All Brands Owned by Virtue Labs, LLC
Virtue Labs, LLC owns 1 brand in our database. Browse the complete portfolio of Virtue Labs, LLC subsidiaries and brands across various industries.
Company Type
private
Headquarters
Raleigh, North Carolina, United States
Brand Portfolio
1 brands
Filter by Category
Showing Beauty & Personal Care brands
1 of 1 total brands
Beauty & Personal Care Brands
About Virtue Labs, LLC
Who owns Virtue Labs? Virtue Labs is a private, venture-backed company. Its largest outside investor is Combe Incorporated; founders Melisse Shaban and Luke Burnett retain ownership, and Jose Palacios has been CEO since 2023.
Is Virtue Labs publicly traded? No. The company is privately held and has raised approximately $98 million in private funding.
What is Alpha Keratin 60ku? It is a whole human keratin protein, derived from ethically sourced human hair, that Virtue uses in all its products. The company claims it binds to damaged hair and repairs it because hair recognizes the protein as identical to its own.
Where is Virtue Labs located? Raleigh, North Carolina, with the keratin technology originating from research in Winston-Salem.
Competitors to Virtue Labs, LLC
No competing brands found in the same categories. This could be because Virtue Labs, LLCoperates in unique market segments or we're still building our competitor database.
Virtue Labs, LLC Brand Portfolio Overview
Virtue Labs, LLC maintains a diverse portfolio of 1 brands across multiple industries. This comprehensive brand portfolio demonstrates the company's market presence and strategic business units.
Brand Portfolio by Industry:
- Beauty & Personal Care: 1 brands
For consumers and researchers interested in corporate ownership structures, understanding which brands are owned by Virtue Labs, LLCprovides valuable insights into market dynamics, product relationships, and corporate strategy.
Explore More
Jobs at Virtue Labs, LLC
Latest News About Virtue Labs, LLC
Articles About Virtue Labs, LLC
View more articles
Health
Dental Brand Ownership Beyond Colgate and Crest
Colgate holds 41.3% global toothpaste share. P&G (Crest, Oral-B) has 14.1%. Haleon (Sensodyne) has 4.4%. Church & Dwight is the only independent at scale. The oral care market is $47.2B. Explore our database.
Who Brands StaffNov 12, 2026
ColgateCrestOral B
Health
Health Insurance Brand Ownership: The Big Players
UnitedHealth is #1 ($112B Q2 revenue, 26% MA share). CVS/Aetna is #3 ($106.1B Q2). Humana is #2 in MA (19.8%). Elevance is #2 by enrollment. Discover health insurance brand ownership. Explore our database.
Who Brands StaffNov 11, 2026
UnitedhealthAetnaCvs Health
Health
Organic Food Brand Ownership: Still Independent?
Annie's is General Mills ($820M). Cascadian Farm is General Mills (since 1999). Stonyfield is Lactalis (via Danone, $875M). Kashi is Kellogg's. Honest Tea was Coca-Cola (discontinued). Explore our database.
Who Brands StaffNov 9, 2026
Organic FoodAnniesCascadian Farm