
Greenball Corporation
Privately held specialty tire importer and marketer headquartered in Anaheim, California, owner of the Kanati, Tow-Master, GBC Motorsports, Centennial, and Greensaver tire brands.
Company Type
private
Founded
1976
Headquarters
Anaheim, California, USA
Employees
Approximately 100
Primary Market
United States
Greenball Corporation Timeline
Shop Greenball Corporation Brands
Disclosure: We may earn commission from purchasesAbout Greenball Corporation
Who owns Greenball Corporation?
Greenball is a private, family owned company. It was founded by Chris and Jenny Tsai in 1976 and remains under Tsai family control, with Randy Tsai serving in senior leadership.
Is Greenball Corporation publicly traded?
No. Greenball is privately held and does not trade on any stock exchange or publish financial results.
What brands does Greenball own?
Its brands include Kanati, Tow-Master, Transmaster, Centennial, GBC Motorsports, Greensaver, Powermaster, and Dirt Devil. Kanati is its flagship consumer light truck line.
Where are Greenball tires made?
Greenball does not own factories. It contracts production to selected tire plants in Asia and imports finished product to its US distribution centers.
When was Greenball founded?
The company was founded in 1976 in Long Beach, California, starting in a 2,300 square foot warehouse with three employees. It moved to Anaheim as it expanded.
What does GBC Motorsports make?
GBC Motorsports is Greenball's ATV and UTV tire subsidiary, launched in 1995. It produces tires for recreation, racing, farming, and hunting applications.
History of Greenball Corporation
Chris Tsai and his wife Jenny founded Greenball in Long Beach, California, in 1976, starting in a 2,300 square foot combined office and warehouse with three employees. Tsai saw that US tire manufacturers were concentrating on profitable passenger and truck segments and pulling back from specialty tires, leaving dealers without reliable supply for trailer, lawn and garden, and industrial fitments. Greenball was built to fill that gap by importing those categories.
The company outgrew its headquarters six times as volume expanded. It added radial and bias light truck tires and radial medium truck tires to the original specialty lineup, and built warehouse capacity to serve wholesalers directly, since selling to wholesalers at thin margins made little sense without distribution scale. A 250,000 square foot distribution center in Fontana, California, anchors its logistics, alongside additional sites in the eastern and central United States.
GBC Motorsports launched in 1995 to serve the ATV and UTV market, which was growing rapidly as recreational off-roading expanded. The unit sponsors racing programs and remains the company's performance identity. In the late 2000s Greenball began sourcing passenger tires, first through a program for SURE Tire Company, and it distributed the Sonny and Jinyu lines produced in China.
The Kanati division became the company's flagship consumer brand in the 2010s, with a US trademark registered in November 2010. Kanati extended Greenball from specialty niches into mainstream light truck and SUV fitments with the Mud Hog, Trail Hog, and later the Terra Commander and Navpoint lines. In 2016 the company marked its 40th anniversary with three distribution centers and more than 100 employees, and it continues to operate under Tsai family leadership from its Anaheim headquarters at 222 South Harbor Boulevard.
Brands Owned by Greenball Corporation
Greenball Corporation owns 1 brand in our database. Explore the ownership tree below — click categories to expand and see individual brands.
Greenball Corporation
private · Founded 1976 · Anaheim, California, USA
1
brands
Greenball Corporation Ownership: Pros & Cons
Advantages
- +Fifty years of continuous family ownership and specialty tire focus
- +Established niche positions in trailer, ATV and UTV, and lawn categories
- +Three US distribution centers support dealer fill rates
- +Kanati provides a growing consumer brand in the light truck segment
- +Asset light import model requires no factory capital
Considerations
- -No owned manufacturing; dependent on Asian vendor plants
- -Exposure to US tariffs on imported tires
- -Limited consumer brand recognition outside specialty niches
- -Private company with no financial disclosure
- -Small team relative to national competitors
Frequently Asked Questions About Greenball Corporation
Who owns Greenball Corporation?
Greenball is a private, family owned company. It was founded by Chris and Jenny Tsai in 1976 and remains under Tsai family control, with Randy Tsai serving in senior leadership.
Is Greenball Corporation publicly traded?
No. Greenball is privately held and does not trade on any stock exchange or publish financial results.
What brands does Greenball own?
Its brands include Kanati, Tow-Master, Transmaster, Centennial, GBC Motorsports, Greensaver, Powermaster, and Dirt Devil. Kanati is its flagship consumer light truck line.
Where are Greenball tires made?
Greenball does not own factories. It contracts production to selected tire plants in Asia and imports finished product to its US distribution centers.
When was Greenball founded?
The company was founded in 1976 in Long Beach, California, starting in a 2,300 square foot warehouse with three employees. It moved to Anaheim as it expanded.
What does GBC Motorsports make?
GBC Motorsports is Greenball's ATV and UTV tire subsidiary, launched in 1995. It produces tires for recreation, racing, farming, and hunting applications.





