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  3. Yum! Brands, Inc.
Yum! Brands, Inc. logo

Yum! Brands, Inc.

American multinational fast food corporation operating KFC, Taco Bell, Pizza Hut, and Habit Burger & Grill, headquartered in Louisville, Kentucky.

Company Type

public

Founded

1997

Headquarters

Louisville, Kentucky, USA

Stock

NYSE: YUM

Revenue

$8.2 billion (FY2025, ended December 2025)

Employees

~36,000

Primary Market

Global

Yum! Brands, Inc. Timeline

1952
KFC

KFC established by Colonel Harland Sanders

Founded
1958
Pizza Hut

Pizza Hut established by Dan Carney, Frank Carney

Founded
1962
Taco Bell

Taco Bell established by Glen Bell

Founded
1969
Habit Burger & Grill

Habit Burger & Grill established by Brent Reichard, Bruce Reichard

Founded
1977
Pizza Hut

Yum! Brands, Inc. acquired Pizza Hut

Acquired
1978
Taco Bell

Yum! Brands, Inc. acquired Taco Bell

Acquired
1986
KFC

Yum! Brands, Inc. acquired KFC

Acquired
1997

Yum! Brands, Inc.

Founded by PepsiCo (spin-off)

Company Founded
2020
Habit Burger & Grill

Yum! Brands, Inc. acquired Habit Burger & Grill

Acquired

About Yum! Brands, Inc.

What does Yum! Brands own?
Yum! Brands owns four restaurant concepts: KFC, Taco Bell, Pizza Hut, and Habit Burger & Grill. KFC is the largest with 33,897 restaurants in 149 countries. Taco Bell operates 9,030 restaurants in 38 countries. Pizza Hut operates 19,974 restaurants in 108 countries and is being sold for $2.7 billion. Habit Burger & Grill operates 384 restaurants and was acquired in 2020 for approximately $375 million. Yum China Holdings operates as a separate publicly traded company with exclusive franchise rights for KFC, Pizza Hut, and Taco Bell in mainland China.

Is Yum! Brands publicly traded?
Yes. Yum! Brands trades on the New York Stock Exchange under the ticker symbol YUM. The company has been publicly traded since its spin-off from PepsiCo in October 1997. Institutional investors including Vanguard, BlackRock, and State Street are among the largest shareholders. No individual or entity holds a controlling interest.

Who founded Yum! Brands?
Yum! Brands was created in 1997 through the spin-off of PepsiCo's restaurant division, which included KFC, Pizza Hut, and Taco Bell. PepsiCo had acquired these chains between 1977 and 1986. The company was originally named Tricon Global Restaurants and was renamed Yum! Brands in January 2002. Chris Turner currently serves as CEO, having succeeded David Gibbs in October 2025.

Where is Yum! Brands headquartered?
Yum! Brands is headquartered in Louisville, Kentucky, USA. The company's corporate offices house executive leadership, brand strategy, technology, and shared services teams. Yum also maintains regional offices in key international markets to support its global franchise network.

What is Yum! Brands' revenue?
Yum! Brands reported FY2025 total revenue of $8.21 billion, up 9% from $7.55 billion in FY2024. Net income was $1.56 billion, up 5%. The company's FY2025 operating profit was $2.57 billion, up 7%. For Q1 2026, total revenue was $2.06 billion, up 15% year over year. Total system sales across all franchise and company-owned restaurants were $68.3 billion in FY2025.

Why is Yum! Brands selling Pizza Hut?
In November 2025, CEO Chris Turner initiated a strategic review of Pizza Hut, citing the brand's declining U.S. market share (from 22.6% in 2019 to 18.7% in 2024) and flat same-store sales. In June 2026, Yum announced agreements to sell Pizza Hut for $2.7 billion: LongRange Capital acquiring the non-China business for approximately $1.5 billion and Yum China acquiring the China business for approximately $1.2 billion. Turner stated the sale allows Yum to focus on KFC and Taco Bell, which have stronger growth trajectories.

How many people work at Yum! Brands?
Yum! Brands employs approximately 36,000 people at its corporate offices and company-owned restaurants. However, the vast majority of restaurant workers at Yum's 63,285 locations are employed by independent franchisees, not by Yum directly. The total workforce across all franchised and company-owned restaurants is substantially larger than the corporate employee count.

What is the Byte Digital Ordering Bundle?
The Byte Digital Ordering Bundle is Yum! Brands' proprietary digital ordering platform that processes orders across all four brands. In 2025, it processed more than 370 million digital transactions, representing over 60% year-over-year growth. Digital sales approached $40 billion in FY2025, approximately 60% of total system sales. The platform supports kiosks, mobile ordering, and loyalty programs across KFC, Taco Bell, and Pizza Hut locations globally.

Visit official website

History of Yum! Brands, Inc.

