Moncler S.p.A.

What does Moncler own?
Moncler Group owns two brands: Moncler (luxury outerwear and ready-to-wear, founded in 1952) and Stone Island (contemporary streetwear, acquired in 2020 for approximately EUR 1.15 billion). The group does not own any other brands. Both brands operate with independent creative direction while sharing certain back-office and logistics functions.

Is Moncler publicly traded?
Yes, Moncler S.p.A. is publicly traded on the Borsa Italiana under ticker MONC. The company completed its IPO in December 2013, pricing shares at EUR 10.20. Moncler is a constituent of the FTSE MIB index. CEO Remo Ruffini maintains controlling ownership through his holding company Double R.

Who founded Moncler?
Moncler was founded in 1952 by René Ramillon and André Vincent in Monestier-de-Clermont, France. Ramillon was a French mountain gear craftsman who began producing padded sleeping bags and down jackets for mountaineers. The company was later acquired by Italian entrepreneur Remo Ruffini in 2003, who repositioned it as a luxury fashion brand.

Where is Moncler headquartered?
Moncler Group is headquartered in Milan, Italy. The company moved its headquarters from France to Milan after Remo Ruffini acquired the brand in 2003. Production is primarily based in Italy, Romania, and Bulgaria.

How many brands does Moncler own?
Moncler Group owns two brands: Moncler and Stone Island. The Moncler brand generated EUR 2,720.9 million in FY2025 revenue, and Stone Island generated EUR 411.2 million. The group has indicated interest in acquiring a third brand, though no specific transactions have been announced as of mid-2026.

Who owns Moncler?
Moncler S.p.A. is controlled by CEO Remo Ruffini through his holding company Double R S.r.l., which holds approximately 15.8% of the share capital. LVMH has a minority stake in Double R through L Catterton, giving it indirect exposure to Moncler. The remainder of shares is held by institutional and retail investors on the Borsa Italiana.

What is Moncler's revenue?
Moncler Group reported FY2025 consolidated revenues of EUR 3,132.1 million, up 3% at constant exchange rates from EUR 3,108.9 million in FY2024. EBIT was EUR 913.4 million with a 29.2% margin. The group's net result was EUR 626.7 million, and net cash stood at EUR 1,458.0 million as of December 31, 2025.

Moncler was founded in 1952 in the Alpine town of Monestier-de-Clermont, France, by René Ramillon and André Vincent. Ramillon was a French mountain gear craftsman who began producing padded sleeping bags and down jackets for mountaineers and outdoor workers. The name Moncler is an abbreviation of Monestier-de-Clermont.

In the 1950s and 1960s, Moncler built a reputation for technical down-filled garments. The company supplied the French national downhill ski team and provided equipment for expeditions to K2 and other major peaks. Moncler's down jackets were functional, designed for extreme cold, and sold primarily through outdoor and sporting goods retailers.

The company changed hands several times between the 1980s and early 2000s. In 2003, Italian entrepreneur Remo Ruffini acquired Moncler and moved its headquarters to Milan. Ruffini's strategy was to reposition Moncler from a technical outdoor brand into a luxury fashion label. He raised prices, reduced wholesale distribution, and expanded into directly operated retail. The transformation was rapid. Moncler went from a niche outdoor brand to a luxury fashion house within a decade.

In December 2013, Moncler completed its IPO on the Borsa Italiana, pricing shares at EUR 10.20 and raising approximately EUR 684 million. The IPO valued the company at approximately EUR 2.5 billion. The listing gave Moncler access to public capital markets and provided liquidity for early investors while Ruffini retained controlling ownership.

The Genius strategy, launched in 2018, was a defining move. Moncler invited multiple designers to interpret the brand's down jacket in their own style, creating limited-edition collections released on a rotating schedule. Designers included Pierpaolo Piccioli, Valentino, Craig Green, and Pharrell Williams. The Genius project generated significant media attention and expanded Moncler's reach beyond its core outerwear category.

In 2020, Moncler acquired Stone Island for approximately EUR 1.15 billion. Stone Island, founded in 1982 by Massimo Osti in Ravarino, Italy, is known for technical fabric innovation and a strong following in streetwear and football casual culture. The acquisition gave Moncler Group a second brand with a distinct customer base and aesthetic, reducing the group's dependence on a single label. Stone Island founder Carlo Rivetti stayed with the business initially before stepping back from operations.

For FY2025, Moncler Group reported consolidated revenues of EUR 3,132.1 million, up 3% at constant exchange rates compared to EUR 3,108.9 million in FY2024. EBIT was EUR 913.4 million with a margin of 29.2%, down slightly from 29.5% in FY2024. The group's net result was EUR 626.7 million. Q4 FY2025 showed acceleration, with group revenues up 7% at constant FX, driven by strong performance in Asia and the Americas.

Moncler Group publishes an annual Sustainability Report and has established environmental and social commitments. The group's sustainability strategy is organized around three pillars: climate, product, and community.

On climate, Moncler Group has committed to science-based targets for emissions reduction. The group is a member of the Fashion Pact, a coalition of fashion companies committed to environmental goals. Moncler has set targets to reduce Scope 1 and Scope 2 emissions by 50% by 2030 and to achieve carbon neutrality for direct operations. Scope 3 targets cover the supply chain, which represents the majority of the group's carbon footprint.

On product, Moncler has increased its use of certified materials. The group sources down certified by the Global Traceable Down Standard and has expanded its use of recycled nylon and polyester. Stone Island has a long-standing commitment to fabric research and has introduced garments made from recycled and regenerated materials.

Moncler Group is not a Certified B Corporation. The company has not publicly committed to net-zero emissions across all scopes with a specific target year, though its science-based targets cover Scope 1, 2, and 3 emissions through 2030.

On supply chain ethics, Moncler Group conducts audits of its manufacturing partners, primarily in Italy, Romania, and Bulgaria. The group publishes a supplier code of conduct and reports on audit findings in its annual Sustainability Report. Moncler has not faced significant public criticism for greenwashing or misleading sustainability claims as of mid-2026.