Intuit Inc.
American financial software company operating TurboTax, QuickBooks, Credit Karma, and Mailchimp, with FY2025 revenue of approximately $18.8 billion.
Company Type
public
Founded
1983
Headquarters
Mountain View, California, USA
Stock
NASDAQ: INTU
About Intuit Inc.
What does Intuit own?
Intuit owns TurboTax (tax preparation software), QuickBooks (small business accounting), Credit Karma (personal finance platform with 130+ million members), and Mailchimp (email marketing and marketing automation). The company discontinued its Mint personal budgeting app in January 2024, migrating users to Credit Karma.
Intuit owns TurboTax (tax preparation software), QuickBooks (small business accounting), Credit Karma (personal finance platform with 130+ million members), and Mailchimp (email marketing and marketing automation). The company discontinued its Mint personal budgeting app in January 2024, migrating users to Credit Karma.
Is Intuit publicly traded?
Yes, Intuit Inc. is listed on NASDAQ under ticker INTU. The company has been publicly traded since 1993. Intuit has a broad institutional and retail shareholder base with no single controlling shareholder. Major institutional shareholders include Vanguard Group, BlackRock, and State Street.
Yes, Intuit Inc. is listed on NASDAQ under ticker INTU. The company has been publicly traded since 1993. Intuit has a broad institutional and retail shareholder base with no single controlling shareholder. Major institutional shareholders include Vanguard Group, BlackRock, and State Street.
Who founded Intuit?
Intuit was founded in 1983 in Palo Alto, California by Scott Cook and Tom Proulx. Cook, a former Procter and Gamble brand manager, was inspired to create personal finance software after watching his wife struggle with household bill-paying. The company's first product, Quicken personal finance software, was released in 1984.
Intuit was founded in 1983 in Palo Alto, California by Scott Cook and Tom Proulx. Cook, a former Procter and Gamble brand manager, was inspired to create personal finance software after watching his wife struggle with household bill-paying. The company's first product, Quicken personal finance software, was released in 1984.
Where is Intuit headquartered?
Intuit is headquartered in Mountain View, California, USA, in the heart of Silicon Valley. The company also has major offices in San Diego, California (TurboTax development), Atlanta, Georgia (Credit Karma), and New York City (Mailchimp).
Intuit is headquartered in Mountain View, California, USA, in the heart of Silicon Valley. The company also has major offices in San Diego, California (TurboTax development), Atlanta, Georgia (Credit Karma), and New York City (Mailchimp).
How many products does Intuit offer?
Intuit's four major products are TurboTax, QuickBooks, Credit Karma, and Mailchimp. The company also offers QuickBooks Payroll, QuickBooks Payments, and other small business services. Intuit's products collectively serve tens of millions of consumers and small businesses in the United States and internationally.
Intuit's four major products are TurboTax, QuickBooks, Credit Karma, and Mailchimp. The company also offers QuickBooks Payroll, QuickBooks Payments, and other small business services. Intuit's products collectively serve tens of millions of consumers and small businesses in the United States and internationally.
Who owns Intuit?
Intuit Inc. is publicly traded on NASDAQ with a broad institutional and retail shareholder base. No single shareholder holds a controlling stake. Major institutional shareholders include Vanguard Group, BlackRock, and State Street. Sasan Goodarzi serves as President and CEO.
Intuit Inc. is publicly traded on NASDAQ with a broad institutional and retail shareholder base. No single shareholder holds a controlling stake. Major institutional shareholders include Vanguard Group, BlackRock, and State Street. Sasan Goodarzi serves as President and CEO.
History of Intuit Inc.
Intuit was founded in 1983 in Palo Alto, California by Scott Cook and Tom Proulx. Cook, a former Procter and Gamble brand manager, was inspired to create personal finance software after watching his wife struggle with household bill-paying. The company's first product, Quicken personal finance software, was released in 1984 and became one of the best-selling personal finance software programs in history.
