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2026 Who Brands. All information is provided for educational purposes. Brand names and logos are trademarks of their respective owners.

  1. Home
  2. Brands
  3. Finance & Fintech
  4. Home Possible
Home Possible logo
Finance & Fintech

Who Owns Home Possible?

Home Possible is the affordable conventional mortgage product of Freddie Mac (Federal Home Loan Mortgage Corporation, OTCQB: FMCC), launched in 2015 as the counterpart to Fannie Mae's HomeReady. It allows down payments as low as 3 percent for borrowers earning up to 80 percent of area median income, accepts gifts, grants, and Affordable Seconds as down payment sources, and requires homeownership education for first-time buyers. The product supports Freddie Mac's "make home possible" affordability mission under FHFA conservatorship.

Parent Company

Federal Home Loan Mortgage Corporation (Freddie Mac)

Founded

2015

Status

Publicly Traded

Headquarters

McLean, Virginia, USA

Home Possible Timeline

1970
Federal Home Loan Mortgage Corporation (Freddie Mac)

Parent company established in McLean, Virginia, USA

Company Founded
2015

Home Possible

Founded by Freddie Mac

Founded
mass marketmarket leaderUnited Statesall-consumersOfficial Website

Who Owns Home Possible?

  • Parent Company: Federal Home Loan Mortgage Corporation (Freddie Mac)
  • Ownership Type: Wholly owned
  • Company Type: Publicly Traded
  • Stock Ticker: OTC: FMCC
BrandParent CompanyOwnership Type
Home PossibleFederal Home Loan Mortgage Corporation (Freddie Mac)Wholly owned

History of Home Possible

  • Founded: 2015
  • Founders: Freddie Mac

Freddie Mac launched Home Possible in 2015 during the same policy push that produced Fannie Mae's HomeReady: FHFA Director Mel Watt's December 2014 announcement that both GSEs would offer 97 percent loan-to-value products for creditworthy borrowers who lacked large down payments. Home Possible consolidated and replaced Freddie Mac's earlier affordable offerings into a single brand.

The product evolved through subsequent Guide updates: income eligibility moved to an 80 percent AMI cap to focus on low- and moderate-income borrowers; sweat equity, resale-restricted, and manufactured housing eligibility were added for specific program variants; and rental payment history was incorporated into Loan Product Advisor underwriting to expand access for borrowers with thin credit files.

Freddie Mac has positioned Home Possible as the flagship of its affordability mission, pairing it with HFA Advantage (for state housing finance agency loans) and the BorrowSmart down payment assistance program. In 2025, approximately 400,000 first-time homebuyers purchased homes through Freddie Mac-financed mortgages, with Home Possible serving as the central affordable product.

About Federal Home Loan Mortgage Corporation (Freddie Mac)

What does Freddie Mac own?
Freddie Mac does not own consumer brands in the traditional sense. The company owns mortgage products and programs, including Home Possible, HomeOne, Loan Product Advisor, Freddie Mac Multifamily, CHOICERenovation, and CHOICEHome. These products are used by lenders to originate and securitize mortgages. Freddie Mac's total mortgage portfolio reached $3.7 trillion by mid-2026.

Is Freddie Mac publicly traded?
Freddie Mac's common stock (FMCC) and preferred stock trade on the OTC markets, but the company has been under FHFA conservatorship since 2008. The common and preferred shares have limited economic rights under conservatorship, and the U.S. Treasury's senior preferred stock takes priority. The stock is not listed on a major exchange like the NYSE or Nasdaq.

Who founded Freddie Mac?
Freddie Mac was not founded by an individual. It was created by the U.S. Congress through the Emergency Home Finance Act of 1970. The company was established to expand the secondary mortgage market and provide competition for Fannie Mae. Congress reorganized Freddie Mac as a shareholder-owned corporation in 1989 under FIRREA.

Where is Freddie Mac headquartered?
Freddie Mac is headquartered in McLean, Virginia, USA. The company has maintained its McLean headquarters since its early years. McLean is in Fairfax County, Virginia, near Washington, D.C., which is appropriate given Freddie Mac's status as a government-sponsored enterprise under federal oversight.

How many brands does Freddie Mac own?
Freddie Mac operates one core brand with multiple specialized product lines. These include Home Possible, HomeOne, Loan Product Advisor, Freddie Mac Multifamily, CHOICERenovation, and CHOICEHome. The company does not own a portfolio of distinct consumer brands because its customers are lenders, not consumers.

Who owns Freddie Mac?
Freddie Mac's ownership is complex. The company has been under conservatorship of the Federal Housing Finance Agency (FHFA) since September 2008. The U.S. Treasury holds senior preferred stock representing the government's financial stake. Common stock (FMCC) trades on OTC markets but has limited economic rights under conservatorship. The FHFA appoints the company's board of directors. William J. Pulte, Director of the FHFA, serves as Chairman of the Board.

