Who Brands - Brand Ownership DirectoryWho Brands
HomeBrowse BrandsCategoriesCompaniesCompareBlogQuizAbout
HomeBrowse BrandsCategoriesCompaniesCompareBlogQuizAbout
Who Brands

Your trusted reference for brand ownership information. We provide factual, comprehensive data about who owns the brands you know.

Stay in the know

Get the latest ownership updates delivered to your inbox.

Browse

  • All Brands
  • Categories
  • Companies
  • Countries
  • Compare Brands
  • Blog
  • Brand Quiz
  • RSS Feed

Company

  • About Us
  • Methodology
  • Contact
  • FAQ
  • Submit a Brand
  • List Your Brand
  • Write for Us

Legal

  • Terms of Service
  • Privacy Policy
  • Cookie Policy
  • Affiliate Disclosure
  • Disclaimer

Support Us

☕Buy me a coffee

2026 Who Brands. All information is provided for educational purposes. Brand names and logos are trademarks of their respective owners.

  1. Home
  2. Brands
  3. Media & Entertainment
  4. Minecraft
Minecraft logo
Media & Entertainment

Who Owns Minecraft?

Minecraft is owned by Microsoft (NASDAQ: MSFT) through its Xbox division. Originally created by Markus "Notch" Persson and acquired by Microsoft in 2014 for $2.5 billion, Minecraft is the best-selling video game of all time with over 350 million copies sold as of April 2025. Mojang Studios, the original developer, continues to operate from Stockholm, Sweden. Microsoft reported fiscal year 2025 revenue of $281.7 billion, with Minecraft cited as a major driver of Xbox business growth.

Parent Company

Microsoft Corporation

Acquired

2014

Status

Publicly Traded

Headquarters

Redmond, Washington, USA

Minecraft Timeline

1975
Microsoft Corporation

Parent company established in Redmond, Washington, USA

Company Founded
2011

Minecraft

Founded by Markus Persson

Founded
2014
Acquired by Microsoft Corporation

Microsoft Corporation acquired Minecraft

Acquired
mid rangemass marketGlobalall-agesdigital sustainabilityeducational impactcarbon neutral serversOfficial Website

Who Owns Minecraft?

  • Parent Company: Microsoft Corporation
  • Ownership Type: Wholly owned
  • Acquisition Year: 2014
  • Company Type: Publicly Traded
  • Stock Ticker: NASDAQ: MSFT
BrandParent CompanyOwnership Type
MinecraftMicrosoft CorporationWholly owned

Where to Buy

Disclosure: We may earn commission from purchases
AmazonMinecraft on Amazon

History of Minecraft

  • Founded: 2011
  • Founders: Markus Persson
  • Acquired by Microsoft Corporation: 2014

Minecraft was created by Swedish game developer Markus "Notch" Persson. He began development in May 2009 as a side project, releasing an early access alpha version on the TIGSource forums. The game was developed by Persson's company Mojang Specifications, which later became Mojang Studios. Persson built the game in Java, drawing inspiration from earlier block-building games including Infiniminer and Dwarf Fortress.

The game's sandbox gameplay and blocky aesthetic gained a dedicated following through word-of-mouth and online communities. Sales grew steadily through 2010 and 2011 as Persson added survival mechanics, crafting systems, and multiplayer support. Minecraft's official full release was on November 18, 2011, at the inaugural MineCon convention in Las Vegas. By that point, the game had already sold over 4 million copies.

Minecraft expanded to multiple platforms between 2011 and 2017. It launched on iOS and Android in 2011, Xbox 360 in 2012, PlayStation 3 in 2013, PlayStation 4 and Xbox One in 2014, Wii U in 2015, and Nintendo Switch in May 2017. The PlayStation 5 version launched in October 2024, and the Xbox Series X|S version in June 2025. The game is now available on virtually every major gaming platform.

By 2014, Minecraft had become a cultural phenomenon with over 50 million copies sold. Persson, overwhelmed by the pressure of managing Minecraft's massive success and the community's expectations, posted a tweet on June 17, 2014, expressing frustration and suggesting he might sell his share of Mojang. Microsoft contacted Persson, and the acquisition was announced on September 15, 2014, for $2.5 billion. Persson departed from Mojang after the acquisition was completed and has not been involved with the game since.

Under Microsoft's ownership, Minecraft continued to receive regular content updates. The company introduced Minecraft: Story Mode in 2015 (developed by Telltale Games), Minecraft Earth in 2019 (an augmented reality game discontinued in 2021), Minecraft Dungeons in 2020, and Minecraft Legends in 2023. Minecraft Education, a version designed for classroom use, launched in 2016 and is used in schools across over 100 countries.

