All Brands Owned by adidas AG

What does adidas own?
adidas owns the adidas brand, which encompasses performance athletic products (running, football, training, basketball), lifestyle products (Originals, Sportswear), and specialty lines including Y-3 and Five Ten. The company sold Reebok to Authentic Brands Group in 2022. The adidas brand portfolio includes iconic footwear models such as the Superstar, Stan Smith, Gazelle, Ultraboost, and NMD.

Is adidas publicly traded?
Yes, adidas AG is publicly traded on the Frankfurt Stock Exchange under the ticker symbol ADS. The company is a component of the DAX index, Germany's primary blue-chip stock market index. adidas has been publicly traded since 1989.

Who founded adidas?
adidas was founded by Adolf "Adi" Dassler on August 18, 1949, in Herzogenaurach, Bavaria, Germany. Dassler had previously operated a shoe business with his brother Rudolf, who left to found Puma. Adolf Dassler named the company by combining his nickname "Adi" with the first three letters of his surname.

Where is adidas headquartered?
adidas is headquartered in Herzogenaurach, Bavaria, Germany, where the company was founded in 1949. The company's global headquarters campus, known as the World of Sports, is located in Herzogenaurach and houses the company's executive leadership, design studios, and corporate functions.

How many brands does adidas own?
adidas operates primarily under the adidas master brand, with sub-brands including adidas Originals, adidas Sportswear, adidas Performance, Y-3, and Five Ten. The company sold Reebok in 2022 and no longer owns that brand.

Who owns adidas?
adidas is publicly owned with no controlling shareholder. Institutional investors collectively hold the majority of outstanding shares, with BlackRock, Vanguard, and various European investment funds among the largest holders. No individual, family, or private equity firm holds a controlling interest.

What is adidas's revenue?
adidas reported preliminary full-year 2025 revenues of approximately EUR 24.81 billion, up from EUR 23.68 billion in 2024. Operating profit was approximately EUR 2.05 billion, with an operating margin of 8.3%. The company plans to release detailed results and 2026 guidance in early March 2026.

What happened with the Yeezy partnership?
adidas terminated its partnership with Ye (formerly Kanye West) in October 2022 following his antisemitic public statements. The Yeezy collaboration had generated approximately EUR 1.5 billion in annual revenue. The termination left adidas with approximately EUR 1.2 billion in unsold inventory, which the company sold in multiple tranches through 2024, donating a portion of proceeds to anti-discrimination organizations.