Prada Group

What does Prada Group own?

The group owns Prada, Miu Miu, Versace, Church's, Car Shoe, and Marchesi 1824. Versace was acquired from Capri Holdings in December 2025 for approximately $1.375 billion.

Is Prada Group publicly traded?

Yes. The company is listed on the Hong Kong Stock Exchange under the ticker 1913. The Prada-Bertelli family controls approximately 80 percent of shares.

Who founded Prada?

Mario Prada founded the company in Milan in 1913 as a leather goods shop. His granddaughter Miuccia Prada transformed it into a global fashion house beginning in 1978.

Where is Prada Group headquartered?

The group is headquartered in Milan, Italy, where it has operated since its founding.

Who owns Prada Group?

The Prada-Bertelli family controls the company through a holding structure owning roughly 80 percent of shares. The remaining float trades publicly on the Hong Kong exchange.

How much revenue does Prada Group make?

The group reported approximately $5.7 billion in revenue for 2025, driven primarily by Prada and the rapidly growing Miu Miu brand.

Who is the CEO of Prada Group?

Andrea Guerra has been CEO since 2023, the first outsider to lead the company. Patrizio Bertelli serves as chairman, and Miuccia Prada is creative director of Prada.

Mario Prada founded Fratelli Prada in Milan in 1913 as a leather goods shop selling trunks, handbags, and travel accessories to the Italian aristocracy. The company remained a respected but modest Milanese business until his granddaughter Miuccia Prada inherited it in 1978 and, with husband Patrizio Bertelli, transformed it into a global fashion house.

The 1984 launch of the black nylon backpack made Prada a phenomenon, and the 1988 debut of ready-to-wear established it as a fashion force. Miu Miu launched in 1993 as a more experimental, youth-oriented line named after Miuccia's nickname. The couple built the group through the 1990s with acquisitions including Church's in 1999 and Helmut Lang and Jil Sander stakes that were later sold.

The company listed on the Hong Kong Stock Exchange in 2011, choosing Asia over a European exchange to signal where its customer growth lay. The decade that followed saw steady expansion but also questions about whether the group's creative leadership could maintain relevance as fashion shifted toward streetwear and digital.

Miu Miu's resurgence beginning in 2021, driven by a focused brand strategy under creative director Miuccia Prada and commercial leadership from CEO Andrea Guerra, became the defining business story in luxury. The brand's micro-mini skirts, ballet flats, and "literally just" styling became viral fashion, and Miu Miu's revenue doubled in 2024 while the broader luxury market slowed.

The Versace acquisition, announced in April 2025 and closed December 2, 2025, was the largest transaction in the group's history. It brought Donatella Versace's creation under the same roof as Prada's intellectual minimalism, an aesthetic juxtaposition that will test the group's integration capabilities. Versace creative director Pieter Mulier, appointed from Alaia, leads the brand's next chapter.

The group publishes an annual sustainability report and holds commitments under the Fashion Pact and science-based targets:

Materials: The group has committed to 100 percent sustainable nylon by 2027 and has expanded recycled polyester and organic cotton use. Its Re-Nylon line, using regenerated ocean plastic, is a signature sustainability product.

Climate: Science-based targets include 58 percent emissions reduction by 2030. The group reports progress on renewable energy in Italian operations and has invested in supply chain traceability.

Labor: The company's Italian manufacturing base provides high labor standards by global luxury standards, though supply chain tiers in raw materials remain a transparency challenge.

Prada and Miu Miu consistently rank among the most influential fashion brands in industry surveys. Miu Miu's growth has been covered as the standout story in luxury, and Miuccia Prada's creative direction has received sustained critical recognition. The group's sustainability commitments have earned inclusion in CDP climate reporting and Fashion Pact leadership. The Versace acquisition was named one of the most significant luxury deals of 2025.

Versace Integration Risk: The largest acquisition in company history carries execution risk. Analysts question whether the group can integrate Versace's maximalist aesthetic alongside Prada's minimalism without brand conflict, and the December 2025 closing means integration is untested.

Raf Simons Departure: The October 2025 announcement that co-creative director Raf Simons would leave created uncertainty about Prada's creative direction. Miuccia Prada now leads alone, a transition the market is watching closely.

Hong Kong Listing: The unusual choice of Hong Kong over Milan for listing has drawn periodic criticism about governance transparency relative to European peers, though the company maintains that Asia's market importance justifies the location.