What is Freddie Mac's net income?
In FY2025, Freddie Mac reported net income of $10.7 billion on net revenues of $23.3 billion. In Q2 2026, the company reported net income of $3.8 billion, up 61 percent year-over-year. The company's net worth reached $77.8 billion as of June 30, 2026.

What is the difference between Freddie Mac and Fannie Mae?
Freddie Mac (Federal Home Loan Mortgage Corporation, 1970) and Fannie Mae (Federal National Mortgage Association, 1938) are both GSEs that operate in the secondary mortgage market. Freddie Mac was originally created to purchase mortgages from savings institutions, while Fannie Mae primarily purchased mortgages from commercial banks. Today, both companies operate in similar markets and are under FHFA conservatorship since September 2008. Together they guarantee approximately 70 percent of new U.S. mortgage originations.

  • Founded: 1970
  • Headquarters: McLean, Virginia, USA
  • Company Type: Publicly Traded
  • Stock: OTC: FMCC
  • Revenue: $23.3 billion net revenues (FY2025)
  • Employees: approximately 7,000

Visit Federal Home Loan Mortgage Corporation (Freddie Mac) website

View full company profile for Federal Home Loan Mortgage Corporation (Freddie Mac)

Where Is Home Possible Made / Based?

  • Headquarters: McLean, Virginia, USA

Home Possible Categories & Tags

MortgageAffordable HousingFirst Time BuyersConventional LoansAmerican Brand

Home Possible Sustainability & Ethics

Home Possible operationalizes Freddie Mac's affordability mandate, targeting low-income borrowers, underserved markets, and rural housing. The required homeownership education (delivered through approved providers) is designed to improve first-time buyer outcomes and reduce default risk.

The product supports Freddie Mac's equitable housing finance plans aimed at narrowing racial homeownership gaps, and provides the delivery channel for special purpose credit programs offered by participating lenders.

Awards & Recognition

Home Possible is cited by housing policy organizations including the Urban Institute and housing finance researchers as a model for responsible low-down-payment conventional lending. Freddie Mac's broader affordability programs were recognized in FHFA reporting for helping approximately 400,000 first-time buyers achieve homeownership in 2025.

Home Possible Recalls & Controversies

Credit Access Debate: Low-down-payment lending is periodically debated in housing policy circles, with critics citing default risk and advocates citing access; Home Possible's actual performance has remained within conventional standards.

Income Cap Transitions: The tightening of income limits to 80 percent AMI created eligibility discontinuities for moderate-income borrowers, generating lender and consumer complaints when loans were rescoped mid-process.

Program Complexity: Multiple variants (standard Home Possible, HFA Advantage, sweat-equity options) create delivery complexity that smaller lenders sometimes struggle to operationalize.

Brands Owned by Federal Home Loan Mortgage Corporation (Freddie Mac)

Freddie Mac MultifamilyFinance Fintech

Freddie Mac Multifamily

Owned by Federal Home Loan Mortgage Corporation (Freddie Mac)

Freddie Mac's apartment and rental housing finance business, a $496 billion portfolio delivered through the Optigo lender network and the market's leading multifamily credit guarantor.

multifamilycommercial-real-estateapartment-financing
Freddie MacFinance Fintech

Freddie Mac

Owned by Federal Home Loan Mortgage Corporation (Freddie Mac)

The brand of the Federal Home Loan Mortgage Corporation, a government-sponsored enterprise guaranteeing $3.7 trillion in mortgages and reporting $10.7 billion net income for FY2025.

mortgagehousing-financegse
View all brands owned by Federal Home Loan Mortgage Corporation (Freddie Mac)

Home Possible Ownership: Pros & Cons

Advantages

  • +Freddie Mac's guaranty makes Home Available through nearly every conventional lender
  • +Cancellable PMI and flexible funding sources reduce costs versus FHA
  • +Policy mandate under FHFA affordability goals keeps the product a structural priority
  • +LPA's incorporation of rent payment history expands credit access

Considerations

  • -The 80 percent AMI cap excludes many moderate-income borrowers
  • -LPA approval can be stricter than FHA for thin or damaged credit files
  • -LLPAs and PMI still raise effective rates for lower-score borrowers
  • -Product availability depends on lender participation, which varies by market

Frequently Asked Questions About Home Possible

Sources & Further Reading

  • [Freddie Mac Home Possible](
  • [Freddie Mac Official Website](
  • [Freddie Mac FY2025 Results](
  • [HousingWire: GSE 3 percent down announcement](
  • [Federal Housing Finance Agency](
  • [OTCQB: FMCC](

Competitors to Home Possible

These competing brands operate in the same categories and provide similar products or services. Compare key attributes to understand market positioning and competitive landscape.

