All Brands Owned by Feeld

Who owns Feeld?
Feeld is privately owned by co-founders Dimo Trifonov and Ana Kirova, who together own more than 50% of the company. Kirova holds nearly 24% of the shares. The company is not publicly traded and has maintained its independence from major dating app conglomerates.

Who is the CEO of Feeld?
Ana Kirova serves as CEO, a role she assumed in April 2021. She is also a co-founder of the company and holds nearly 24% of its shares.

What is Feeld's revenue?
Feeld reported revenue of GBP 48.9 million ($65.2 million) in 2024, a 26% increase from 2023. Pre-tax profit was GBP 9.3 million, up from GBP 6 million in 2023. These figures are from Companies House filings.

What was Feeld originally called?
Feeld was originally called 3nder (a play on Tinder) when it launched in 2014. The app rebranded to Feeld in 2016 following a trademark dispute with Tinder's parent company Match Group.

Is Feeld owned by Match Group?
No, Feeld is an independent private company and is not owned by Match Group (which owns Tinder, Hinge, OkCupid, and other dating apps).

What is Feeld used for?
Feeld is a dating app designed for open-minded individuals interested in non-traditional relationship structures including polyamory, open relationships, and other forms of ethical non-monogamy. The app supports over 20 gender identity and sexual orientation options.