
Reese's is a candy brand owned by The Hershey Company (NYSE: HSY). H.B. Reese, a former Hershey shipping employee, launched the Peanut Butter Cup in 1928 in Hershey, Pennsylvania, and Hershey acquired his company in 1963. Reese's is the best-selling candy brand in the United States.
Parent Company
Acquired
1963
Status
Publicly Traded
Headquarters
| Brand | Parent Company | Ownership Type |
|---|---|---|
| Reese's | The Hershey Company | Wholly owned |
Harry Burnett Reese worked at Hershey before starting his own candy venture in the 1920s, introducing the Peanut Butter Cup in 1928 from his basement operation. The cup's chocolate-and-peanut-butter pairing proved durable through the Depression and wartime rationing.
After Hershey's 1963 acquisition, Reese's grew into the company's largest single brand through national distribution and the "two great tastes" advertising era. Extensions followed: Reese's Pieces (famous from the 1982 film E.T.), seasonal shapes, Thins, and Big Cup variants.
What does Hershey own?
Hershey owns a portfolio of approximately 10 major brands across confectionery and snacks, including Hershey's, Reese's, Kit Kat (U.S. license), Jolly Rancher, Twizzlers, Ice Breakers, SkinnyPop, Pirate's Booty, Sour Strips, and LesserEvil. The company also owns manufacturing facilities in the United States, Canada, Mexico, Brazil, China, and India.
Is Hershey publicly traded?
Yes, The Hershey Company is publicly traded on the New York Stock Exchange under the ticker symbol HSY. The company has been listed since 1927. However, the Milton Hershey School Trust holds approximately 80% of voting power through Class B common stock, giving a charitable trust effective control of the publicly traded company.
Who founded Hershey?
Milton Snavely Hershey founded the company in 1894 in Lancaster, Pennsylvania. He had previously founded the Lancaster Caramel Company in 1886. Hershey sold his caramel business in 1900 for $1 million and focused on chocolate, building a factory in Derry Church, Pennsylvania, which became the town of Hershey. He and his wife Catherine established the Milton Hershey School in 1909, funding it with their entire fortune.
Where is Hershey headquartered?
Hershey is headquartered in Hershey, Pennsylvania, USA. The town was built by Milton Hershey to support his chocolate factory and employees. The company has maintained its headquarters there since its founding, with manufacturing facilities in six countries and approximately 18,000 employees worldwide.
How many brands does Hershey own?
Hershey owns approximately 10 major brands across confectionery and salty snacks. The most significant are Hershey's, Reese's, Kit Kat (U.S. license), Jolly Rancher, Twizzlers, Ice Breakers, SkinnyPop, Pirate's Booty, Sour Strips, and LesserEvil. Reese's is the largest brand by retail sales, generating over $2 billion annually.
Who owns Hershey?
The Hershey Company is publicly traded, but the Milton Hershey School Trust holds approximately 80% of voting power through Class B common stock, which carries 10 votes per share versus one vote per share for Class A stock. The trust funds the Milton Hershey School, a private school for children from low-income families. The Hershey Trust Company acts as trustee and exercises the trust's voting rights, giving it effective control of the company.
What is Hershey's revenue?
Hershey reported $11.7 billion in consolidated net sales for FY2025, a 4.4% increase from FY2024. For the first half of FY2026, net sales were $5.9 billion, up 8.7% from the same period in FY2025. The company projects full-year 2026 net sales growth of 4.5% to 5%, with the LesserEvil acquisition contributing approximately 150 basis points.
Has Hershey made major acquisitions recently?
Yes. In November 2025, Hershey acquired LesserEvil, LLC, a producer of organic popcorn and puffed snacks, for an undisclosed sum. In November 2024, the company acquired the Sour Strips brand from Actual Candy, LLC. In May 2023, Hershey acquired manufacturing assets from Weaver Popcorn Manufacturing to strengthen its SkinnyPop supply chain. The company's largest acquisition was Amplify Snack Brands (SkinnyPop) in 2014 for approximately $1.6 billion.
These competing brands operate in the same categories and provide similar products or services. Compare key attributes to understand market positioning and competitive landscape.
