Fossil Group, Inc.

American designer and manufacturer of fashion accessories founded in 1984, known for watches, jewelry, and handbags, headquartered in Richardson, Texas.

Fossil Group was founded in 1984 by Tom Kartsotis in Richardson, Texas. The company started as an import business selling fashion watches imported from Asia. Kartsotis recognized the opportunity to bring affordable fashion watches to the American market. The company's first products were retro-style watches inspired by 1950s design.

The company grew through retail expansion in the late 1980s and early 1990s. Fossil Group opened retail stores across the United States and expanded into department stores. The company went public in 1993, raising capital for further expansion. Fossil Group expanded internationally, opening stores in Europe and Asia.

In the 1990s and 2000s, Fossil Group expanded its product portfolio beyond watches. The company added jewelry, handbags, and other fashion accessories. Fossil Group also acquired brands to expand its portfolio. Notable acquisitions include the purchase of Skagen Designs in 2008 and Michele Watches in 2009.

The company also expanded its licensed brand partnerships. Fossil Group secured licenses to produce watches and accessories for fashion brands including Armani, Diesel, and Michael Kors. These partnerships allowed Fossil Group to leverage the brand recognition of fashion labels while using its manufacturing and distribution capabilities.

Recent strategic direction has focused on smartwatches and digital connectivity. Fossil Group has invested in smartwatch technology and partnered with technology companies to develop connected watches. The company has also focused on e-commerce and digital marketing to reach consumers directly. Fossil Group continues to innovate in design and technology to maintain its market position.