Who Owns Keurig?
Keurig is owned by Keurig Dr Pepper, a publicly traded American beverage company. The brand was founded in 1998 and became the core of Keurig Green Mountain before merging with Dr Pepper Snapple Group in 2018. Keurig operates under Keurig Dr Pepper's coffee division headquartered in Plano, Texas, USA.
Parent Company
Keurig Dr Pepper
Founded
1998
Status
Publicly Traded
Headquarters
Plano, Texas, USA
Who Owns Keurig?
- Parent Company: Keurig Dr Pepper
- Ownership Type: Wholly owned
- Company Type: Publicly Traded
- Stock Ticker: NYSE: KDP
| Brand | Parent Company | Ownership Type |
|---|---|---|
| Keurig | Keurig Dr Pepper | Wholly owned |
History of Keurig
- Founded: 1998
- Founders: John Sylvan, Peter Dragone
Keurig was founded in 1998 by John Sylvan and Peter Dragone as a revolutionary single-serve coffee brewing system. The brand was created with a focus on providing convenient, high-quality coffee without the waste and complexity of traditional brewing methods.
The original Keurig concept featured proprietary K-Cup pods containing pre-measured coffee grounds, allowing consumers to brew individual cups of coffee on demand. The system gained popularity in office environments before expanding into home use.
Throughout the 2000s and 2010s, Keurig expanded dramatically, becoming the dominant single-serve coffee system in North America. The brand revolutionized home coffee consumption and established a massive ecosystem of K-Cup pod varieties and compatible machines.
Keurig Green Mountain, the company built around the Keurig brand, went public and became a major beverage company. In 2018, Keurig Green Mountain merged with Dr Pepper Snapple Group to form Keurig Dr Pepper, combining hot and cold beverage portfolios.
Under Keurig Dr Pepper ownership, Keurig has continued to innovate with new machine designs, expanded K-Cup varieties, and sustainability initiatives. The brand has maintained its position as the leading single-serve coffee system globally.
About Keurig Dr Pepper
Keurig Dr Pepper operates as a leading beverage company in North America, producing both hot and cold beverages through its extensive portfolio of brands. The company's business model combines single-serve coffee systems with traditional soft drink distribution and manufacturing.
The company's portfolio includes coffee systems (Keurig), carbonated soft drinks (Dr Pepper, 7 Up), juices (Snapple, Mott's), and other beverage products. Keurig Dr Pepper leverages its manufacturing capabilities, distribution networks, and brand recognition to serve retailers, food service operators, and consumers.
Keurig Dr Pepper employs approximately 27,000 people globally, with major operations in Plano, Texas, and Burlington, Massachusetts. The company continues to expand its beverage offerings while maintaining strong positions in both the coffee and soft drink markets.
- Founded: 2018
- Headquarters: Plano, Texas, USA
- Company Type: Publicly Traded
- Stock: NYSE: KDP
- Revenue: $11.2 billion (2024)
Where Is Keurig Made / Based?
- Headquarters: Plano, Texas, USA
- Manufacturing / Operations: United States, Canada, Mexico, China
Brands Owned by Keurig Dr Pepper
- 7 Up - American lemon-lime flavored carbonated soft drink brand known for its crisp, cl...
- A&W Root Beer - Classic root beer brand owned by Keurig Dr Pepper, known for its distinctive van...
- Canada Dry - Beverage brand specializing in ginger ale and other carbonated drinks, owned by ...
- Clamato - Tomato juice cocktail mixer brand owned by Keurig Dr Pepper, known for blending ...
- Core Hydration - Premium purified water brand owned by Keurig Dr Pepper, known for mineral-enhanc...
- Diet Coke - Zero-calorie cola soft drink brand owned by The Coca-Cola Company, formulated wi...
- Dr Pepper - American carbonated soft drink brand created in the 1880s, known for its unique ...
- Hawaiian Punch - Fruit punch beverage brand owned by Keurig Dr Pepper, known for its tropical fru...
- Schweppes - British beverage brand known for its tonic water, ginger ale, and other carbonat...
Keurig Ownership: Pros & Cons
Advantages
- +Revolutionary single-serve coffee system with 25+ year heritage
- +Dominant market position in single-serve coffee category
- +Extensive ecosystem of K-Cup pod varieties and compatible machines
- +Backed by Keurig Dr Pepper's resources for innovation and distribution
- +Strong brand recognition and consumer loyalty
- +Continuous innovation in machine design and sustainability
Considerations
- -Environmental concerns regarding K-Cup pod waste and plastic consumption
- -Competition from other single-serve coffee systems and traditional brewing
- -Dependency on Keurig Dr Pepper's supply chain and corporate priorities
- -Sustainability questions about pod recycling and production
- -Ongoing environmental criticism regarding disposable pod usage
Frequently Asked Questions About Keurig
Where to Buy
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Keurig on AmazonCompetitors to Keurig
These competing brands operate in the same categories and provide similar products or services. Compare key attributes to understand market positioning and competitive landscape.
| Brand | Parent Company | Country | Founded | Market Position | Primary Market | Gender Target |
|---|---|---|---|---|---|---|
| Pepsico | USA (PepsiCo headquarters) | 1940 | Mass Market | North America | All Genders | |
| Coca Cola Company | USA | 1961 | Mass Market | North America | All Genders | |
| Coca Cola Company | USA | 1898 | Mass Market | North America | All Genders | |
| Coca Cola Company | USA | 1886 | Mass Market | North America | All Genders | |
| Coca Cola Company | USA | 2005 | Mass Market | North America | All Genders | |
| Coca Cola Company | USA | 1940 | Mass Market | North America | All Genders |
Learn More About Competitors
Mountain Dew
Owned by PepsiCo
American carbonated soft drink brand known for its citrus flavor and high caffeine content, produced and marketed by PepsiCo.
Sprite
Owned by The Coca-Cola Company
Lemon-lime flavored soft drink brand owned by The Coca-Cola Company.
Barq's
Owned by The Coca-Cola Company
American brand of root beer and other soft drinks owned by The Coca-Cola Company.
Coca-Cola
Owned by The Coca-Cola Company
Carbonated soft drink brand and flagship product of The Coca-Cola Company.
Coke Zero Sugar
Owned by The Coca-Cola Company
Zero-calorie cola soft drink brand owned by The Coca-Cola Company, formulated to taste like original Coca-Cola.
Fanta
Owned by The Coca-Cola Company
Flavored soft drink brand owned by The Coca-Cola Company, known for diverse fruit flavors.
Competitive Analysis
Market Positioning: Keurig competes with 6 brands in the same categories, ranging from mass market to luxury positioning.
Geographic Distribution: Competitors are headquartered across multiple regions, indicating global competition in this market segment.
Brand Heritage: Competitor brands range from established heritage brands to newer market entrants, with founding years spanning several decades.
Keurig Dr Pepper Stock Information
Jobs at Keurig Dr Pepper
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