Who Brands - Brand Ownership DirectoryWho Brands
HomeBrowse BrandsCategoriesCompaniesCompareBlogQuizAbout
HomeBrowse BrandsCategoriesCompaniesCompareBlogQuizAbout
Who Brands

Your trusted reference for brand ownership information. We provide factual, comprehensive data about who owns the brands you know.

Stay in the know

Get the latest ownership updates delivered to your inbox.

Browse

  • All Brands
  • Categories
  • Companies
  • Countries
  • Compare Brands
  • Blog
  • Brand Quiz
  • RSS Feed

Company

  • About Us
  • Methodology
  • Contact
  • FAQ
  • Submit a Brand
  • List Your Brand
  • Write for Us

Legal

  • Terms of Service
  • Privacy Policy
  • Cookie Policy
  • Affiliate Disclosure
  • Disclaimer

Support Us

☕Buy me a coffee

2026 Who Brands. All information is provided for educational purposes. Brand names and logos are trademarks of their respective owners.

  1. Home
  2. Brands
  3. Consumer Electronics
  4. UGREEN
UGREEN logo
Consumer Electronics

Who Owns UGREEN?

UGREEN is owned by Ugreen Group Limited, a Chinese consumer electronics company listed on the ChiNext board of the Shenzhen Stock Exchange under ticker 301606. Founder and chairman Zhang Qingsen holds roughly half of the shares and controls the company. UGREEN was established in Shenzhen in 2012 and reported 2025 revenue of 9.49 billion yuan, about $1.34 billion.

Parent Company

Ugreen Group Limited

Founded

2012

Status

Publicly Traded

Headquarters

Shenzhen, Guangdong, China

mid rangemass marketGlobalunisexOfficial Website

Who Owns UGREEN?

  • Parent Company: Ugreen Group Limited
  • Ownership Type: Wholly owned
  • Company Type: Publicly Traded
  • Stock Ticker: Shenzhen Stock Exchange (ChiNext): 301606
BrandParent CompanyOwnership Type
UGREENUgreen Group LimitedWholly owned

Where to Buy

Disclosure: We may earn commission from purchases
AmazonUGREEN on Amazon

History of UGREEN

  • Founded: 2012
  • Founders: Zhang Qingsen

Zhang Qingsen, born in 1983 in Putian, Fujian, moved to Shenzhen after graduating with an international finance degree in 2007. He began in foreign trade, then in 2009 entered the Huaqiangbei electronics trading market selling cable products. In 2011 the business pivoted from contract manufacturing to its own brand, launching TV connection cables designed for the Chinese market.

The formal corporate entity, Shenzhen UGREEN Technology Co., Ltd., was established on March 16, 2012, with registered capital of 1 million yuan split 70/30 between Zhang Qingsen and Chen Junling. Timing was fortunate: 2012 was China's smartphone inflection year, and demand for third-party data cables, chargers, and screen protectors exploded. UGREEN became a top seller on Tmall and JD.com within a few years.

International expansion began in 2014, when Shenzhen was designated among China's first cross-border e-commerce pilot cities. UGREEN opened storefronts on Amazon, AliExpress, eBay, Lazada, and Wish, building a global direct sales operation unusually early for a Chinese accessories maker. Securing Apple MFi certification in 2014 and Huawei DFH certification in 2018 legitimized the brand's cables and chargers for the two dominant device ecosystems.

The product range broadened roughly every two years: phone accessories in 2011, computer and car accessories in 2013, smart hardware and wearables in 2015, power banks in 2017, and audio products by 2020. The Nexode line of GaN fast chargers, including a 300W model, and the NASync line of network-attached storage products moved the brand from commodity cables into higher-margin devices. The NASync DXP GT series launched in 2026 with AMD processors and dual 10GbE networking, targeting prosumers and small studios.

Ugreen Group listed on the Shenzhen Stock Exchange ChiNext board on July 26, 2024. Revenue was 4.8 billion yuan in 2023, 6.17 billion yuan in 2024, and 9.49 billion yuan in 2025, a 54 percent single-year jump. Net income reached 704.6 million yuan in FY2025, up 52 percent.

About Ugreen Group Limited

What does Ugreen Group own?

Ugreen Group owns the UGREEN brand and its product families, including the Nexode charging line and NASync storage products. It operates as a single-brand company with no acquired subsidiaries of significance.

Is Ugreen Group publicly traded?

