
CDW is owned by CDW Corporation, a publicly traded American IT solutions provider listed on Nasdaq under the ticker CDW. Founded by Michael Krasny in 1984 as a mail-order computer reseller, the brand is the company's flagship commercial channel for business customers across the United States. The parent company generated $22.4 billion in net sales for FY2025.
Parent Company
Founded
1984
Status
Publicly Traded
Headquarters
| Brand | Parent Company | Ownership Type |
|---|---|---|
| CDW | CDW Corporation | Brand division |
Michael Krasny started the business that became CDW in 1984, operating as MPK Computing from his home in Buffalo Grove, Illinois. The founding transaction was famously modest: a classified advertisement offering an IBM-compatible computer for sale. Mail-order volume built quickly, and the company renamed itself Computer Discount Warehouse, selling PCs and peripherals through catalogs and phone sales during the personal computer boom.
The brand's pivotal move came after its June 1993 IPO on Nasdaq: CDW shifted focus from consumer mail order to direct sales to businesses, assigning dedicated account managers to corporate customers, a relationship model that differentiated it from catalog rivals such as PC Connection and Micro Warehouse. CDW-G extended the model into government, education, and healthcare accounts, creating the multi-channel structure the company still runs.
Acquisitions built capability. The 2006 purchase of Berbee Information Networks added storage, networking, and services depth. Madison Dearborn and Providence Equity took the company private for approximately $7 billion in 2007, steering it through the recession, and returned it to Nasdaq in June 2013. The 2015 acquisition of Kelway created CDW UK and internationalized the business.
The services era began in earnest in the 2020s. CDW acquired Sirius Computer Solutions in December 2021 for $2.5 billion, the largest deal in company history, adding deep hybrid infrastructure, security, and managed services capability. AWS specialists Enquizit (2023) and Mission Cloud (2024) followed, folded into CDW Digital Velocity as a dedicated AWS practice.
Through FY2025 the brand navigated tariffs, shifting education and healthcare funding, changing government spending priorities, and the longest federal shutdown on record, and still grew net sales 6.8 percent to $22.4 billion, its strongest year on record.
What does CDW own?
CDW owns the CDW commercial IT brand, CDW Government for public sector customers, CDW Canada and CDW UK international operations, Sirius Computer Solutions acquired for $2.5 billion in 2021, Mission Cloud acquired in 2024, and Enquizit acquired in 2023. Its brands are sales channels and services firms rather than product manufacturers.
Is CDW publicly traded?
Yes. CDW trades on the Nasdaq under ticker CDW and is an S&P 500 component. It has been public twice: an initial 1993 IPO, a 2007 take-private by Madison Dearborn and Providence Equity for about $7 billion, and a return to public markets in 2013.
Who founded CDW?
Michael Krasny founded the company in 1984 as MPK Computing, run from his Buffalo Grove, Illinois, home and built on a single classified ad selling IBM-compatible computers. He renamed it Computer Discount Warehouse as mail-order volume grew. Krasny is no longer involved with the company.
Where is CDW headquartered?
CDW is headquartered in Vernon Hills, Illinois, a Chicago suburb, having moved from nearby Lincolnshire. It maintains additional operations and services centers across the United States, plus UK and Canadian operations under its international business.
How many brands does CDW own?
CDW operates approximately six principal brands and channel names: CDW, CDW Government, CDW Canada, CDW UK, Sirius Computer Solutions, and Mission Cloud, with Enquizit integrated into its AWS practice. Most are sales channels and services firms rather than separately marketed product lines.
Who owns CDW?
CDW is publicly owned, with shares distributed among institutional investors and index funds led by Vanguard, BlackRock, and State Street. No founder or private equity owner remains; Madison Dearborn and Providence Equity exited after the 2013 re-IPO.
What were CDW's fiscal 2025 results?
For the year ended December 31, 2025, CDW reported net sales of $22.4 billion, up 6.8 percent, gross profit of $4.9 billion, GAAP operating income of $1.7 billion, GAAP EPS of $8.08, and non-GAAP EPS of $10.02. Small Business grew fastest at 13.3 percent, and Public reached $8.5 billion.
CDW is a recurring name on the Fortune 500, ranking number 205, and is a component of the S&P 500. It appears regularly on Fortune's lists of the World's Most Admired Companies and Forbes' best employer rankings.
Vendor recognition is the brand's most meaningful credential: CDW holds the highest certification levels from partners including Cisco, Dell, HPE, IBM, Lenovo, Microsoft, NetApp, Nutanix, Palo Alto Networks, and Samsung, and collects partner-of-the-year awards across those programs annually.
CDW's public record is comparatively clean. Its most substantive exposure is structural: as one of the largest government IT suppliers, its results are sensitive to federal budget cycles and shutdowns, a dynamic that depressed the Public segment's timing during the record 2025 shutdown.
The brand has drawn periodic criticism over pricing on government contracts, a standard feature of the public-sector IT channel where contract pricing is audited against commercial benchmarks, but no major procurement fraud finding is on record. Routine employment litigation appropriate to a 15,000-person workforce occurs at normal industry rates.
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| Brand | Parent Company | Country | Founded | Market Position | Primary Market | Gender Target |
|---|---|---|---|---|---|---|
| Cdw | USA | 1980 | Mass market | United states | All Genders | |
| Cognizant | USA | 1994 | Mass market | Global | All Genders | |
| Manpowergroup | USA | 2011 | Mass market | Global | All Genders | |
| Kyndryl | USA | 2021 | Mass market | Global | All Genders |
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Conglomerates IndustrialOwned by ManpowerGroup Inc.
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Market Positioning: CDW competes with 4 brands in the same categories, ranging from mass market to luxury positioning.
Geographic Distribution: Competitors are headquartered across multiple regions, indicating global competition in this market segment.
Brand Heritage: Competitor brands range from established heritage brands to newer market entrants, with founding years spanning several decades.
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