Intuit went public in March 1993, listing on NASDAQ under ticker INTU. The company launched QuickBooks small business accounting software in 1992, which quickly became the dominant small business accounting software in the United States.
Microsoft attempted to acquire Intuit in 1994 for approximately $1.5 billion, but the US Department of Justice threatened to block the merger on antitrust grounds, and Microsoft abandoned the acquisition in 1995.
Intuit acquired TurboTax (originally developed by ChipSoft) in 1993, adding the leading consumer tax preparation software to its portfolio. TurboTax became one of Intuit's most important products, generating significant revenue during the annual tax filing season.
Intuit acquired Credit Karma in December 2020 for approximately $7.1 billion, adding a personal finance platform with more than 100 million members. The acquisition was initially challenged by the US Department of Justice, which required Intuit to divest Credit Karma's tax business as a condition of approval.
Intuit acquired Mailchimp in November 2021 for approximately $12 billion, adding a leading email marketing and marketing automation platform for small businesses. The Mailchimp acquisition was Intuit's largest to date and significantly expanded its small business platform.
For fiscal year 2025 (ended July 31, 2025), Intuit reported revenue of approximately $18.8 billion, reflecting continued growth across all four of its major businesses.
Brands Owned by Intuit Inc.
Intuit Inc. owns 1 brand in our database.
Stock Information
Intuit Inc. Ownership: Pros & Cons
Advantages
- +Dominant market positions in tax preparation (TurboTax) and small business accounting (QuickBooks)
- +Recurring subscription revenue model provides predictable and growing revenue
- +Credit Karma and Mailchimp acquisitions expand the platform into personal finance and marketing
- +AI investment positions Intuit to automate complex financial tasks for consumers and small businesses
- +Strong brand recognition and customer loyalty across all four major businesses
Considerations
- -TurboTax regulatory controversy and reputational damage from Free File practices
- -Risk of IRS developing a free government tax filing system that competes with TurboTax
- -Large debt load from Credit Karma and Mailchimp acquisitions
- -Mailchimp integration has been challenging and growth has been below expectations
- -Dependence on annual tax filing season creates revenue concentration in TurboTax segment
Frequently Asked Questions About Intuit Inc.
What does Intuit own?
Intuit owns TurboTax (tax preparation software), QuickBooks (small business accounting), Credit Karma (personal finance platform with 130+ million members), and Mailchimp (email marketing and marketing automation). The company discontinued its Mint personal budgeting app in January 2024, migrating users to Credit Karma.
Is Intuit publicly traded?
Yes, Intuit Inc. is listed on NASDAQ under ticker INTU. The company has been publicly traded since 1993. Intuit has a broad institutional and retail shareholder base with no single controlling shareholder. Major institutional shareholders include Vanguard Group, BlackRock, and State Street.
Who founded Intuit?
Intuit was founded in 1983 in Palo Alto, California by Scott Cook and Tom Proulx. Cook, a former Procter and Gamble brand manager, was inspired to create personal finance software after watching his wife struggle with household bill-paying. The company's first product, Quicken personal finance software, was released in 1984.
Where is Intuit headquartered?
Intuit is headquartered in Mountain View, California, USA, in the heart of Silicon Valley. The company also has major offices in San Diego, California (TurboTax development), Atlanta, Georgia (Credit Karma), and New York City (Mailchimp).
How many products does Intuit offer?
Intuit's four major products are TurboTax, QuickBooks, Credit Karma, and Mailchimp. The company also offers QuickBooks Payroll, QuickBooks Payments, and other small business services. Intuit's products collectively serve tens of millions of consumers and small businesses in the United States and internationally.
Who owns Intuit?
Intuit Inc. is publicly traded on NASDAQ with a broad institutional and retail shareholder base. No single shareholder holds a controlling stake. Major institutional shareholders include Vanguard Group, BlackRock, and State Street. Sasan Goodarzi serves as President and CEO.
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