Yes. The company trades on the ChiNext board of the Shenzhen Stock Exchange under ticker 301606. It completed its initial public offering on July 26, 2024.

Who founded Ugreen Group?

Zhang Qingsen founded the business, formalized with co-founder Chen Junling on March 16, 2012. Zhang serves as chairman and holds approximately 50.3 percent of shares, making him the controlling shareholder.

Where is Ugreen Group headquartered?

The company is headquartered in the Longhua District of Shenzhen, Guangdong Province, China, in the center of the country's electronics manufacturing region.

How many brands does Ugreen Group own?

One core brand. All products are marketed under the UGREEN name, with Nexode and NASync functioning as product-line sub-brands rather than independent brands.

Who owns Ugreen Group?

Founder Zhang Qingsen controls approximately half the shares directly. The remaining float is held by domestic Chinese institutional and retail investors through the ChiNext listing. There is no parent company.

What is Ugreen Group's revenue?

FY2025 revenue was 9.49 billion yuan, approximately $1.34 billion, up 54 percent year over year. Net income was 704.6 million yuan.

  • Founded: 2012
  • Headquarters: Shenzhen, Guangdong, China
  • Company Type: Publicly Traded
  • Stock: Shenzhen Stock Exchange (ChiNext): 301606
  • Revenue: CNY 9.49 billion (FY2025)
  • Employees: Approximately 3,000

Visit Ugreen Group Limited website

View full company profile for Ugreen Group Limited

Where Is UGREEN Made / Based?

  • Headquarters: Shenzhen, Guangdong, China
  • Manufacturing / Operations: China

UGREEN Categories & Tags

ChargersCablesDocking StationsNasAccessoriesGan Chargers

Awards & Recognition

UGREEN products have collected repeated Amazon Best Seller placements across charging and accessory categories, and the brand was named an Amazon annual most-popular seller brand in consecutive years during its international expansion phase, according to Chinese trade press coverage of its IPO prospectus.

The company has received German Red Dot and iF design awards for individual products over its history, a standard credential pattern for Shenzhen accessory brands moving upmarket.

UGREEN Recalls & Controversies

UGREEN has no major publicly documented product recalls or regulatory actions. As a consumer electronics brand selling powered devices, it operates under standard CE, FCC, and safety certification regimes in its export markets, and no systemic safety issues have been reported.

The main criticism directed at the brand category-wide concerns the environmental footprint of low-cost electronics accessories generally rather than UGREEN specifically. Trade press coverage ahead of the 2024 IPO focused on governance questions common to founder-controlled Chinese listings, including related-party transactions and concentration of supplier relationships, none of which resulted in regulatory findings.

UGREEN Ownership: Pros & Cons

Advantages

  • +Founder control of roughly 50 percent of shares enables long-term product strategy
  • +Listed status provides capital markets access for R&D and expansion
  • +Shenzhen location puts it inside the world's densest electronics supply chain
  • +Strong e-commerce channel economics, especially internationally
  • +Expansion into NAS and GaN charging diversifies beyond commodity cables

Considerations

  • -Extreme category competition from Anker, Baseus, and white-label sellers
  • -Heavy reliance on third-party marketplaces for international sales
  • -Majority outsourced production limits direct control of quality and labor
  • -Founder control reduces minority shareholder influence
  • -ChiNext listing limits liquidity access for international investors

Frequently Asked Questions About UGREEN

Sources & Further Reading

  • UGREEN official website:
  • Ugreen Group 2025 annual report filing (cninfo):
  • Ugreen Group company profile (cninfo):
  • EqualOcean, UGREEN IPO coverage:
  • MarketScreener, Ugreen FY2025 results:
  • Simply Wall St, Ugreen Group earnings analysis:

Competitors to UGREEN

No direct competitors found in the same category. This could be because UGREENoperates in a unique market segment or we're still building our competitor database.

Independent Alternatives to UGREEN

Looking for brands with different ownership structures? These similar brands are not owned by Ugreen Group Limited, giving you alternative choices that support different corporate structures.

HonorConsumer Electronics

Honor

Owned by Honor Device Co.

Chinese smartphone and consumer electronics brand, formerly a Huawei sub-brand, now an independent company owned by Shenzhen Zhixin New Information Technology. Potential IPO in 2026.

smartphonesmobile-phoneselectronics
Privately Owned

Honor is privately owned, unlike UGREEN which is under a publicly traded parent company.

JBLConsumer Electronics

JBL

Owned by Harman International Industries, Inc.