Minecraft reached 238 million copies sold by April 2021, 300 million by October 2023, and 350 million by April 2025, as confirmed by Guinness World Records and the Minecraft Annual 2026 publication. The game sells approximately 760,000 to 790,000 copies per month on PlayStation consoles alone, according to Alinea Analytics data from 2025. A consistent demographic refresh rate, with new children reaching "Minecraft age" (approximately 6 to 10 years old), drives continuous sales regardless of broader market conditions.

About Microsoft Corporation

What does Microsoft own?
Microsoft owns a portfolio of technology brands including Microsoft Azure, Microsoft 365, Windows, Xbox, LinkedIn (acquired 2016 for $26.2 billion), GitHub (acquired 2018 for $7.5 billion), and Activision Blizzard gaming franchises including Call of Duty, World of Warcraft, and Candy Crush (acquired 2023 for $69 billion). The company also owns Minecraft, Skype, Bing, Surface, and Dynamics 365.

Is Microsoft publicly traded?
Yes, Microsoft Corporation is publicly traded on NASDAQ under the ticker symbol MSFT. The company has been publicly traded since its IPO on March 13, 1986, at $21 per share. It is consistently one of the world's most valuable companies by market capitalization, with a market cap exceeding $3 trillion as of mid-2026.

Who founded Microsoft?
Microsoft was founded on April 4, 1975, by Bill Gates and Paul Allen in Albuquerque, New Mexico. The childhood friends developed a version of the BASIC programming language for the Altair 8800 microcomputer. Gates served as CEO until 2000, when Steve Ballmer succeeded him. Satya Nadella became CEO in February 2014.

Where is Microsoft headquartered?
Microsoft is headquartered in Redmond, Washington, USA. The company moved to Redmond in 1986 after relocating from Bellevue, Washington, where it had been based since 1979. The Redmond campus spans over 500 acres and houses executive leadership, research facilities, and key business units.

How many brands does Microsoft own?
Microsoft owns approximately 15 major brands including Microsoft 365, Azure, Windows, Xbox, LinkedIn, GitHub, Microsoft Teams, Copilot, Dynamics 365, Surface, Minecraft, Skype, Bing, and Activision Blizzard franchises (Call of Duty, World of Warcraft, Candy Crush). These brands serve enterprise, consumer, and developer markets globally.

Who owns Microsoft?
Microsoft is publicly owned with no controlling shareholder. Ownership is distributed among institutional investors including Vanguard Group, BlackRock, and State Street Global Advisors. Bill Gates has significantly reduced his stake through philanthropy and share sales. CEO Satya Nadella holds a meaningful ownership position through equity compensation.

What is Microsoft's revenue?
Microsoft reported revenue of $331.8 billion for fiscal year 2026 (ended June 30, 2026), up 18% from $281.7 billion in FY2025. Operating income was $155.2 billion, up 21%. Net income was $133.7 billion, up 31% on a GAAP basis. Microsoft Cloud revenue surpassed $214 billion, growing 27%.

What is the Microsoft OpenAI partnership?
Microsoft has invested approximately $13 billion in OpenAI since 2019, making it OpenAI's exclusive cloud provider through Azure. The partnership integrates OpenAI's GPT models into Microsoft products through the Copilot AI assistant. In FY2026, Microsoft's investment in OpenAI generated $4.96 billion in net gains, reversing $3.62 billion in losses from FY2025. Regulators in the EU and UK have examined whether the relationship constitutes a de facto merger.

  • Founded: 1975
  • Headquarters: Redmond, Washington, USA
  • Company Type: Publicly Traded
  • Stock: NASDAQ: MSFT
  • Revenue: $331.8 billion (FY2026, year ended June 30, 2026)
  • Employees: Approximately 223,000

Visit Microsoft Corporation website

View full company profile for Microsoft Corporation

Where Is Minecraft Made / Based?

  • Headquarters: Redmond, Washington, USA
  • Manufacturing / Operations: Sweden, United States

Minecraft Categories & Tags

Sandbox GameVideo GameMicrosoftGamingSwedish Developer

Minecraft Sustainability & Ethics

Minecraft operates within Microsoft's corporate sustainability framework. Microsoft has committed to being carbon negative by 2030 and to removing all historical carbon emissions since its founding by 2050. Minecraft's server infrastructure benefits from Microsoft's datacenter efficiency improvements, including zero-water-cooling datacenter designs launched in 2024.

