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2026 Who Brands. All information is provided for educational purposes. Brand names and logos are trademarks of their respective owners.

  1. Home
  2. Brands
  3. Beauty & Personal Care
  4. Super Cuts
Super Cuts logo
Beauty & Personal Care

Who Owns Super Cuts?

Super Cuts is owned by Regis Corporation, a publicly traded American hair salon company headquartered in Minneapolis, Minnesota. Founded in 1975, Super Cuts operates as a wholly-owned subsidiary of Regis, which also owns other salon brands including MasterCuts, Cost Cutters, and SmartStyle.

Parent Company

Regis Corporation

Founded

1975

Status

Publicly Traded

Headquarters

Minneapolis, Minnesota, USA

Super Cuts Timeline

1922
Regis Corporation

Parent company established in Minneapolis, Minnesota, USA

Company Founded
1975

Super Cuts

Founded by Geoffrey M. Rappaport, Frank E. Emmett

Founded
economymass marketUnited Statesall-agesOfficial Website

Who Owns Super Cuts?

  • Parent Company: Regis Corporation
  • Ownership Type: Subsidiary
  • Company Type: Publicly Traded
  • Stock Ticker: NASDAQ: RGS
BrandParent CompanyOwnership Type
Super CutsRegis CorporationSubsidiary

Where to Buy

Disclosure: We may earn commission from purchases
AmazonSuper Cuts on Amazon

History of Super Cuts

  • Founded: 1975
  • Founders: Geoffrey M. Rappaport, Frank E. Emmett

Super Cuts was founded in 1975 in Albany, California, by Geoffrey M. Rappaport and Frank E. Emmett. The first location opened in the San Francisco Bay Area and established a new salon franchise model focused on affordable, no-appointment haircuts. The brand grew rapidly throughout the 1980s and 1990s as the salon franchise industry expanded.

Regis Corporation acquired Super Cuts in the 1980s and integrated it into its growing portfolio of salon brands. Under Regis's ownership, Super Cuts expanded significantly, opening locations across the United States, Canada, and the United Kingdom. The brand became one of Regis's flagship properties, known for its accessible pricing and convenient locations in shopping centers and retail districts.

Through the 2000s and 2010s, Super Cuts faced increasing competition from booth rental salons, independent salons, and newer franchise concepts like Great Clips and Sport Clips. The brand maintained its position through aggressive franchise expansion and by leveraging Regis's corporate infrastructure for marketing, training, and supply chain management.

The COVID-19 pandemic in 2020 forced temporary closures of Super Cuts locations across North America, significantly impacting Regis Corporation's revenue. Following the pandemic, Regis accelerated its transition to a franchise model, selling company-owned salons to franchisees and reducing corporate overhead.

In 2023, Regis completed the divestiture of several non-core brands and closed underperforming locations. Super Cuts remained the company's primary brand, representing the majority of Regis's remaining locations. The brand has continued to adapt to changing consumer preferences, including online check-in technology, expanded service offerings, and digital marketing initiatives.

About Regis Corporation

Is Regis Corporation publicly traded?

Yes, Regis Corporation is publicly traded on NASDAQ under ticker RGS. The company is widely held by institutional and individual investors with no single controlling shareholder. The company has been publicly listed for decades and reports quarterly financial results to the SEC.

What brands does Regis own?

Regis owns Supercuts, SmartStyle, Cost Cutters, Roosters Men's Grooming Center, Holiday Hair, First Choice Haircutters, Regis Salons, MasterCuts, Pro-Cuts, Famous Hair, Hair Masters, and Magicuts. The company's brand portfolio addresses different market segments from value-oriented salons to premium men's grooming.

How many salons does Regis operate?

As of Q3 FY2026 (ended March 31, 2026), Regis had 3,497 franchised salons and a number of company-owned salons from the Alline acquisition. The total salon count is approximately 3,800. Franchised salons represent 92.7% of total salons. The franchise salon count has declined from 4,391 at the end of FY2024 due to the Alline acquisition and franchisee attrition.

What is Regis's revenue?

