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2026 Who Brands. All information is provided for educational purposes. Brand names and logos are trademarks of their respective owners.

  1. Home
  2. Brands
  3. Insurance
  4. Marsh
Marsh logo
Insurance

Who Owns Marsh?

Marsh is the flagship insurance broking and risk advisory business of Marsh & McLennan Companies, Inc. (NYSE: MRSH), a publicly traded American professional services firm. Founded in 1905 in Chicago, Marsh is the world's largest insurance broker by revenue and operates in more than 130 countries. Since January 2026, Marsh is also the masterbrand name of the parent company itself.

Parent Company

Marsh & McLennan Companies, Inc.

Founded

1905

Status

Publicly Traded

Headquarters

New York City, New York, USA

GlobalOfficial Website

Who Owns Marsh?

  • Parent Company: Marsh & McLennan Companies, Inc.
  • Ownership Type: Subsidiary
  • Company Type: Publicly Traded
  • Stock Ticker: NYSE: MRSH
BrandParent CompanyOwnership Type
MarshMarsh & McLennan Companies, Inc.Subsidiary

History of Marsh

  • Founded: 1905
  • Founders: Henry W. Marsh, Donald R. McLennan, Daniel W. Burroughs

Marsh traces its origin to 1871, when Henry W. Marsh established an insurance business in New York after observing how many insurers failed following the Great Chicago Fire. In 1905, Marsh partnered with Donald R. McLennan and Daniel W. Burroughs to form Burroughs, Marsh & McLennan in Chicago. When Burroughs retired in 1906, the firm became Marsh & McLennan.

The founders introduced a then-radical idea: the broker acts as a buyer of insurance on behalf of the client rather than as a seller of policies for the insurance company. That client-first positioning became the foundation of modern insurance broking and risk management. By 1917, the year the United States entered World War I, Marsh & McLennan operated offices across the country.

The firm incorporated in 1923 and made its first major acquisition that same year, absorbing Guy Carpenter & Company after founder Guy Carpenter met Marsh and McLennan on a transatlantic crossing. The firm went public in 1962. Through the second half of the twentieth century, Marsh grew into the dominant global broker, expanding into London, the world's most important insurance market, and building specialty practices in areas like aviation, marine, and financial lines.

In 2004, Marsh was at the center of the insurance industry's biggest scandal. New York Attorney General Eliot Spitzer alleged the firm rigged bids and steered clients to insurers that paid contingent commissions. Marsh settled for $850 million, eliminated contingent commissions, and replaced CEO Jeffrey Greenberg. The settlement reshaped broker compensation disclosure industry-wide.

Marsh McLennan Agency, the business serving middle-market clients in North America, was created in 2009 and expanded through dozens of regional agency acquisitions. In November 2024, the parent company completed its largest acquisition ever, buying McGriff Insurance Services for $7.75 billion and folding its 3,500-plus colleagues into Marsh McLennan Agency.

In October 2025, Marsh McLennan announced it would adopt Marsh as its single corporate masterbrand effective January 2026. The new identity, designed by the company's own Lippincott consultancy, debuted at the World Economic Forum in Davos in January 2026. The insurance broking business is now reported as Marsh Risk in financial statements, while the Marsh name also identifies the entire corporation.

About Marsh & McLennan Companies, Inc.

Is Marsh the same company as Marsh & McLennan?
Yes. Marsh & McLennan Companies, Inc. remains the legal name, but the company rebranded to Marsh effective January 2026. Its New York Stock Exchange ticker changed from MMC to MRSH on January 14, 2026. The four businesses, Marsh, Guy Carpenter, Mercer, and Oliver Wyman, will transition to the Marsh masterbrand by 2027.

Is Marsh publicly traded?
Yes. Marsh & McLennan Companies, Inc. trades on the New York Stock Exchange under the ticker MRSH. It is an S&P 500 component with a market capitalization above $100 billion.

When was Marsh founded?
The company was founded in 1905 in Chicago as Burroughs, Marsh & McLennan by Henry W. Marsh, Donald R. McLennan, and Daniel W. Burroughs. It was renamed Marsh & McLennan in 1906. Henry Marsh's own insurance business dated to 1871.

Who founded Marsh & McLennan?
Henry W. Marsh and Donald R. McLennan founded the firm with Daniel W. Burroughs in 1905. Marsh and McLennan pioneered the concept of the broker acting as a buyer of insurance on behalf of the client rather than a seller for the insurance company.