In August 2024, Minecraft introduced a Frames Per Second (FPS) limiter feature that reduces power consumption when players are idle. The limiter reduces framerate to 10 FPS when the game is minimized, to 30 FPS after one minute of inactivity, and to 10 FPS after 10 minutes of no input. This feature reduces energy consumption on gaming devices and improves battery life on portable platforms.

Minecraft Education is used in schools across over 100 countries to teach STEM subjects, coding, history, and creative problem-solving. The Education edition includes classroom management tools, lesson plans, and coding tutorials. Microsoft reports that over 35 million students and educators have used Minecraft Education, though independent verification of this figure is limited.

Microsoft implements player safety measures through Community Sift, an AI-powered content moderation system that processes chat messages in real time across 22 languages. The system reviews messages before they appear in-game, which has generated privacy concerns among some players regarding data collection and storage practices, particularly for messages from minors.

Awards & Recognition

  • Guinness World Records: Minecraft holds the record for best-selling video game of all time, with over 350 million copies sold as confirmed in the Minecraft Annual 2026 publication.
  • Golden Joystick Awards 2024: Won the Still Playing Award, recognizing games that maintain enduring popularity and community engagement, defeating competitors including Fortnite and Roblox.
  • Kids' Choice Awards: Has won the Favorite Video Game award in multiple years including 2023, 2024, and 2025 on Nickelodeon.
  • BAFTA Games Awards: Has received multiple nominations and wins, including recognition for Best Family Game.
  • Game Developers Choice Awards: Received awards recognizing innovation and lasting impact on the gaming industry.

Minecraft Recalls & Controversies

Microsoft Acquisition Community Concerns (2014): The $2.5 billion acquisition generated significant controversy within the Minecraft community. Players expressed concerns that Microsoft would increase monetization, change the game's philosophy, and restrict creative freedom. Some of these concerns materialized with the introduction of Minecraft Marketplace and mandatory account migration, while others did not. The game continued to receive free content updates under Microsoft ownership.

EULA and Server Monetization Disputes: Microsoft updated Minecraft's End User License Agreement after the acquisition, placing restrictions on commercial use of Minecraft content by server operators. The changes led to disputes with server owners who relied on monetization to cover operational costs. Microsoft threatened legal action against non-compliant servers. The policy was later relaxed to allow certain forms of server monetization under specific guidelines.

Chat Moderation and Privacy Concerns: Microsoft's implementation of AI-powered chat moderation through Community Sift has generated privacy concerns. The system processes all chat messages in real time before players see them, leading to concerns about data collection and storage on Microsoft servers. Players have expressed particular concern about the processing of messages from minors. The moderation system supports 22 languages and uses AI to identify and remove harmful content.

Account Migration Controversy: Microsoft required all players to migrate from Mojang accounts to Microsoft accounts, offering a free in-game cape as an incentive. Critics argued that the cape incentive was manipulative, particularly for younger players. The migration was completed in 2022, and players without Microsoft accounts can no longer access the game.

Combat Update Backlash (2016): The 1.9 combat update, known as the "Combat Update," introduced a cooldown mechanic to attacks, fundamentally changing combat gameplay. A segment of the player base strongly opposed the changes, and some servers continued running older versions to preserve the pre-1.9 combat system. The debate persists in the community, though most players have adapted to the new system.

Xbox Restructuring and Studio Closures (2026): In July 2026, Xbox CEO Asha Sharma announced a major restructuring that included laying off 1,600 employees immediately, with plans to cut 3,200 by the end of fiscal year 2027. Microsoft closed or divested four studios. While Mojang was not affected by closures, the restructuring raised concerns about the future direction of Minecraft under tighter Xbox control. Sharma stated that Xbox lost "64 cents for every dollar invested" in studios in a typical year, signaling a shift toward fewer in-house projects and more support for independent creators.

Brands Owned by Microsoft Corporation

Activision BlizzardMedia Entertainment

Activision Blizzard

Owned by Microsoft Corporation

Video-game publishing identity owned by Microsoft since its $68.7 billion acquisition closed in October 2023.

video-gamesgame-publishingxbox
Microsoft AzureTechnology Software

Microsoft Azure

Owned by Microsoft Corporation

Cloud computing platform offering infrastructure, platform, and AI services, owned by Microsoft Corporation.

cloud-computingenterpriseiaas
GitHubTechnology Software

GitHub

Owned by Microsoft Corporation

Web-based platform for software development and version control using Git, widely used by developers worldwide.