PepsiCo acquired the three restaurant chains that would form Yum! Brands over a span of nine years. Pizza Hut was acquired in 1977, Taco Bell in 1978, and KFC in 1986. PepsiCo's strategy at the time was to combine soft drink distribution with restaurant operations, expecting that owning the restaurants would create captive channels for Pepsi beverages. The strategy underperformed. Restaurant margins were thinner than beverage margins, and the operational complexity of running three distinct restaurant chains distracted from PepsiCo's core business.

In October 1997, PepsiCo spun off its restaurant division as Tricon Global Restaurants. The new company began trading on the New York Stock Exchange under the ticker YUM. At the time of the spin-off, Tricon operated approximately 29,000 restaurants worldwide. The company adopted the name Yum! Brands in January 2002 to replace the Tricon name, which had been criticized as generic and forgettable.

The early 2000s saw aggressive international expansion, particularly in China. KFC had entered the Chinese market in 1987 and grew rapidly, becoming one of the most recognized Western restaurant brands in the country. By the mid-2010s, Yum! Brands derived more than half of its revenue from China, which created both opportunity and risk. Food safety incidents in China in 2012 and 2013, involving poultry suppliers, damaged sales and prompted operational changes.

In November 2016, Yum! Brands spun off its China operations into a separate publicly traded company, Yum China Holdings (NYSE: YUMC). Yum China holds exclusive rights to operate KFC, Pizza Hut, and Taco Bell restaurants in mainland China. The separation allowed Yum! Brands to focus on franchise operations and brand development while reducing direct exposure to the Chinese market.

In March 2020, Yum! Brands acquired Habit Burger Grill for approximately $375 million in cash. Habit Burger Grill is a fast-casual restaurant chain specializing in chargrilled burgers and sandwiches. The acquisition added a fourth concept to Yum's portfolio and gave the company a presence in the fast-casual segment. At the time of the acquisition, Habit Burger Grill operated approximately 280 restaurants, mostly in the United States.

David Gibbs served as CEO from 2020 until his retirement in October 2025. Under Gibbs, Yum! Brands accelerated its digital transformation, with the Byte Digital Ordering Bundle processing more than 370 million digital transactions in 2025. Digital sales approached $40 billion in FY2025, representing approximately 60% of total system sales.

Chris Turner succeeded Gibbs as CEO in October 2025. Turner had previously served as Yum's Chief Financial Officer since 2019. Within weeks of taking the role, Turner initiated a formal review of strategic options for Pizza Hut. The chain's U.S. market share in pizza had shrunk from 22.6% in 2019 to 18.7% in 2024, losing ground to Domino's. Pizza Hut's same-store sales declined 1% in FY2025, while KFC and Taco Bell both grew.

In June 2026, Yum! Brands announced definitive agreements to sell Pizza Hut for $2.7 billion in aggregate. Private equity firm LongRange Capital agreed to acquire Pizza Hut's operations outside mainland China for approximately $1.5 billion. Yum China agreed to acquire the Pizza Hut China business for approximately $1.2 billion. The transactions are expected to close in the third quarter of 2026, subject to regulatory approval. Concurrently, Yum's Board of Directors approved an incremental $4 billion share repurchase authorization.

Turner introduced a multi-year strategic framework called "Raise the Bar" with three priorities: bold aspirations for growth, accelerating restaurant economics, and reaching the full potential of Yum's technology ecosystem. The strategy focuses resources on KFC and Taco Bell, which Turner has described as having significant white-space opportunities for global expansion.

For FY2025, Yum! Brands reported total revenue of $8.21 billion, up 9% from $7.55 billion in FY2024. Net income was $1.56 billion, up 5%. The company opened 4,567 gross new restaurants during the year. For Q1 2026 (ended March 31, 2026), total revenue was $2.06 billion, up 15% year over year, with EPS excluding special items of $1.50, up 15%. Worldwide system sales grew 6% excluding foreign currency translation, and 1,030 gross new units were opened.

Yum! Brands, Inc. Sustainability & Ethics

Yum! Brands has published sustainability commitments under its "Recipe for Good Growth" framework. The company has set targets to reduce greenhouse gas emissions across its value chain by 46% by 2030, against a 2019 baseline, covering Scope 1, 2, and 3 emissions. Yum has also committed to reducing food waste and transitioning to more sustainable packaging.

On animal welfare, Yum! Brands has established policies for its U.S. supply chain, including commitments to source cage-free eggs and to improve housing conditions for broiler chickens. The company has set a target of 100% cage-free eggs in its U.S. supply chain by 2030. These commitments apply to company-owned restaurants and are recommended for franchisees, though franchise compliance is not universally guaranteed.

Yum! Brands has invested in supply chain transparency through its supplier audit program. The company requires suppliers to meet standards for food safety, worker safety, and environmental compliance. However, the franchise-heavy model means that Yum does not directly control the majority of restaurant-level operations, which limits the company's ability to enforce sustainability standards across all locations.

The company has not obtained B Corporation certification. Its sustainability claims are self-reported in annual ESG reports, with some targets validated through third-party assessments. Investors and analysts have noted that the franchise model creates inherent limitations on Yum's ability to drive sustainability improvements at the restaurant level.

