
Honda Accord is a product line of Honda Motor Company (TSE: 7267; NYSE: HMC), a publicly traded Japanese automotive manufacturer headquartered in Tokyo, Japan. The Accord was introduced in 1976 and is now in its 11th generation. Honda sold 150,196 Accords in the United States in 2025. Honda Motor Company reported JPY 21.8 trillion in sales revenue for fiscal year 2026 (ended March 31, 2026), with an operating loss of JPY 414.3 billion due to EV-related losses and tariff impacts.
Parent Company
Founded
1976
Status
Publicly Traded
Headquarters
| Brand | Parent Company | Ownership Type |
|---|---|---|
| Honda Accord | Honda Motor Company | Wholly owned |
Honda introduced the Accord in 1976 as a compact three-door hatchback, positioned as a larger and more premium alternative to the Honda Civic. The first generation featured a 1.6-liter engine and front-wheel drive. The Accord was developed to compete in the growing compact car market while offering more features and sophistication than the Civic.
In 1982, Honda began manufacturing Accords in the United States at its Marysville, Ohio plant, making it one of the first Japanese cars to be built in America. This was a significant milestone in automotive manufacturing and helped establish Honda's manufacturing presence in North America.
Throughout the 1980s, the Accord grew in size and sophistication, transitioning from compact to mid-size classification with the third generation in 1986. The Accord gained popularity for its reliability, fuel efficiency, and driving dynamics. The vehicle earned numerous awards and accolades, including multiple appearances on Car and Driver's "10Best" list.
The 1990s saw the Accord establish itself as one of America's best-selling sedans, consistently ranking among the top-selling vehicles in its class. US sales peaked at 388,435 units in 2014. The Accord became one of the most recognized and trusted family sedans in the American market.
The Accord has evolved through eleven generations:
As the market shifted toward SUVs, Accord sales declined from the highs of the 2010s. US sales fell to a low of 154,612 in 2022 amid the industry-wide inventory shortage. The 11th-generation redesign lifted deliveries to 197,947 in 2023, after which sales eased to 162,723 in 2024 and 150,196 in 2025. Through June 2026, Honda had delivered 90,068 Accords in the United States, running 32.5% ahead of the 2025 pace.
What does Honda own?
Honda Motor Company owns the Honda and Acura automotive brands, the Honda motorcycle brand (the world's largest motorcycle manufacturer), and Honda Power Products (generators, lawn equipment, marine engines). The company also operates Honda Aircraft Company, which produces the HondaJet light business jet. Honda holds 50% stakes in two major Chinese automotive joint ventures: Dongfeng Honda and Guangqi Honda.
Is Honda publicly traded?
Yes, Honda Motor Company is listed on the Tokyo Stock Exchange under ticker 7267. The company's American Depositary Receipts also trade on the New York Stock Exchange under ticker HMC. Honda has a broad institutional and retail shareholder base with no single controlling shareholder.
Who founded Honda?
Honda Motor Company was founded by Soichiro Honda and Takeo Fujisawa. Soichiro Honda established Honda Technical Research Institute in 1946 in Hamamatsu, Japan, and Honda Motor Company was formally incorporated in September 1948. Soichiro Honda focused on engineering and product development, while Takeo Fujisawa managed business operations and finance. Both founders retired simultaneously in 1973.
Where is Honda headquartered?
Honda Motor Company is headquartered in Minato City, Tokyo, Japan. The company was originally founded in Hamamatsu, Shizuoka, and moved its headquarters to Tokyo as it grew. Honda operates manufacturing facilities in Japan, the United States, Canada, the United Kingdom, China, India, Thailand, Indonesia, Brazil, and other countries.
How many vehicles does Honda sell annually?
For fiscal year 2025 (ended March 31, 2025), Honda sold approximately 3.7 million light vehicles globally under the Honda and Acura brands, and approximately 20.57 million motorcycles. In May 2025, Honda surpassed 500 million units in cumulative motorcycle production. Honda is the world's largest motorcycle manufacturer by annual sales volume, holding approximately 40% of the global market.
