All Brands Owned by BlueScope Steel Limited
BlueScope Steel Limited owns 3 brands in our database. Browse the complete portfolio of BlueScope Steel Limited subsidiaries and brands across various industries.
Company Type
public
Headquarters
Melbourne, Victoria, Australia
Brand Portfolio
3 brands
Stock
ASX: BSL
Filter by Category
Showing Conglomerates & Industrial brands
3 of 3 total brands
Conglomerates & Industrial Brands
Fielders
Owned by BlueScope Steel Limited
Australian building products brand owned by BlueScope Steel Limited, founded in 1900 and known for roofing, walling, and structural steel products.
Lysaght
Owned by BlueScope Steel Limited
Australian building products brand owned by BlueScope Steel Limited, founded in 1857 and known for roofing, walling, and steel products.
Orrcon
Owned by BlueScope Steel Limited
Australian steel tubing and structural products brand owned by BlueScope Steel Limited, founded in 1969.
About BlueScope Steel Limited
BlueScope Steel Limited is a publicly traded Australian steel manufacturing company with annual revenue exceeding A$10 billion. The company produces flat steel products for construction, manufacturing, and building industries across Australia, New Zealand, and international markets.
The company operates steel manufacturing facilities in Australia and New Zealand, producing coated and uncoated steel products for roofing, walling, framing, and other construction applications. BlueScope Steel also operates building products businesses that complement its steel manufacturing operations.
BlueScope Steel has invested significantly in sustainability initiatives, including reducing carbon emissions, improving energy efficiency, and developing environmentally friendly steel products. The company continues to innovate in steel manufacturing and building solutions.
Stock Information
Competitors to BlueScope Steel Limited
These competing brands operate in the same categories and provide similar products or services. Compare key attributes to understand market positioning and competitive landscape.
| Brand | Parent Company | Country | Founded | Market Position | Primary Market | Gender Target |
|---|---|---|---|---|---|---|
| Adani Group | India | 1983 | Mass Market | Global | Male | |
| Einhell | Germany | 2010 | Mass Market | Europe | Male |
Learn More About Competitors
Ambuja Cement
Owned by Adani Group
Indian cement manufacturer providing construction materials and building solutions, owned by Adani Group.
Erbauer
Owned by Einhell Germany AG
German power tools and equipment brand owned by Einhell, specializing in professional-grade tools for construction and DIY applications.
Competitive Analysis
Market Positioning: BlueScope Steel Limited competes with 2 brands in the same categories, ranging from mass market to luxury positioning.
Geographic Distribution: Competitors are headquartered across multiple regions, indicating global competition in this market segment.
Brand Heritage: Competitor brands range from established heritage brands to newer market entrants, with founding years spanning several decades.
BlueScope Steel Limited Brand Portfolio Overview
BlueScope Steel Limited maintains a diverse portfolio of 3 brands across multiple industries. This comprehensive brand portfolio demonstrates the company's market presence and strategic business units.
Brand Portfolio by Industry:
- Conglomerates & Industrial: 3 brands
For consumers and researchers interested in corporate ownership structures, understanding which brands are owned by BlueScope Steel Limitedprovides valuable insights into market dynamics, product relationships, and corporate strategy.
Explore More
Jobs at BlueScope Steel Limited
Latest News About BlueScope Steel Limited
Articles About BlueScope Steel Limited
View more articles
Monthly M&A Roundup: February 2026 Brand Ownership Changes
From Keurig Dr Pepper's planned split to the Netflix-WBD saga, here is every major brand ownership change and deal in February 2026.
The Most Acquired Categories: Tech vs CPG vs Pharma
Which industries see the most brand acquisitions? We compared technology, consumer goods, and pharmaceuticals to find out where the most M&A activity happens and why.
The Truth About 'Made in America' Brand Claims
Many brands market themselves as American-made. But what does that actually mean when the parent company is foreign, the parts come from overseas, and 'assembled in USA' is not the same as 'made in USA'?