Headquarters: Turin, Italy
- Company Type: Privately Held
Where Is Lavazza Made / Based?
- Headquarters: Turin, Italy
- Manufacturing / Operations: Italy, France, United Kingdom, Canada, India, Brazil
Lavazza Ownership: Pros & Cons
Advantages
- +Over 125 years of family ownership providing long-term strategic stability
- +Deep expertise in coffee blending, roasting, and Italian espresso traditions
- +Global presence in over 140 countries with strong European market leadership
- +Independence from public market pressures allowing quality-focused decisions
- +Strong sustainability commitments through the Lavazza Foundation
Considerations
- -Private ownership limits access to public capital markets for large-scale expansion
- -Intense competition from multinational corporations like Nestlé and JDE Peet's
- -Dependence on global coffee commodity prices and supply chain volatility
- -Family governance structure may face succession and decision-making challenges
- -Growing competition in single-serve capsule market from Nespresso and Keurig
Frequently Asked Questions About Lavazza
Where to Buy
Disclosure: We may earn commission from purchasesCompetitors to Lavazza
These competing brands operate in the same categories and provide similar products or services. Compare key attributes to understand market positioning and competitive landscape.
| Brand | Parent Company | Country | Founded | Market Position | Primary Market | Gender Target |
|---|---|---|---|---|---|---|
| Nestle | Switzerland | 1986 | Mass Market | Global | All Genders | |
| Coca Cola Company | United Kingdom | 1971 | Mass Market | Global | All Genders | |
| Wonderful Company | USA | 1996 | Luxury | North America | All Genders | |
| Keurig Dr Pepper | USA | 1998 | Mass Market | North America | All Genders | |
| Costco | USA | 1995 | Mass Market | North America | All Genders | |
| Nestle | Switzerland | 1938 | Mass Market | Global | All Genders |
Learn More About Competitors

Nespresso
Owned by Nestlé
Premium coffee system brand owned by Nestlé, offering espresso machines and coffee capsules.

Costa Coffee
Owned by The Coca-Cola Company
British coffeehouse chain founded in 1971, operating over 4,000 stores worldwide and owned by The Coca-Cola Company.

Fiji Water
Owned by The Wonderful Company
American bottled water brand sourcing artesian water from an underground aquifer in Viti Levu, Fiji, known for its distinctive square bottle and premium positioning.

Keurig
Owned by Keurig Dr Pepper
Single-serve coffee brewing system brand owned by Keurig Dr Pepper, known for innovative K-Cup pod technology.

Kirkland Coffee
Owned by Costco Wholesale Corporation
Costco's private label brand of coffee and espresso products, offering premium quality coffee at competitive prices exclusively to Costco members.

Nescafé
Owned by Nestlé
Coffee brand owned by Nestlé, specializing in instant and ready-to-drink coffee products.
Competitive Analysis
Market Positioning: Lavazza competes with 6 brands in the same categories, ranging from mass market to luxury positioning.
Geographic Distribution: Competitors are headquartered across multiple regions, indicating global competition in this market segment.
Brand Heritage: Competitor brands range from established heritage brands to newer market entrants, with founding years spanning several decades.
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