Who owns Honda?
Honda Motor Company is publicly traded on the Tokyo Stock Exchange with a broad and diversified shareholder base. No single shareholder holds a controlling stake. Major institutional shareholders include Japanese financial institutions, domestic and foreign investment funds, and individual shareholders. The Honda founding family does not hold a controlling stake in the company.
What is Honda's current financial situation?
For fiscal year 2026 (ended March 31, 2026), Honda reported sales revenue of approximately 21.8 trillion yen but posted its first annual net loss since going public in 1957, with a net loss of 423.9 billion yen. The loss was driven by 1.58 trillion yen in EV-related restructuring charges after Honda cancelled three planned U.S. EV models. Excluding EV-related losses, adjusted operating profit was 1.04 trillion yen. Honda targets a return to profitability in FY2027 with projected net profit of 260 billion yen.
The Accord does not hold independent sustainability certifications. The vehicle benefits from Honda's corporate sustainability framework.
Honda has committed to achieving carbon neutrality across all products and corporate activities by 2050. The company aims for 100% of its new vehicle sales to be electrified (hybrid, plug-in hybrid, battery electric, or fuel cell) by 2040. The Accord Hybrid contributes to this goal.
Honda has implemented sustainability measures at its manufacturing facilities where the Accord is produced. The company's plants in Ohio and other locations use renewable energy sources, implement water conservation programs, and maintain waste management systems. Honda has achieved ISO 14001 environmental management certification at its major manufacturing facilities.
The Accord Hybrid delivers combined fuel economy ratings of approximately 44-48 MPG depending on trim, significantly higher than the turbocharged model's 32-33 MPG combined. This fuel efficiency reduces the vehicle's lifetime carbon emissions.
Honda maintains ethical sourcing standards for materials used in Accord production, including steel, aluminum, plastics, and electronic components. The company works with suppliers who follow fair labor practices and sustainable manufacturing methods.
Consumers seeking detailed sustainability data should consult Honda's sustainability reports.
The Honda Accord was significantly affected by the Takata airbag recalls, one of the largest and most complex automotive recalls in history. Honda recalled millions of Accord models to replace potentially defective airbag inflators that could rupture and propel metal fragments at vehicle occupants. The Takata recall affected numerous automotive manufacturers globally, but Honda was one of the most affected brands due to its extensive use of Takata airbag systems.
Honda has also issued recalls for specific model years related to engine performance, transmission reliability, fuel pump issues, and electrical system problems. These recalls have typically involved specific model years or engine variants and have been addressed through warranty repairs and service campaigns.
The Accord has faced scrutiny regarding real-world fuel economy versus EPA ratings. Honda has worked with regulatory agencies to ensure compliance and provide transparent communication to consumers.
No major data breaches, regulatory enforcement actions, or lawsuits specific to the Accord beyond standard automotive industry litigation have been reported as of August 2026.
These competing brands operate in the same categories and provide similar products or services. Compare key attributes to understand market positioning and competitive landscape.
| Brand | Parent Company | Country | Founded | Market Position | Primary Market | Gender Target |
|---|---|---|---|---|---|---|
| Toyota Motor | Japan | 1982 | Mass market | Global | All-ages | |
| Mercedes Benz | Germany | 1993 | Mass market | Global | All Genders |
AutomotiveOwned by Toyota Motor Corporation
Mid-size sedan manufactured by Toyota Motor Corporation, known for reliability, quality, and strong resale value.
AutomotiveOwned by Mercedes-Benz Group
Mid-size luxury sedan and wagon manufactured by Mercedes-Benz Group. The E-Class has been in production since 1993 and is currently in its sixth generation (W214, introduced 2023). Known for safety innovation, comfort, and premium engineering.
Market Positioning: Honda Accord competes with 2 brands in the same categories, ranging from mass market to luxury positioning.
Geographic Distribution: Competitors are headquartered across multiple regions, indicating global competition in this market segment.
Brand Heritage: Competitor brands range from established heritage brands to newer market entrants, with founding years spanning several decades.
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AutomotiveOwned by Tata Group
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