| Brand | Parent Company | Country | Founded | Market Position | Primary Market | Gender Target |
|---|---|---|---|---|---|---|
| Nestle | United Kingdom | 1935 | Mass market | Europe | All-ages | |
| Ferrero | Italy | 1921 | Mass market | United states | All-ages | |
| Ferrero | USA | 1923 | Mass market | United states | All Genders | |
| Ferrero | Switzerland (Nestle global) | 1938 | Mass market | Global | All Genders | |
| Mars Inc | USA | 1941 | Mass market | Global | All-ages | |
| Nestle | Switzerland | 1937 | Mass market | Global | All-ages |
Food BeverageOwned by Nestlé S.A.
British chocolate brand known for its distinctive aerated, bubbly texture, produced and distributed by Nestle and sold primarily in the United Kingdom, Canada, and select international markets.
Food BeverageOwned by Ferrero
American chocolate candy bar with peanuts, caramel, and chocolate, founded in 1921 by Curtiss Candy Company and owned by Ferrero Group since January 2018.
Food BeverageOwned by Ferrero
American candy bar brand known for its peanut butter and chocolate flavor, owned by Ferrero Group.
Food BeverageOwned by Ferrero
Milk chocolate and crisped rice bar introduced by Nestle in 1938, now produced in the United States by Ferrara Candy Company (Ferrero) and globally by Nestle.
Food BeverageOwned by Mars, Incorporated
Candy-coated chocolate confections produced by Mars, Incorporated, one of the world's best-selling candy brands since 1941.
Food BeverageOwned by Nestlé S.A.
Colorful candy-coated chocolate brand owned by Nestlé, sold in over 100 countries.
Market Positioning: Reese's competes with 6 brands in the same categories, ranging from mass market to luxury positioning.
Geographic Distribution: Competitors are headquartered across multiple regions, indicating global competition in this market segment.
Brand Heritage: Competitor brands range from established heritage brands to newer market entrants, with founding years spanning several decades.
Looking for brands with different ownership structures? These similar brands are not owned by The Hershey Company, giving you alternative choices that support different corporate structures.
Food BeverageOwned by Ferrero
American chocolate candy bar with peanuts, caramel, and chocolate, founded in 1921 by Curtiss Candy Company and owned by Ferrero Group since January 2018.
Baby Ruth is privately owned, unlike Reese's which is under a publicly traded parent company.
Food BeverageOwned by Ferrero
American candy bar brand known for its peanut butter and chocolate flavor, owned by Ferrero Group.
Butterfinger is privately owned, unlike Reese's which is under a publicly traded parent company.
Food BeverageOwned by Ferrero
Milk chocolate and crisped rice bar introduced by Nestle in 1938, now produced in the United States by Ferrara Candy Company (Ferrero) and globally by Nestle.
Crunch is privately owned, unlike Reese's which is under a publicly traded parent company.
Food BeverageOwned by Mars, Incorporated
Fruit-flavored candy brand known for its colorful shell coating and "Taste the Rainbow" slogan. Owned by Mars, Incorporated.
Skittles is privately owned, unlike Reese's which is under a publicly traded parent company.
Food BeverageOwned by Mars, Incorporated
American chocolate bar with nougat, caramel, peanuts, and milk chocolate, owned by Mars, Incorporated. The world's best-selling chocolate bar.
Snickers is privately owned, unlike Reese's which is under a publicly traded parent company.
Food BeverageOwned by Ferrero
American cookie brand founded in 1853 in Philadelphia, owned by Ferrero since the July 2019 acquisition of Kellogg's cookie business for $1.3 billion.
Keebler is privately owned, unlike Reese's which is under a publicly traded parent company.
Discover popular brands and companies in the Food & Beverage category and related searches from other users.

American lemon-lime flavored carbonated soft drink brand known for its crisp, clean taste and caffeine-free formula.

Probiotic yogurt brand owned by Danone SA, sold in more than 70 countries. Activia is positioned as a digestive health product and is one of Danone's highest-revenue dairy brands globally.

British chocolate brand known for its distinctive aerated, bubbly texture, produced and distributed by Nestle and sold primarily in the United Kingdom, Canada, and select international markets.