All Brands Owned by H&M Group

What does H&M Group own?
H&M Group owns seven retail brands: H&M, the flagship fast-fashion brand operating in more than 75 markets; COS, a premium contemporary brand; Monki, a youth-oriented sustainable fashion brand; Weekday, a denim and streetwear brand; Arket, a premium lifestyle brand; & Other Stories, a women's fashion and beauty brand; and Afound, an outlet retail brand. The group operates more than 4,000 stores worldwide and sells products online in all of its markets.

Is H&M Group publicly traded?
Yes, H&M Group is listed on Nasdaq Stockholm under ticker HM-B. The company has been publicly listed since 1974. However, the Persson family holds a controlling interest through a dual-class share structure in which their A-shares carry ten votes per share compared to one vote per share for the publicly traded B-shares. This structure gives the Persson family effective control over the company despite not holding a majority of the economic interest.

Who founded H&M Group?
H&M Group was founded by Erling Persson in 1947 in Vasteras, Sweden. Persson opened the first Hennes store selling women's clothing at affordable prices. In 1968, he acquired Mauritz Widforss, a Stockholm retailer, which led to the company being renamed Hennes & Mauritz and later H&M. Erling Persson's son Stefan Persson joined the company in 1972 and became managing director in 1982, leading the company's international expansion.

Where is H&M Group headquartered?
H&M Group is headquartered in Stockholm, Sweden. The company's registered office and principal executive offices are located in Stockholm. H&M Group does not own manufacturing facilities and sources its products from a global network of approximately 900 suppliers, primarily in Bangladesh, China, India, Turkey, Pakistan, Vietnam, and Cambodia.

How many brands does H&M Group own?
H&M Group operates seven retail brands: H&M, COS, Monki, Weekday, Arket, & Other Stories, and Afound. The H&M brand is by far the largest, accounting for the substantial majority of group revenue and operating more than 3,000 of the group's approximately 4,000 stores. The other six brands collectively address more specific consumer segments and price points.

Who owns H&M Group?
H&M Group is publicly listed on Nasdaq Stockholm, but the Persson family holds a controlling interest through Ramsbury Invest AB, their holding company. The family's A-share holdings give them effective voting control through the company's dual-class share structure. Stefan Persson, son of founder Erling Persson, is the primary representative of the founding family's interest. Karl-Johan Persson, Stefan's son, serves as chairman of the board.