Who Brands Blog

Marriott owns 30+ hotel brands. Hilton owns 22. IHG owns 19. Here is who owns every major hotel brand and why that budget hotel and the luxury resort may share a corporate parent.

Private equity firms now own thousands of consumer brands. Learn how PE reshapes the products you buy, from beauty to food to retail, and what it means.

You love the brand. But do you know who owns it? And should you care? Here is why brand ownership matters more than you think, from pricing to ethics to product quality.

Microsoft has spent over $200 billion on acquisitions since 2011. From Skype to LinkedIn to Activision Blizzard, trace how Microsoft built its modern empire.

Disney is far more than Mickey Mouse. From Marvel to ESPN to National Geographic, here is every major brand and studio that The Walt Disney Company owns in 2026.

How Disney spent over $80 billion acquiring Pixar, Marvel, Lucasfilm, and 21st Century Fox to build the world's most powerful entertainment empire.

January 2026 opened with biotech's first major IPO of the year — Aktis Oncology raising $318M — and closed with York Space Systems raising $629M on NYSE. Venture Global LNG opened below its offer price despite the year's energy hype. Here is every major listing of January 2026.

During the holidays, you buy gifts from dozens of brands. But most of your spending goes to the same few corporations. Here is the corporate reality behind holiday gift giving.

From Twitter becoming X to HBO Max becoming Max, major brands keep reinventing themselves. Here are the biggest brand name changes and rebrands shaping the consumer landscape.

Many iconic American brands are owned by foreign corporations. From Budweiser to Trader Joe's to Ben & Jerry's, discover which 'American' brands have overseas owners.

AbbVie spent $63 billion on Allergan. Pfizer spent $43 billion on Seagen. Why do pharmaceutical giants keep acquiring smaller companies? The answer lies in the patent cliff.

Tide and Gain are the two best-selling laundry detergents in America. They compete fiercely on every shelf. But both are made by the same company. Here is why that is not a contradiction.