Vinted
Lithuanian private technology company operating a peer-to-peer secondhand fashion marketplace across Europe and North America.
Company Type
public
Founded
2008
Headquarters
Vilnius, Lithuania
About Vinted
Vinted is a private Lithuanian technology company specializing in peer-to-peer e-commerce for secondhand goods. The company operates a digital marketplace that connects millions of buyers and sellers across Europe, the United States, and other markets. Vinted's business model focuses on sustainability, affordability, and community-driven commerce.
The company employs thousands of people across its offices in Vilnius, London, Berlin, Paris, Madrid, and New York. Vinted invests heavily in technology, user experience, and trust and safety features to ensure a secure marketplace. The platform has become a significant player in the circular economy movement, promoting sustainable consumption patterns and reducing fashion waste.
Vinted's competitive advantages include its user-friendly platform design, strong community engagement, and commitment to sustainability. The company maintains a focus on operational excellence and continuous innovation in the secondhand marketplace space.
History of Vinted
Vinted was founded in 2008 by Justas Janauskas and Vytautas Ziura in Vilnius, Lithuania. The founders recognized the growing demand for sustainable fashion alternatives and created a peer-to-peer marketplace enabling individuals to buy and sell secondhand clothing and fashion items. The platform launched with a focus on user experience and community trust.
In its early years, Vinted expanded across Europe, establishing operations in the United Kingdom, Germany, France, and Spain. The platform gained significant traction as environmental consciousness and interest in sustainable shopping grew among consumers. By the 2010s, Vinted had become a leading secondhand fashion marketplace in Europe.
The company secured multiple rounds of venture capital funding to support its growth, technology development, and market expansion. These funding rounds enabled Vinted to invest in platform improvements, expand its team, and enter new markets. The company expanded internationally, entering the United States market and establishing operations in additional countries.
Throughout the 2010s and 2020s, Vinted evolved to include additional categories beyond fashion, including home goods and accessories. The platform became increasingly sophisticated, introducing features like authentication services, secure payment systems, and buyer/seller protection mechanisms. Vinted established itself as a trusted marketplace in the circular economy movement.
Brands Owned by Vinted
Vinted owns 1 brand in our database.
Vinted Ownership: Pros & Cons
Advantages
- +Independent company with founder-driven vision and long-term sustainability focus
- +Significant venture capital backing ensures resources for technology and expansion
- +Commitment to environmental sustainability and circular economy principles
- +User-centric platform design and community-focused approach
- +Strong growth trajectory and market leadership in secondhand fashion
- +Flexibility in strategic decision-making without public market pressures
Considerations
- -Private ownership means limited transparency compared to publicly traded companies
- -Venture capital investors may eventually push for exit strategies or profitability pressures
- -Reliance on private funding rounds for expansion and operations
- -Limited access to public market capital compared to larger competitors
- -Potential for future acquisition or IPO affecting company direction and operations
Frequently Asked Questions About Vinted
Is Vinted a publicly traded company?
No, Vinted is a private company and is not publicly traded on any stock exchange. The company is owned by its founders, employees, and private investors who have funded its growth through venture capital rounds.
Who founded Vinted?
Vinted was founded in 2008 by Justas Janauskas and Vytautas Ziura, two Lithuanian entrepreneurs who recognized the opportunity in the secondhand fashion market and sustainable consumption.
Where is Vinted headquartered?
Vinted is headquartered in Vilnius, Lithuania, with regional offices across Europe and North America including London, Berlin, Paris, Madrid, and New York.
How many countries does Vinted operate in?
Vinted operates in multiple countries across Europe and North America, with significant presence in the United Kingdom, Germany, France, Spain, and the United States, serving millions of users globally.
What is Vinted's business model?
Vinted operates a peer-to-peer marketplace where individuals can buy and sell secondhand fashion, accessories, and home goods. The company generates revenue through transaction fees and premium features while promoting sustainable consumption.
Jobs at Vinted
Latest News About Vinted
Related Articles About Vinted
View more articles
News & Updates
Monthly M&A Roundup: February 2026 Brand Ownership Changes
From Keurig Dr Pepper's planned split to the Netflix-WBD saga, here is every major brand ownership change and deal in February 2026.
Who Brands StaffFeb 12, 2026
m-and-a-roundupacquisitionsnews
Industry Analysis
The Most Acquired Categories: Tech vs CPG vs Pharma
Which industries see the most brand acquisitions? We compared technology, consumer goods, and pharmaceuticals to find out where the most M&A activity happens and why.
Who Brands StaffFeb 11, 2026
acquisitionsindustry-analysistechnology
Consumer Education
The Truth About 'Made in America' Brand Claims
Many brands market themselves as American-made. But what does that actually mean when the parent company is foreign, the parts come from overseas, and 'assembled in USA' is not the same as 'made in USA'?
Who Brands StaffFeb 11, 2026
made-in-americaconsumer-educationbrand-claims