software-developmentversion-controldeveloper-tools
LinkedInTechnology Software

LinkedIn

Owned by Microsoft Corporation

American professional networking platform founded in 2002, owned by Microsoft Corporation (NASDAQ: MSFT) since 2016, serving 1.2 billion members globally across career development, recruitment, and professional content. Part of Microsoft's Productivity and Business Processes segment.

professional-networkingcareerrecruitment
Microsoft AdvertisingTechnology Software

Microsoft Advertising

Owned by Microsoft Corporation

Microsoft online advertising platform for Bing search, Edge, MSN, and partner networks, owned by Microsoft Corporation.

digital-advertisingsearch-adsbing-ads
Microsoft TeamsTechnology Software

Microsoft Teams

Owned by Microsoft Corporation

Unified communication and collaboration platform developed by Microsoft, launched in 2017. Provides workplace chat, video meetings, file storage, and application integration within Microsoft 365. Over 350 million monthly active users as of February 2025.

collaborationvideo-conferencingworkplace-communication
View all brands owned by Microsoft Corporation

Minecraft Ownership: Pros & Cons

Advantages

  • +Backed by Microsoft, a $281.7 billion revenue company with extensive cloud infrastructure, global distribution, and financial resources
  • +Cross-platform play across PC, consoles, mobile, and VR through Bedrock Edition unifies the player base
  • +Minecraft Education provides classroom integration in over 100 countries, creating a stable institutional revenue stream
  • +Regular free content updates have continued under Microsoft ownership, maintaining the game's value proposition
  • +Xbox's July 2026 commitment to invest in Minecraft "more than ever before" signals continued resource allocation

Considerations

  • -Xbox's broader restructuring in 2026, including 3,200 planned layoffs and studio closures, creates uncertainty about long-term resource allocation
  • -Mandatory Microsoft account migration and AI-powered chat moderation have generated privacy concerns, particularly regarding minors
  • -Minecraft Marketplace monetization has shifted the game toward microtransactions, a departure from its original one-time purchase model
  • -Xbox CEO Asha Sharma described the gaming division as "not healthy" with operating margins up to 10 times lower than competitors, creating pressure to extract more revenue from Minecraft
  • -EULA restrictions on server monetization have created ongoing tension with the community-driven server ecosystem

Frequently Asked Questions About Minecraft

Sources & Further Reading

  • Microsoft FY 2025 Annual Report -
  • Guinness World Records: Minecraft Best-Selling Video Game -
  • VGChartz: Minecraft Sales Top 350 Million Units (November 2025) -
  • Microsoft Brings Mojang and King Under Xbox Umbrella (GamesBeat, July 2026) -
  • Xbox CEO Memo on Reset and Growth Strategy (The Verge, July 2026) -
  • Minecraft Official Website -
  • Microsoft Gaming Sustainability Case Studies -
  • Wikidata: Minecraft entity -
  • Alinea Analytics: PlayStation Sales Data (May 2025) -
  • Microsoft NASDAQ: MSFT Stock Page -

Competitors to Minecraft

These competing brands operate in the same categories and provide similar products or services. Compare key attributes to understand market positioning and competitive landscape.

BrandParent CompanyCountryFoundedMarket PositionPrimary MarketGender Target
FortniteFortnite
Epic Games
USA
2017
Mass marketGlobalAll Genders
HytaleHytale
Hypixel Studios
USA
2015
PremiumGlobalAll Genders
XboxXboxSister Brand
Microsoft
USA
2001
PremiumGlobalAll Genders

Learn More About Competitors

FortniteMedia Entertainment

Fortnite

Owned by Epic Games

Free-to-play battle royale, creative sandbox, and live-service video game developed and published by Epic Games, with over 650 million registered accounts globally.

battle-royalevideo-gameepic-games
HytaleMedia Entertainment

Hytale

Owned by Hypixel Studios

Sandbox adventure game developed by Hypixel Studios, independently funded after reacquisition from Riot Games in November 2025.

video-gamesandboxgaming
XboxTechnology Software

Xbox

Owned by Microsoft Corporation

Microsoft's video gaming brand encompassing consoles, games, and online gaming services. Owned by Microsoft Corporation.

gamingvideo-gamesconsole

Competitive Analysis

Market Positioning: Minecraft competes with 3 brands in the same categories, ranging from mass market to luxury positioning.

Geographic Distribution: Competitors are headquartered across multiple regions, indicating global competition in this market segment.

Brand Heritage: Competitor brands range from established heritage brands to newer market entrants, with founding years spanning several decades.

