
Intuit Inc. owns 1 brand in our database. Browse the complete portfolio of Intuit Inc. subsidiaries and brands across various industries.
Company Type
public
Headquarters
Mountain View, California, USA
Brand Portfolio
1 brands
Stock
NASDAQ: INTU
Showing Finance & Fintech brands
1 of 1 total brands
What does Intuit own?
Intuit owns TurboTax (tax preparation software), QuickBooks (small business accounting), Credit Karma (personal finance platform with 130+ million members), and Mailchimp (email marketing and marketing automation). The company discontinued its Mint personal budgeting app in January 2024, migrating users to Credit Karma.
Is Intuit publicly traded?
Yes, Intuit Inc. is listed on NASDAQ under ticker INTU. The company has been publicly traded since 1993. Intuit has a broad institutional and retail shareholder base with no single controlling shareholder. Major institutional shareholders include Vanguard Group, BlackRock, and State Street.
Who founded Intuit?
Intuit was founded in 1983 in Palo Alto, California by Scott Cook and Tom Proulx. Cook, a former Procter and Gamble brand manager, was inspired to create personal finance software after watching his wife struggle with household bill-paying. The company's first product, Quicken personal finance software, was released in 1984.
Where is Intuit headquartered?
Intuit is headquartered in Mountain View, California, USA, in the heart of Silicon Valley. The company also has major offices in San Diego, California (TurboTax development), Atlanta, Georgia (Credit Karma), and New York City (Mailchimp).
How many products does Intuit offer?
Intuit's four major products are TurboTax, QuickBooks, Credit Karma, and Mailchimp. The company also offers QuickBooks Payroll, QuickBooks Payments, and other small business services. Intuit's products collectively serve tens of millions of consumers and small businesses in the United States and internationally.
Who owns Intuit?
Intuit Inc. is publicly traded on NASDAQ with a broad institutional and retail shareholder base. No single shareholder holds a controlling stake. Major institutional shareholders include Vanguard Group, BlackRock, and State Street. Sasan Goodarzi serves as President and CEO.
These competing brands operate in the same categories and provide similar products or services. Compare key attributes to understand market positioning and competitive landscape.
| Brand | Parent Company | Country | Founded | Market Position | Primary Market | Gender Target |
|---|---|---|---|---|---|---|
| Paypal | USA | 1998 | Mass Market | North America | Male | |
| Trading 212 | United Kingdom | 2016 | Mass Market | Global | All Genders |

Owned by PayPal Holdings
American multinational financial technology company operating online payments system and digital wallet, supporting online money transfers and serves as an electronic alternative to traditional payment methods.

Owned by Trading 212
UK-based online trading platform offering commission-free stock, ETF, and cryptocurrency trading to retail investors across Europe.
Market Positioning: Intuit Inc. competes with 2 brands in the same categories, ranging from mass market to luxury positioning.
Geographic Distribution: Competitors are headquartered across multiple regions, indicating global competition in this market segment.
Brand Heritage: Competitor brands range from established heritage brands to newer market entrants, with founding years spanning several decades.
Intuit Inc. maintains a diverse portfolio of 1 brands across multiple industries. This comprehensive brand portfolio demonstrates the company's market presence and strategic business units.
For consumers and researchers interested in corporate ownership structures, understanding which brands are owned by Intuit Inc.provides valuable insights into market dynamics, product relationships, and corporate strategy.
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