American audio brand founded in 1946 by James Bullough Lansing, owned by Harman International (a Samsung Electronics subsidiary), producing consumer and professional speakers, headphones, and audio systems.

audiospeakersheadphones
Privately Owned

JBL is privately owned, unlike UGREEN which is under a publicly traded parent company.

WolfboxConsumer Electronics

Wolfbox

Owned by WOLFBOX TECH, INC.

Automotive electronics brand specializing in mirror dash cams, jump starters, and driving tech accessories, founded in 2019 and sold in over 80 countries.

dash-camautomotive-electronicsjump-starter
Privately Owned

Wolfbox is privately owned, unlike UGREEN which is under a publicly traded parent company.

ASUSConsumer Electronics

ASUS

Owned by Unknown Company

Taiwanese PC and electronics brand of ASUSTeK Computer Inc., a Taipei-based public company listed on the Taiwan Stock Exchange under ticker 2357.

pc-hardwarelaptopsmotherboards
Independent

ASUS operates independently without a large parent corporation.

KontrolFreekConsumer Electronics

KontrolFreek

Owned by SteelSeries ApS

Performance gaming accessories brand known for thumbstick grips, owned by SteelSeries, which is itself a subsidiary of Denmark's GN Store Nord.

gaming-accessoriesthumbstickscontrollers
Privately Owned

KontrolFreek is privately owned, unlike UGREEN which is under a publicly traded parent company.

Pure International LimitedConsumer Electronics

Pure International Limited

Owned by Imagination Technologies Group Limited

British consumer electronics brand specializing in DAB digital radios, internet radios, Bluetooth speakers, and home audio products, operating under Imagination Technologies.

digital-radiohome-audiobluetooth-speakers
Privately Owned

Pure International Limited is privately owned, unlike UGREEN which is under a publicly traded parent company.

Ugreen Group Limited Stock Information

Jobs at Ugreen Group Limited

Latest News About UGREEN

Related Articles About UGREEN

View more articles
Iconic British Brands Now Foreign-Owned
Global

Iconic British Brands Now Foreign-Owned

Cadbury is American (Mondelez). Rolls-Royce cars are German (BMW). Jaguar Land Rover is Indian (Tata). HP Sauce is American-Belgian (Kraft Heinz). Discover iconic British brands now foreign-owned. Explore our database.

Who Brands StaffOct 1, 2026
UkBritishBrand Ownership
Monthly IPO Roundup: October 2026 -- September's Biggest Listings
News & Updates

Monthly IPO Roundup: October 2026 -- September's Biggest Listings

September 2026 IPOs: Shein raised $1.7B in Hong Kong's largest listing of the year and closed flat, NSE India debuted at a $46B valuation in the country's second-largest IPO, Enflame surged 179% in Shanghai, and Anthropic's $2 trillion S-1 surfaced. Full recap.

Who Brands StaffOct 1, 2026
Ipo RoundupIpoStock Market
Monthly M&A Roundup: September 2026 Brand Ownership Changes
News & Updates

Monthly M&A Roundup: September 2026 Brand Ownership Changes

September 2026's biggest deals: Nvidia signed its $12.9B Hugging Face acquisition, GE Aerospace agreed to buy CPP for $11.75B, AMD acquired World Labs for $8.2B, Royal Caribbean took a $3B stake in Sandals, LVMH sold Marc Jacobs, and Nestle offloaded its vitamins business for $1B. Full breakdown.

Who Brands StaffOct 1, 2026
M And A RoundupAcquisitionsNews
View more articles

People Also Searched

Discover popular brands and companies in the Consumer Electronics category and related searches from other users.

AirPods
Brandwireless-earbuds

AirPods

Apple's wireless earbuds and over-ear headphones product line, launched in 2016 and sold across the AirPods, AirPods Pro, and AirPods Max tiers.

Brand in Consumer Electronics
audioheadphones
Alpha (Camera)
Brandcameras

Alpha (Camera)

Sony's interchangeable-lens camera brand, spanning full-frame and APS-C mirrorless systems, for professional photographers and serious enthusiasts.

Brand in Consumer Electronics
photographymirrorless
Anker
Brandcharging

Anker

Chinese consumer electronics brand and global leader in charging products, owned by publicly traded Anker Innovations Technology Co., Ltd.

Brand in Consumer Electronics
power-bankconsumer-electronics
Browse All Consumer Electronics

Last reviewed: October 1, 2026 · Reviewed by Who Brands Editorial Team