All Brands Owned by JAB Holding Company

What does JAB own?
JAB owns controlling or significant stakes in Keurig Dr Pepper (NYSE: KDP), JDE Peet's (LSE: JDEP), Krispy Kreme (NASDAQ: DNUT), Pret A Manger, Panera Brands, Coty (NYSE: COTY), and NVA (National Veterinary Associates). Its portfolio includes brands such as Dr Pepper, Snapple, Jacobs, Douwe Egberts, Peet's Coffee, Krispy Kreme doughnuts, Pret A Manger, Panera Bread, and Caribou Coffee.

Is JAB Holding Company publicly traded?
No, JAB Holding Company is privately held by the Reimann family and is not publicly traded. However, several of its portfolio companies are publicly traded, including Keurig Dr Pepper (NYSE: KDP), JDE Peet's (LSE: JDEP), Krispy Kreme (NASDAQ: DNUT), and Coty (NYSE: COTY). JAB holds controlling or significant stakes in these publicly traded entities.

Who owns JAB Holding Company?
JAB Holding Company is owned by the Reimann family of Germany. The family's wealth originated from the Benckiser chemical company, founded in 1823 by Johann A. Benckiser. The Benckiser business was later merged with Reckitt and Colman in 1999 to form Reckitt Benckiser. The Reimann family controls JAB through their family office structure, with approximately 11 family members across multiple generations holding ownership stakes.

What does JAB stand for?
JAB stands for Joh. A. Benckiser, reflecting the Reimann family's chemical company origins. The holding company was established to manage the family's investments beyond their original chemical business. The Benckiser chemical company was founded in 1823 in Ludwigshafen, Germany.

Where is JAB Holding Company headquartered?
JAB Holding Company is headquartered in Luxembourg City, Luxembourg. The Luxembourg location provides a favorable regulatory and tax environment for international investment operations. JAB also maintains offices in London, New York, and other financial centers to manage its global portfolio.

How much is JAB worth?
JAB Holding Company manages assets exceeding $50 billion across its investment portfolio. The exact valuation of the holding company is not publicly disclosed. Its publicly traded portfolio companies have combined market capitalizations exceeding $50 billion, and JAB also holds significant privately held assets including Pret A Manger, Panera Brands, and NVA.

What happened with Krispy Kreme and McDonald's?
In 2024, Krispy Kreme announced a partnership to sell fresh doughnuts at McDonald's locations across the United States. The partnership was intended to significantly expand Krispy Kreme's distribution. However, in late 2025, Krispy Kreme announced it would wind down the partnership, citing unsustainable economics. The announcement led to a decline in Krispy Kreme's share price.