OPPO is one of the world's leading smartphone manufacturers with a global presence across more than 60 countries. The company specializes in producing innovative smartphones combining design, performance, and camera technology for consumers worldwide.
In 2026, OPPO continues to expand its global footprint and technological innovation as a subsidiary of BBK Electronics, which divided its operations into three entities: the AV factory (predecessor of Oppo), the telephone factory (predecessor of Vivo), and the computer and video game factory (predecessor of BBK Education Electronics/Little Genius Limited Technology), each operating independently. The brand name "OPPO" was registered in China in 2001 and launched in 2004 by Tony Chen in Dongguan, China. In 2005, the company introduced its first device internationally, the Oppo X3 MP3 player, and has since expanded to over 50 countries, becoming a major player in electronic devices and one of the world's largest smartphone manufacturers.
OPPO operates multiple manufacturing facilities across China and internationally, including operations in India, Indonesia, Vietnam, and other countries. The company maintains significant research and development operations focused on smartphone innovation, camera technology, and consumer electronics design. In 2026, OPPO unveiled the Year of the Horse Limited Edition 100W Power Bank in China, demonstrating the company's ability to create culturally relevant products while maintaining technological leadership. The company also continues to develop imaging technology, 5G capabilities, and smart device ecosystems as part of its comprehensive product strategy.
OPPO has established itself as a leading smartphone brand through continuous innovation, quality manufacturing, and customer-focused product development. The company serves millions of consumers daily through its extensive distribution network spanning retail channels, e-commerce platforms, and carrier partnerships. In 2023, the World Intellectual Property Organization ranked OPPO 9th globally for patent applications under the PCT System, reflecting significant R&D investment in cutting-edge areas like 5G, foldable phones, and imaging technologies. The company's 2026 smartphone lineup includes the Reno 15 F 5G with a 7,000 mAh battery and Snapdragon 6 Gen 1 chipset, built for students and content creators who need long battery life, demonstrating how mid-range phones now use premium materials such as aerospace-grade aluminium frames and HoloFusion 3D glass technology.