What is Marsh's market position?
Marsh is the world's largest insurance broker by revenue, generating $27.0 billion in 2025. It outranks Aon, Arthur J. Gallagher, and Willis Towers Watson. Its Guy Carpenter unit is a leading reinsurance broker, and Oliver Wyman is a major management consultancy.

What happened to Marsh McLennan Agency?
Marsh McLennan Agency continues to operate as the company's middle-market insurance agency business in North America. It acquired McGriff Insurance Services for $7.75 billion in November 2024, significantly expanding its scale in commercial property and casualty, employee benefits, and personal lines.

Has Marsh faced any controversies?
The most significant was the 2004 bid-rigging investigation by the New York Attorney General, which resulted in an $850 million settlement, the end of contingent commissions, and a change of CEO. The current Thrive restructuring program has also drawn scrutiny for associated workforce reductions.

  • Founded: 1905
  • Headquarters: New York City, New York, USA
  • Company Type: Publicly Traded
  • Stock: NYSE: MRSH
  • Revenue: $27.0 billion (FY2025)
  • Employees: Approximately 95,000

Visit Marsh & McLennan Companies, Inc. website

View full company profile for Marsh & McLennan Companies, Inc.

Where Is Marsh Made / Based?

  • Headquarters: New York City, New York, USA

Marsh Categories & Tags

Insurance BrokerRisk ManagementCommercial InsuranceProfessional ServicesMarsh Mclennan

Marsh Recalls & Controversies

The defining controversy for Marsh remains the 2004 contingent commission scandal. New York Attorney General Eliot Spitzer alleged that Marsh steered business to insurers in exchange for market service agreement payments, a form of kickback that compromised its claimed client-first position. Marsh paid $850 million to settle without admitting wrongdoing, abolished contingent commissions, and replaced senior leadership including CEO Jeffrey Greenberg.

The scandal triggered industry-wide reform. Most major brokers abandoned contingent commissions, and compensation disclosure became standard practice. Marsh's recovery under subsequent leadership rebuilt its reputation, but the episode remains a reference point for conduct risk in insurance distribution.

The October 2025 rebrand and the associated Thrive program involve workforce restructuring and severance costs disclosed in the company's 2025 and 2026 financial results. Consolidation across the four businesses under one masterbrand has also raised internal and analyst questions about preserving the distinct reputations of Mercer, Guy Carpenter, and Oliver Wyman during the transition.

Brands Owned by Marsh & McLennan Companies, Inc.

Guy CarpenterInsurance

Guy Carpenter

Owned by Marsh & McLennan Companies, Inc.

Leading global reinsurance broker founded in 1922, a Marsh business since 1923 that will adopt the Marsh Re name in 2027.

reinsuranceinsurance-brokercapital-advisory
Marsh McLennan AgencyInsurance

Marsh McLennan Agency

Owned by Marsh & McLennan Companies, Inc.

North American middle-market insurance agency business of Marsh, founded in 2009 and expanded through the $7.75 billion McGriff acquisition in 2024.

insurance-agencymiddle-marketemployee-benefits
MercerFinance Fintech

Mercer

Owned by Marsh & McLennan Companies, Inc.

Global HR, health, wealth, and career consulting firm founded in 1945, owned by Marsh & McLennan Companies since 1959.

hr-consultingemployee-benefitsinvestment-consulting
Oliver WymanFinance Fintech

Oliver Wyman

Owned by Marsh & McLennan Companies, Inc.

Global management consulting firm founded in 1984, acquired by Marsh & McLennan in 2003, now reported as Marsh Management Consulting.

management-consultingstrategy-consultingfinancial-services
View all brands owned by Marsh & McLennan Companies, Inc.