Regis reported FY2025 revenue of $210.1 million (fiscal year ended June 30, 2025), up from $203.0 million in FY2024. Operating income was $19.9 million and adjusted EBITDA was $31.6 million. Through Q3 FY2026, consolidated revenue was $168.5 million with operating income of $17.8 million. System-wide revenue, which includes all franchised and company-owned salon revenue, was $534.5 million for the first half of FY2026.

What is SmartStyle?

SmartStyle is Regis's in-store salon concept located in Walmart stores. SmartStyle salons provide convenient hair care services to Walmart customers and benefit from high-traffic retail locations. The Walmart partnership provides Regis with access to a large customer base and strategic retail positioning.

Who is the CEO of Regis Corporation?

Susan Lintonsmith serves as President and CEO of Regis Corporation as of 2026. She succeeded Jim Lain, who served as Interim President and CEO during FY2025. Under Lintonsmith's leadership, the company has reported improving same-store sales and has focused on brand standards, operating model optimization, and technology deployment.

  • Founded: 1922
  • Headquarters: Minneapolis, Minnesota, USA
  • Company Type: Publicly Traded
  • Stock: NASDAQ: RGS
  • Revenue: $210.1 million (FY2025, ended June 30, 2025)
  • Employees: Approximately 10,000

Visit Regis Corporation website

View full company profile for Regis Corporation

Where Is Super Cuts Made / Based?

  • Headquarters: Minneapolis, Minnesota, USA

Super Cuts Categories & Tags

Hair SalonSalon FranchiseHaircutBeauty ServicesRegis CorporationAmerican Brand

Super Cuts Sustainability & Ethics

Super Cuts operates under Regis Corporation's sustainability framework. As a franchise-based salon business, Super Cuts' sustainability practices are largely determined by individual franchisees within Regis's corporate guidelines.

Regis Corporation does not publish a standalone sustainability report and does not hold independent sustainability certifications such as B Corp status. The company's environmental impact is primarily related to salon operations, including water usage, energy consumption, and waste from hair care products and packaging.

Super Cuts salons use professional hair care products from brands including Paul Mitchell, Tea Tree, and Generic Line Products. Regis maintains supplier relationships with major beauty product manufacturers, though the company does not publicly disclose specific supplier sustainability standards or ingredient sourcing policies.

The brand's primary ethical considerations relate to franchisee labor practices, cosmetologist wages, and worker classification. Super Cuts stylists are typically hourly employees rather than booth renters, which provides more stable income but has been the subject of industry debate about compensation levels in the mass-market salon segment.

Awards & Recognition

Super Cuts does not currently hold notable independent industry awards or third-party recognitions that can be verified from awarding bodies. The brand has been featured in franchise industry publications and rankings, including Entrepreneur magazine's Franchise 500, where Super Cuts has appeared periodically based on franchise system size and growth.

Super Cuts' consumer recognition is based primarily on its nearly 50-year brand history and widespread location presence rather than specific product or service awards. The brand has not been recognized in major beauty industry award programs, which typically focus on premium salon brands and product lines rather than mass-market chains.

Super Cuts Recalls & Controversies

Super Cuts has not been subject to product safety recalls, as the brand does not manufacture products. However, the brand and its parent company Regis Corporation have faced several challenges and controversies.

Regis Corporation has faced declining financial performance for several years, with revenue declining from over $1.8 billion in 2016 to approximately $298 million in FY2024. This decline has been driven by location closures, brand divestitures, and increased competition. The company's stock price has declined significantly over this period, creating concern among investors about Regis's long-term viability.

The franchise model has created tension between Regis and some franchisees. Franchisees have raised concerns about royalty fees, marketing fund allocation, and corporate support levels. In 2023, Regis faced a class action lawsuit from franchisees alleging improper use of the national marketing fund. The lawsuit alleged that Regis diverted marketing fund contributions for corporate purposes rather than spending them on advertising intended to drive customer traffic to franchise locations.