Independent Alternatives to Minecraft

Looking for brands with different ownership structures? These similar brands are not owned by Microsoft Corporation, giving you alternative choices that support different corporate structures.

FortniteMedia Entertainment

Fortnite

Owned by Epic Games

Free-to-play battle royale, creative sandbox, and live-service video game developed and published by Epic Games, with over 650 million registered accounts globally.

battle-royalevideo-gameepic-games
Privately Owned

Fortnite is privately owned, unlike Minecraft which is under a publicly traded parent company.

Among UsMedia Entertainment

Among Us

Owned by InnerSloth

Multiplayer social deduction game developed by InnerSloth, released in 2018, in which players work together to complete tasks while identifying impostors.

social-deductionmultiplayer-gameindie-game
Privately Owned

Among Us is privately owned, unlike Minecraft which is under a publicly traded parent company.

PhasmophobiaMedia Entertainment

Phasmophobia

Owned by Kinetic Games

Co-op psychological horror game developed by Kinetic Games, released in 2020, where players investigate haunted locations to identify ghost types using paranormal equipment.

horror-gameco-op-gameindie-game
Privately Owned

Phasmophobia is privately owned, unlike Minecraft which is under a publicly traded parent company.

Discovery ZoneMedia Entertainment

Discovery Zone

Owned by Discovery Zone, Inc.

American indoor entertainment center chain featuring arcade games, climbing walls, and family attractions.

arcadeentertainmentfamily-entertainment
Privately Owned

Discovery Zone is privately owned, unlike Minecraft which is under a publicly traded parent company.

India TodayMedia Entertainment

India Today

Owned by India Today Group

Indian English-language news magazine and multimedia brand published weekly since 1975, owned by the India Today Group and covering politics, current affairs, business, and culture.

newsmediajournalism
Privately Owned

India Today is privately owned, unlike Minecraft which is under a publicly traded parent company.

Legacy RecordingsMedia Entertainment

Legacy Recordings

Owned by Sony Music Entertainment

American catalog and reissue label owned by Sony Music Entertainment, specializing in remastering and reissuing classic recordings from Sony's extensive catalog.

record-labelmusiccatalog
Privately Owned

Legacy Recordings is privately owned, unlike Minecraft which is under a publicly traded parent company.

Microsoft Corporation Stock Information

Jobs at Microsoft Corporation

Latest News About Minecraft

Related Articles About Minecraft

View more articles
Gaming Companies and Their Studio Portfolios: Who Owns Your Favorite Games
Guides

Gaming Companies and Their Studio Portfolios: Who Owns Your Favorite Games

Microsoft, Sony, Nintendo, Tencent, and others own dozens of game studios. This guide maps every major gaming company to the studios and franchises they control.

Who Brands StaffFeb 7, 2026
GamingVideo GamesBrand Ownership
The Microsoft Acquisition Timeline: From Skype to Activision
Brand Ownership

The Microsoft Acquisition Timeline: From Skype to Activision

Microsoft has spent over $200 billion on acquisitions since 2011. From Skype to LinkedIn to Activision Blizzard, trace how Microsoft built its modern empire.

Who Brands StaffFeb 1, 2026
MicrosoftAcquisitionsTechnology
Video Game Brands and Their Corporate Parents
Pop Culture

Video Game Brands and Their Corporate Parents

EA sold for $55B to Saudi Arabia's PIF, Silver Lake and Kushner's Affinity. Microsoft bought Activision Blizzard for $75.4B. Tencent owns Riot, Supercell, and stakes in Epic. Sony bought Bungie for $3.6B. Discover video game brands and their corporate parents.

Who Brands StaffSep 3, 2026
Video GamesAcquisitionsEa
View more articles

People Also Searched

Discover popular brands and companies in the Media & Entertainment category and related searches from other users.

4AD
Brandrecord-label

4AD

Influential British independent record label founded in 1979, known for a distinctive visual aesthetic and a roster spanning Cocteau Twins, Pixies, The National, and Grimes.

Brand in Media & Entertainment
independent-musicbritish-label
ABC
Brandtelevision

ABC

Major American broadcast television network with a rich history in news, entertainment, and sports programming, serving as a cornerstone of Disney Entertainment Television within The Walt Disney Company.

Brand in Media & Entertainment
broadcastingnetwork
Activision Blizzard
Brandvideo-games

Activision Blizzard

Video-game publishing identity owned by Microsoft since its $68.7 billion acquisition closed in October 2023.

Brand in Media & Entertainment
game-publishingxbox
Browse All Media & Entertainment

Last reviewed: August 1, 2026 · Reviewed by Who Brands Editorial Team