Marsh Ownership: Pros & Cons

Advantages

  • +Largest global insurance broker with unmatched carrier relationships and data scale
  • +Fee and commission model generates high-margin recurring revenue
  • +Unified masterbrand simplifies client access to all four businesses
  • +McGriff acquisition created scale in the fragmented US middle market
  • +Backed by a company with 18 consecutive years of margin expansion

Considerations

  • -2004 bid-rigging settlement remains a conduct risk reference point
  • -Masterbrand transition risks diluting distinct business identities
  • -Commission revenue depends on insurance pricing cycles that soften periodically
  • -Scale attracts antitrust and regulatory scrutiny in major markets
  • -Restructuring under the Thrive program adds near-term execution risk

Frequently Asked Questions About Marsh

Sources & Further Reading

  • Marsh official website
  • Marsh McLennan and Its Businesses Will Brand as Marsh (October 2025)
  • Marsh Reports Fourth Quarter and Full Year 2025 Results
  • Marsh & McLennan Companies Wikipedia
  • SEC EDGAR: Marsh & McLennan Companies filings
  • Marsh Investor Relations
  • NYSE: Marsh (MRSH)

Competitors to Marsh

These competing brands operate in the same categories and provide similar products or services. Compare key attributes to understand market positioning and competitive landscape.

BrandParent CompanyCountryFoundedMarket PositionPrimary MarketGender Target
Guy CarpenterGuy CarpenterSister Brand
Marsh Mclennan
USA
1922
Mass marketGlobalAll Genders

Learn More About Competitors

Guy CarpenterInsurance

Guy Carpenter

Owned by Marsh & McLennan Companies, Inc.

Leading global reinsurance broker founded in 1922, a Marsh business since 1923 that will adopt the Marsh Re name in 2027.

reinsuranceinsurance-brokercapital-advisory

Competitive Analysis

Market Positioning: Marsh competes with 1 brands in the same categories, ranging from mass market to luxury positioning.

Geographic Distribution: Competitors are headquartered across multiple regions, indicating global competition in this market segment.

Brand Heritage: Competitor brands range from established heritage brands to newer market entrants, with founding years spanning several decades.

Independent Alternatives to Marsh

Looking for brands with different ownership structures? These similar brands are not owned by Marsh & McLennan Companies, Inc., giving you alternative choices that support different corporate structures.

Allied InsuranceInsurance

Allied Insurance

Owned by Nationwide Mutual Insurance Company

Des Moines-founded insurance brand of Nationwide Mutual, serving independent agents and brokers for personal and small commercial lines since 1929.

insuranceindependent-agentsproperty-casualty
Privately Owned

Allied Insurance is privately owned, unlike Marsh which is under a publicly traded parent company.

Haven LifeInsurance

Haven Life

Owned by Massachusetts Mutual Life Insurance Company (MassMutual)

Former direct-to-consumer term life insurance brand launched by MassMutual in 2015 and wound down in 2024; existing policies remain serviced by MassMutual.

life-insuranceinsurtechterm-life
Privately Owned

Haven Life is privately owned, unlike Marsh which is under a publicly traded parent company.

MassMutualInsurance

MassMutual

Owned by Massachusetts Mutual Life Insurance Company (MassMutual)

Life insurance, annuity, and wealth management brand of Massachusetts Mutual Life Insurance Company, a mutual insurer founded in 1851 and headquartered in Springfield, Massachusetts.

life-insuranceannuitieswealth-management
Privately Owned

MassMutual is privately owned, unlike Marsh which is under a publicly traded parent company.

MassMutual AscendInsurance

MassMutual Ascend

Owned by Massachusetts Mutual Life Insurance Company (MassMutual)

Cincinnati-based annuity company subsidiary of MassMutual, acquired as Great American Life Insurance in 2021, selling fixed, indexed, and registered index-linked annuities.

annuitiesretirementfixed-annuities
Privately Owned

MassMutual Ascend is privately owned, unlike Marsh which is under a publicly traded parent company.

NationwideInsurance

Nationwide

Owned by Nationwide Mutual Insurance Company

Consumer-facing insurance and financial services brand of Nationwide Mutual Insurance Company, the Columbus, Ohio mutual founded in 1926.

insurancemutual-insuranceauto-insurance
Privately Owned

Nationwide is privately owned, unlike Marsh which is under a publicly traded parent company.

Nationwide Pet InsuranceInsurance

Nationwide Pet Insurance

Owned by Nationwide Mutual Insurance Company

America's first and largest pet insurance brand, founded as Veterinary Pet Insurance in 1982 and owned by Nationwide Mutual since 2009.

pet-insuranceinsurancepets
Privately Owned

Nationwide Pet Insurance is privately owned, unlike Marsh which is under a publicly traded parent company.

Marsh & McLennan Companies, Inc. Stock Information

Jobs at Marsh & McLennan Companies, Inc.

Latest News About Marsh

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Last reviewed: September 26, 2026 · Reviewed by Who Brands Editorial Team