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LVMH and Kering both control iconic luxury empires, but their strategies, portfolios, and financial results tell very different stories. Here is how the two giants compare in 2026.
Gucci is Kering. Dior is LVMH. Cartier is Richemont. Three European conglomerates control most of the world's top luxury brands. Here is the complete breakdown of who owns what.
Brand portfolio strategy determines which brands a company owns, how they're positioned, and why. Here's how P&G, Unilever, and LVMH think about the brands they keep, kill, and acquire.