
Raymond James is the brand of Raymond James Financial, Inc. (NYSE: RJF), a financial services company headquartered in St. Petersburg, Florida. The brand covers wealth management through roughly 9,000 advisors, investment banking, and banking services with more than $1.5 trillion in client assets, generating approximately $15 billion in fiscal year 2025.
Parent Company
Founded
1962
Status
Publicly Traded
Headquarters
| Brand | Parent Company | Ownership Type |
|---|---|---|
| Raymond James | Raymond James Financial, Inc. | Brand division |
Robert A. James founded the firm in St. Petersburg in 1962 as a client-first alternative to the sales-driven brokerages of the era, building it through advisor independence.
His son Thomas James led the company for four decades, growing it from regional brokerage to national wealth manager through organic advisor recruiting and the 2012 Morgan Keegan acquisition. It went public in 1983.
Paul Reilly expanded it to the trillion-dollar client asset tier from 2010 to 2025, handing the CEO role to CFO Paul Shoukry in a succession planned years ahead, preserving the firm's advisor-friendly culture through the transition.
What does Raymond James own?
The company owns its wealth management, capital markets, asset management, and banking businesses including the Alex. Brown investment bank brand.
Is Raymond James publicly traded?
Yes. It trades on the NYSE under ticker RJF and is an S&P 500 component.
Who founded Raymond James?
Robert A. James founded it in St. Petersburg in 1962. His son Thomas James led it for four decades.
Where is Raymond James headquartered?
The company is headquartered in St. Petersburg, Florida, on Tampa Bay.
Who is the CEO of Raymond James?
Paul Shoukry has served as CEO since early 2025, succeeding Paul Reilly.
How big is Raymond James?
Approximately $15 billion in annual revenue, $1.5 trillion-plus in client assets, and about 9,000 financial advisors.
What does Raymond James do?
Wealth management for individuals and institutions, investment banking for middle-market companies, and banking services through its subsidiary.
Regulatory matters: Periodic FINRA and SEC examinations on supervision and suitability are handled through standard resolutions without major findings.
Advisor disputes: Recruiting disputes with competitors occur as advisors move between firms, standard industry friction.
These competing brands operate in the same categories and provide similar products or services. Compare key attributes to understand market positioning and competitive landscape.
| Brand | Parent Company | Country | Founded | Market Position | Primary Market | Gender Target |
|---|---|---|---|---|---|---|
| Charles Schwab | USA | 1971 | Mass market | United states | All Genders | |
| Ameriprise | USA | 1894 | Mass market | Global | All Genders | |
| Bny | USA | 1784 | Mass market | Global | All Genders | |
| Edward Jones | USA | 1922 | Mass market | United states | All Genders | |
| Jpmorgan Chase | USA | 1895 | Mass market | Global | All Genders | |
| Bank Of America | USA | 1914 | Premium | United states | Unisex |
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Market Positioning: Raymond James competes with 6 brands in the same categories, ranging from mass market to luxury positioning.
Geographic Distribution: Competitors are headquartered across multiple regions, indicating global competition in this market segment.
Brand Heritage: Competitor brands range from established heritage brands to newer market entrants, with founding years spanning several decades.
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