
SAP SE owns 3 brands in our database. Browse the complete portfolio of SAP SE subsidiaries and brands across various industries.
Company Type
public
Headquarters
Walldorf, Baden-Wurttemberg, Germany
Brand Portfolio
3 brands
Stock
Frankfurt Stock Exchange (DAX); NYSE ADR: SAP
Showing Technology & Software brands
3 of 3 total brands
Technology SoftwareOwned by SAP SE
Travel and expense management brand of SAP SE, founded as Concur in 1993 and acquired by SAP in 2014, serving tens of thousands of enterprise customers.
Technology SoftwareOwned by SAP SE
World's largest enterprise applications software brand, flagship of German multinational SAP SE (NYSE: SAP, FRA: SAP).
Technology SoftwareOwned by SAP SE
Digital adoption platform pioneer acquired by SAP in 2024, helping enterprises drive software adoption through in-app guidance and analytics.
Who owns SAP?
Public shareholders own SAP broadly. Founder Dietmar Hopp holds the largest individual stake at roughly 5 to 6 percent; BlackRock and other institutions hold large index positions.
Is SAP publicly traded?
Yes. It trades on the Frankfurt Stock Exchange under ticker SAP, a DAX 40 component, and as a NYSE ADR under the same ticker.
Where is SAP headquartered?
Walldorf, Baden-Wurttemberg, Germany, in the Rhine-Neckar region southwest of Frankfurt.
What does SAP make?
Enterprise application software: ERP (S/4HANA Cloud), human capital management (SuccessFactors), procurement (Ariba), travel and expense (Concur), and AI-powered business software (Joule).
How does SAP make money?
Cloud subscriptions are now the growth engine at roughly two-thirds of revenue, supplemented by declining software licenses and maintenance plus consulting services.
Who is the CEO of SAP?
Christian Klein, who became sole CEO in 2020 at age 39, the youngest CEO in DAX history. Dominik Asam serves as CFO.
No competing brands found in the same categories. This could be because SAP SEoperates in unique market segments or we're still building our competitor database.
SAP SE maintains a diverse portfolio of 3 brands across multiple industries. This comprehensive brand portfolio demonstrates the company's market presence and strategic business units.
For consumers and researchers interested in corporate ownership structures, understanding which brands are owned by SAP SEprovides valuable insights into market dynamics, product relationships, and corporate strategy.