All Brands Owned by Kontoor Brands, Inc.

What companies does Kontoor Brands own?
Kontoor Brands owns Wrangler, Lee, and Helly Hansen, along with the Musto brand which was acquired as part of Helly Hansen. The company was spun off from VF Corporation in 2019 with Wrangler and Lee, and acquired Helly Hansen in May 2025 for $957.5 million. In Q1 2026, Kontoor announced a competitive process to divest the Lee business.

Is Kontoor Brands publicly traded?
Yes, Kontoor Brands is publicly traded on the New York Stock Exchange under the ticker symbol KTB. The company was spun off from VF Corporation in May 2019 and has been independently traded since. It had 55,254,141 shares outstanding as of February 27, 2026.

Who is the CEO of Kontoor Brands?
Scott Baxter has served as President, CEO, and Chairman of the Board since the company's inception as an independent entity in 2019. He has led the company through its spinoff from VF Corporation, the Helly Hansen acquisition in 2025, and the planned divestiture of Lee in 2026.

What is Kontoor Brands' revenue?
Kontoor Brands reported revenue of $3.15 billion for fiscal year 2025, the year ended January 3, 2026. This was a 21% increase from the prior year, including an 18 percentage point benefit from the Helly Hansen acquisition. For fiscal 2026, the company expects revenue from continuing operations of $2.66 to $2.71 billion.

Where is Kontoor Brands headquartered?
Kontoor Brands is headquartered in Greensboro, North Carolina, USA. Greensboro has a long history as a center for the U.S. textile and apparel industry. Both Wrangler and Lee have deep roots in the region, and the company maintains its corporate offices there.

When was Kontoor Brands founded?
Kontoor Brands was established as an independent company in May 2019 when VF Corporation spun off its denim business. The brands within Kontoor have much longer histories: Helly Hansen was founded in 1877, Lee in 1889, and Wrangler in 1947.

Why is Kontoor selling Lee?
Kontoor announced the planned divestiture of Lee in Q1 2026 to focus on Wrangler and Helly Hansen, which CEO Scott Baxter described as having "the greatest potential to maximize shareholder returns." Lee's revenue declined 5% in fiscal 2025, while Wrangler grew 6%. The divestiture process has attracted interest from multiple parties, and the company anticipates entering a definitive agreement in 2026.