BrandParent CompanyCountryFoundedMarket PositionPrimary MarketGender Target
HomeReadyHomeReady
Fannie Mae
USA
2014
Market leaderUnited statesAll-consumers
HomeStyle RenovationHomeStyle Renovation
Fannie Mae
USA
1995
Market leaderUnited statesAll-consumers
Express HomesExpress Homes
Dr Horton
USA (parent)
2014
Mass marketUnited statesAll-ages
Fannie MaeFannie Mae
Fannie Mae
USA
1938
Market leaderUnited statesAll-consumers
Freddie MacFreddie MacSister Brand
Freddie Mac
USA
1970
Market leaderUnited statesAll-consumers

Learn More About Competitors

HomeReadyFinance Fintech

HomeReady

Owned by Fannie Mae

Fannie Mae's affordable mortgage product for low-to-moderate-income borrowers, launched in 2014 with a 3 percent minimum down payment and income limits tied to area median income.

mortgageaffordable-housingfirst-time-buyers
HomeStyle RenovationFinance Fintech

HomeStyle Renovation

Owned by Fannie Mae

Fannie Mae's renovation mortgage product that bundles home purchase or refinance and renovation costs into a single conventional loan, covering up to 75 percent of the as-completed property value.

mortgagerenovation-loanhome-improvement
Express HomesReal Estate

Express Homes

Owned by D.R. Horton, Inc.

Entry-level homebuilding brand of D.R. Horton, Inc., launched in 2014 to serve first-time buyers with affordable new construction homes.

homebuilderaffordable-housingfirst-time-buyers
Fannie MaeFinance Fintech

Fannie Mae

Owned by Fannie Mae

The consumer-facing brand of the Federal National Mortgage Association, covering its mortgage guaranty products, affordable lending programs, and homebuyer education platforms.

mortgagehousing-financegse
Freddie MacFinance Fintech

Freddie Mac

Owned by Federal Home Loan Mortgage Corporation (Freddie Mac)

The brand of the Federal Home Loan Mortgage Corporation, a government-sponsored enterprise guaranteeing $3.7 trillion in mortgages and reporting $10.7 billion net income for FY2025.

mortgagehousing-financegse

Competitive Analysis

Market Positioning: Home Possible competes with 5 brands in the same categories, ranging from mass market to luxury positioning.

Geographic Distribution: Competitors are headquartered across multiple regions, indicating global competition in this market segment.

Brand Heritage: Competitor brands range from established heritage brands to newer market entrants, with founding years spanning several decades.

Independent Alternatives to Home Possible

Looking for brands with different ownership structures? These similar brands are not owned by Federal Home Loan Mortgage Corporation (Freddie Mac), giving you alternative choices that support different corporate structures.

Fannie MaeFinance Fintech

Fannie Mae

Owned by Fannie Mae

The consumer-facing brand of the Federal National Mortgage Association, covering its mortgage guaranty products, affordable lending programs, and homebuyer education platforms.

mortgagehousing-financegse
Publicly Traded

Fannie Mae operates independently without a large parent corporation.

HomeReadyFinance Fintech

HomeReady

Owned by Fannie Mae

Fannie Mae's affordable mortgage product for low-to-moderate-income borrowers, launched in 2014 with a 3 percent minimum down payment and income limits tied to area median income.

mortgageaffordable-housingfirst-time-buyers
Publicly Traded

HomeReady is owned by Fannie Mae, offering a different ownership alternative.

BaringsFinance Fintech

Barings

Owned by Massachusetts Mutual Life Insurance Company (MassMutual)

Global asset management firm headquartered in Charlotte, North Carolina, and subsidiary of MassMutual, managing investments across fixed income, real estate, and private markets.

asset-managementinvestmentsfixed-income
Privately Owned

Barings is privately owned, unlike Home Possible which is under a publicly traded parent company.

Bloomberg TerminalFinance Fintech

Bloomberg Terminal

Owned by Bloomberg L.P.

Industry-standard financial data and analytics platform used by approximately 325,000 subscribers at banks, hedge funds, and institutional investors worldwide.

financial-datamarket-dataanalytics
Privately Owned

Bloomberg Terminal is privately owned, unlike Home Possible which is under a publicly traded parent company.

KKRFinance Fintech

KKR

Owned by KKR & Co. Inc.

Flagship brand of KKR & Co. Inc., the global investment firm, covering its private equity, credit, and real assets investment platforms.

private-equityinvestment-managementalternatives
Publicly Traded

KKR operates independently without a large parent corporation.

MastercardFinance Fintech

Mastercard

Owned by Mastercard Incorporated

Flagship card brand and payment network of Mastercard Incorporated, the world's second-largest payment network, covering credit, debit, and prepaid cards globally.

credit-cardspayment-networkdebit-cards
Publicly Traded

Mastercard operates independently without a large parent corporation.

Federal Home Loan Mortgage Corporation (Freddie Mac) Stock Information

Jobs at Federal Home Loan Mortgage Corporation (Freddie Mac)

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Last reviewed: September 25, 2026 · Reviewed by Who Brands Editorial Team