Maus Frères SA

Who owns Maus Frères?

Descendants of the founding Maus family control the company through a private Geneva holding structure. No public shares exist.

What does Maus Frères own?

The group owns Manor, Switzerland's largest department store chain, and MF Brands Group, which owns Lacoste, Aigle, Gant, and Tecnifibre.

Is Maus Frères publicly traded?

No. Maus Frères is a private family holding company and does not trade on any exchange.

When was Maus Frères founded?

Ernest Maus and Henri Maus founded the company in Geneva in 1902 with partner Léon Nordmann, building from a haberdashery into retail.

Does Maus Frères own Lacoste?

Yes. Maus Frères holds full control of Lacoste through MF Brands Group, having consolidated complete ownership in 2012 after decades of partnership with the founding family.

Where is Maus Frères based?

The company is headquartered in Geneva, Switzerland, with its brands operating globally and MF Brands Group running international apparel across nearly 100 countries.

Ernest Maus and Henri Maus founded the company in Geneva in 1902 with partner Léon Nordmann, building a haberdashery business that grew into department stores through the early twentieth century. The group developed Manor into Switzerland's largest department store chain, a position it has held for decades.

The apparel investment strategy that produced MF Brands Group began with brand stakes accumulated over the twentieth century. The relationship with Lacoste dates to the brand's earlier history, and the 2012 transaction that gave Maus Frères full control of Lacoste consolidated a partnership into outright ownership.

Under MF Brands Group, the group added Gant, the American heritage prep brand, plus French outdoor label Aigle and tennis equipment maker Tecnifibre, building a four-brand apparel portfolio with shared distribution and back-office infrastructure.

The Lacoste decade from 2015 under Thierry Guibert transformed the group: brand elevation, distribution cleanup, and heritage-led growth tripled the flagship's revenue to roughly 3 billion euros by 2024. Guibert's 2025 promotion to lead both MF Brands Group and the parent group installed him at the top of the family enterprise, with Éric Vallat taking the Lacoste CEO role in September 2025.

The group operates sustainability programs across its divisions consistent with Swiss corporate standards, with Manor pursuing responsible retail initiatives and MF Brands adopting material and sourcing commitments across its labels.

Lacoste carries the group's most visible sustainability work, including sustainable cotton sourcing and recycled material adoption. Group-level B Corp certification does not apply.

Labor standards reflect the Swiss base and European regulatory environment, with contract manufacturing in Asia following the apparel industry's supplier audit norms.