The COVID-19 pandemic forced temporary closures of all Super Cuts locations in 2020, causing significant revenue loss for both Regis Corporation and individual franchisees. Some franchisees were unable to recover, leading to permanent location closures. Regis received Paycheck Protection Program (PPP) loans during the pandemic, which were later forgiven, drawing some public scrutiny about the use of government support by a publicly traded company.

Super Cuts has also faced criticism about stylist compensation and working conditions. Mass-market salon chains typically pay cosmetologists hourly wages plus tips, which can result in income below living wage levels in some markets. This has led to high stylist turnover rates across the mass-market salon segment, including Super Cuts.

Super Cuts Ownership: Pros & Cons

Advantages

  • +Access to Regis Corporation's franchise infrastructure, training, and marketing support
  • +Strong brand recognition built over nearly 50 years of operation
  • +Established franchise support systems and standardized operational procedures
  • +National marketing campaigns and digital check-in technology
  • +Economies of scale in product purchasing through Regis's supplier relationships

Considerations

  • -Regis Corporation's declining revenue and location count create strategic uncertainty
  • -Franchisee class action lawsuit over marketing fund allocation creates legal risk
  • -Intense competition from Great Clips, which has more locations and faster growth
  • -Stylist compensation and turnover challenges common to mass-market salon chains
  • -Limited ability for franchisees to set pricing independently of corporate guidelines

Frequently Asked Questions About Super Cuts

Sources & Further Reading

  • Super Cuts Official Website
  • Regis Corporation Corporate Website
  • Regis Investor Relations
  • Entrepreneur Franchise 500
  • International Franchise Association
  • Regis Corporation SEC Filings
  • NYSE: RGS Stock Quote
  • Super Cuts Wikipedia
  • Regis Corporation Wikipedia
  • Salon Today Industry News

Competitors to Super Cuts

No direct competitors found in the same category. This could be because Super Cutsoperates in a unique market segment or we're still building our competitor database.

Independent Alternatives to Super Cuts

Looking for brands with different ownership structures? These similar brands are not owned by Regis Corporation, giving you alternative choices that support different corporate structures.

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Arko

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Turkish brand of men's grooming and shaving products manufactured and marketed by Evyap, known for affordable quality shaving soaps.

shavingsoapmens
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Arko is privately owned, unlike Super Cuts which is under a publicly traded parent company.

DuruBeauty Personal Care

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Turkish beauty and bath soap brand manufactured by Evyap. Sold in over 100 countries. Known for natural ingredients including olive oil, shea butter, and coconut. Market leader in Eastern Europe and Central Asia.

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Duru is privately owned, unlike Super Cuts which is under a publicly traded parent company.

FaxBeauty Personal Care

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Mass-market soap and personal care brand owned by Evyap, sold in over 100 countries with strong positions in Eastern Europe and the Middle East.

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Fax is privately owned, unlike Super Cuts which is under a publicly traded parent company.

GibbsBeauty Personal Care

Gibbs

Owned by Evyap

Men's personal care and grooming brand owned by Evyap, a privately held Turkish personal care company founded in 1927. Gibbs offers shaving products, deodorants, and grooming items primarily in European, Middle Eastern, and Central Asian markets.

personal-caregroomingmens-grooming
Privately Owned

Gibbs is privately owned, unlike Super Cuts which is under a publicly traded parent company.

Great ClipsBeauty Personal Care

Great Clips

Owned by Great Clips, Inc.

Value hair salon franchise brand owned by Great Clips, Inc. and operated through more than 4,400 franchisee-owned salons.

hair-salonshaircutsfranchising
Privately Owned

Great Clips is privately owned, unlike Super Cuts which is under a publicly traded parent company.

ZestBeauty Personal Care

Zest

Owned by Sodalis Group

American soap and body wash brand known for deodorant properties and citrus scent. Owned by Sodalis USA (Sodalis Group) in North America and Unilever internationally. Originally launched by Procter & Gamble in 1955.

deodorant-soapcitrus-soapbath-soap
Privately Owned

Zest is privately owned, unlike Super Cuts which is under a publicly traded parent company.

Regis Corporation Stock Information

Jobs at Regis Corporation

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Last reviewed: July 24, 2026 · Reviewed by Who Brands Editorial Team