American Omni Trading Company
Privately held tire importer and brand owner founded in 1990 in Katy, Texas, marketer of the Thunderer and Americus tire brands sold in more than 50 countries.
Company Type
private
Founded
1990
Headquarters
Katy, Texas, USA
Revenue
Not publicly disclosed
Employees
Not publicly disclosed
Primary Market
United States
Shop American Omni Trading Company Brands
Disclosure: We may earn commission from purchases
About American Omni Trading Company
Is American Omni Trading a manufacturer?
No. AOT designs tires, owns molds and brands, and manages sourcing, but the tires are built by partner factories, primarily Deestone in Thailand.
Who owns American Omni Trading?
It is a private, family-led company founded by Tom Brackin, who remains CEO, with Chris Brackin as president.
When was AOT founded?
March 4, 1990, in Texas, by Tom Brackin and Michael Dunlap.
What brands does AOT own?
Its principal house brands are Thunderer and Americus, alongside private label programs for customers.
Where is American Omni located?
1221 Park West Green Drive, Katy, Texas 77493, in the Houston metropolitan area.
Who makes Thunderer tires?
Thunderer tires are manufactured for AOT primarily by Deestone Co. Ltd. in Thailand, using molds owned by AOT.
History of American Omni Trading Company
Tom Brackin was selling tires in Latin America and Europe, sourcing through Dunlap and Kyle of Batesville, Mississippi, when he and Michael Dunlap incorporated American Omni Trading on March 4, 1990. The early business sold Indian-made truck tires into Central and South American markets.
The decisive shift came in the mid-1990s. Brackin's 1994 trip to China and a follow-up to Thailand built the Asian supply relationships that still anchor the company, including South China Tire & Rubber (Wanli) and Deestone Co. Ltd., which remains AOT's most important manufacturing partner three decades later.
AOT entered the US truck tire market with Wanli radials in 1998, then moved into consumer tires, developing its own brands rather than only distributing others'. Americus became the broadly distributed line while Thunderer was positioned for regional wholesalers with protected territories, a structure designed to preserve dealer margins.
Growth has been strong in recent years: the company reports expansion of more than 220 percent over a recent five-year period, a 2021 Great Place to Work certification, and continued investment in product lines, including the Thunderer Mach I Plus and Americus Recon Tour showcased at a 2024 dealer event at MSR Houston Speedway.
Brands Owned by American Omni Trading Company
American Omni Trading Company owns 1 brand in our database. Explore the ownership tree below — click categories to expand and see individual brands.
American Omni Trading Company
private · Founded 1990 · Katy, Texas, USA
1
brands
American Omni Trading Company Ownership: Pros & Cons
Advantages
- +35-plus years of continuous operation and supplier relationships
- +Owns molds and designs for its key brands
- +Strong warranty programs that drive dealer sales
- +Dual-channel strategy balances reach and margin protection
- +Family leadership with deep tire industry experience
Considerations
- -No owned manufacturing; fully dependent on contract plants
- -Private financials limit visibility into business strength
- -Tariffs on Asian imports directly pressure costs
- -Brands have limited consumer recognition
Frequently Asked Questions About American Omni Trading Company
Is American Omni Trading a manufacturer?
No. AOT designs tires, owns molds and brands, and manages sourcing, but the tires are built by partner factories, primarily Deestone in Thailand.
Who owns American Omni Trading?
It is a private, family-led company founded by Tom Brackin, who remains CEO, with Chris Brackin as president.
When was AOT founded?
March 4, 1990, in Texas, by Tom Brackin and Michael Dunlap.
What brands does AOT own?
Its principal house brands are Thunderer and Americus, alongside private label programs for customers.
Where is American Omni located?
1221 Park West Green Drive, Katy, Texas 77493, in the Houston metropolitan area.
Who makes Thunderer tires?
Thunderer tires are manufactured for AOT primarily by Deestone Co. Ltd. in Thailand, using molds owned by AOT.
Sources & Further Reading
- American Omni Trading
- AOT About Us
- Modern Tire Dealer: American Omni Celebrates 25 Years
- Modern Tire Dealer: AOT Thunderer/Americus Event (2024)
- Thunderer Tires Brand Page - /brands/thunderer-tires
Jobs at American Omni Trading Company
Latest News About American Omni Trading Company
Related Articles About American Omni Trading Company
View more articles
Hospital and Clinic Brand Ownership
HCA Healthcare is the largest for-profit hospital system (190 hospitals, $75.6B revenue). Tenet has 50 hospitals ($21.3B). UHS has 346 behavioral facilities. Fresenius leads dialysis. Explore our database.
Eye Care Brand Ownership: Bausch & Lomb to Alcon
J&J Vision (Acuvue) leads contact lenses at 27-30%. Alcon (Novartis spin-off) holds 25-27%. CooperVision has 22-24%. Bausch + Lomb has 12-15%. EssilorLuxottica dominates lenses at 30.7%. Explore our database.
Dental Brand Ownership Beyond Colgate and Crest
Colgate holds 41.3% global toothpaste share. P&G (Crest, Oral-B) has 14.1%. Haleon (Sensodyne) has 4.4%. Church & Dwight is the only independent at scale. The oral care market is $47.2B. Explore our database.
Related Companies to American Omni Trading Company
View more companies
American Pacific Industries Inc.
Family-owned Scottsdale, Arizona tire brand company founded in 1982, designer and marketer of Gladiator, X Comp, Zenna, and Advanta tires built by partner factories across Asia.
1 brand in portfolio
Atturo Tire Corp.
Private Illinois tire brand company founded in 2009, marketing affordable SUV, light truck, and off-road tires in nearly 30 countries.
1 brand in portfolio
Deacon's Chrysler Dodge Jeep Ram
Family-owned Stellantis dealership in Mayfield Village, Ohio, operating since 1963 as Cuyahoga County's longest-serving Chrysler dealer.
1 brand in portfolio
Greenball Corporation
Privately held specialty tire importer and marketer headquartered in Anaheim, California, owner of the Kanati, Tow-Master, GBC Motorsports, Centennial, and Greensaver tire brands.
1 brand in portfolio
Hercules Tire and Rubber Company
American tire brand company operating Hercules and Ironman tire brands, a subsidiary of American Tire Distributors serving the North American replacement tire market.
1 brand in portfolio
Horizon Tire, Inc.
Irwindale, California private label tire marketer and distributor owning the SuperMax, Crossmax, Waterfall, and Sotera brands, founded in 2004.
1 brand in portfolio