All Brands Owned by Driscoll's, Inc.

What does Driscoll's own?
Driscoll's owns proprietary berry plant genetics, breeding facilities, nurseries, and the Driscoll's brand. Most fruit is grown by roughly 750 licensed independent growers rather than company farms.

Is Driscoll's publicly traded?
No. Driscoll's is privately held by the Reiter and Driscoll families and has never listed publicly.

Who founded Driscoll's?
J.E. "Ed" Reiter and R.F. "Dick" Driscoll founded the business in California's Pajaro Valley, formally organized in 1904 around the Banner strawberry.

Where is Driscoll's headquartered?
Watsonville, California, in the heart of the Pajaro Valley strawberry region where the company began.

Who owns Driscoll's?
The founding Reiter and Driscoll families own the company. Miles Reiter is chairman and Brie Reiter Smith is CEO, the fourth generation in leadership.

Does Driscoll's grow its own berries?
Mostly no. It breeds proprietary varieties and licenses them to independent growers who cultivate the fruit; Driscoll's markets and distributes it.