Awards & Recognition

  • TIME Best Companies to Work For (2026): Named to the list for the third consecutive year, reflecting employee satisfaction and workplace culture
  • Entrepreneur Franchise 500 (2026): KFC, Taco Bell, and Pizza Hut all ranked in the top tier of the annual franchise ranking, with the brands also leading the Top Global Franchises 2025 list
  • Newsweek America's Greatest Workplaces (2025): Recognition for workplace culture and employee satisfaction
  • Human Rights Campaign Corporate Equality Index: Yum! Brands has historically scored well on LGBTQ+ workplace inclusion metrics

Controversy, Regulation & Public Scrutiny

Pizza Hut's strategic review and sale has drawn attention to the brand's long-term performance challenges. The chain's U.S. market share declined from 22.6% in 2019 to 18.7% in 2024, with same-store sales falling 1% in FY2025. CEO Chris Turner stated that Pizza Hut's performance indicated the need for additional action and that the brand "may be better executed outside of Yum! Brands." The sale to LongRange Capital and Yum China for $2.7 billion is subject to regulatory approval and expected to close in Q3 2026.

Franchisee relations have been a recurring issue. Yum's franchise-heavy model creates tension between corporate revenue targets and franchisee profitability. During periods of inflation and rising labor costs, franchisees have pushed back on mandated technology investments and marketing contributions. The company has faced lawsuits from franchisees over territory disputes and fee structures in various markets.

Food safety incidents in China, particularly the 2012 and 2013 poultry supply chain issues, damaged consumer trust and sales. While Yum China now operates as a separate company, the historical incidents affected Yum's global reputation and demonstrated the risks of concentrated market exposure.

Labor practices in the fast food industry have drawn regulatory scrutiny. Yum! Brands and its franchisees have faced campaigns from labor advocacy groups over wages, scheduling practices, and unionization efforts. The franchise model complicates accountability, as most restaurant workers are employed by franchisees rather than Yum directly.

Health and nutrition advocates have criticized QSR companies, including Yum's brands, for menu items high in sodium, fat, and calories. The company has responded with menu additions including plant-based options and reduced-sodium formulations, though critics argue that the core menu remains heavily processed.

Brands Owned by Yum! Brands, Inc.

Yum! Brands, Inc. owns 4 brands in our database. Explore the ownership tree below — click categories to expand and see individual brands.

4 brands across 1 category
Yum! Brands, Inc.
Parent Company

Yum! Brands, Inc.

public · Founded 1997 · Louisville, Kentucky, USA

4

brands

View all 4 brands in grid view

Stock Information

Yum! Brands, Inc. Ownership: Pros & Cons

Advantages

  • +FY2025 total revenue of $8.21 billion, up 9% year over year, with net income of $1.56 billion
  • +63,285 restaurants in 155 countries, providing unmatched global scale and geographic diversification
  • +97% franchise rate generates high-margin recurring revenue with minimal capital intensity
  • +Digital sales approaching $40 billion in FY2025, approximately 60% of system sales, providing customer data and loyalty insights
  • +KFC and Taco Bell both delivered strong same-store sales growth in FY2025 (3% and 7% respectively)
  • +Q1 2026 revenue of $2.06 billion, up 15%, with EPS excluding special items up 15%
  • +Pizza Hut sale for $2.7 billion plus $4 billion incremental buyback authorization returns significant capital to shareholders
  • +Byte Digital Ordering Bundle and kiosk deployment create technology infrastructure across all brands

Considerations

  • -Pizza Hut divestiture removes approximately 19,974 restaurants and $12.8 billion in system sales from the portfolio
  • -Pizza Hut same-store sales declined 1% in FY2025, reflecting ongoing competitive pressure from Domino's
  • -Franchise-heavy model limits direct control over restaurant-level operations, quality, and labor practices
  • -Dependence on franchisee financial health; franchisee profitability pressures during inflationary periods
  • -Yum China operates independently, limiting Yum's direct control over its largest historical market
  • -Food safety and labor controversies at franchisee-operated locations can damage brand reputation
  • -QSR industry faces ongoing regulatory pressure on nutrition, packaging, and labor standards

Frequently Asked Questions About Yum! Brands, Inc.

What does Yum! Brands own?

Yum! Brands owns four restaurant concepts: KFC, Taco Bell, Pizza Hut, and Habit Burger & Grill. KFC is the largest with 33,897 restaurants in 149 countries. Taco Bell operates 9,030 restaurants in 38 countries. Pizza Hut operates 19,974 restaurants in 108 countries and is being sold for $2.7 billion. Habit Burger & Grill operates 384 restaurants and was acquired in 2020 for approximately $375 million. Yum China Holdings operates as a separate publicly traded company with exclusive franchise rights for KFC, Pizza Hut, and Taco Bell in mainland China.

Is Yum! Brands publicly traded?

Yes. Yum! Brands trades on the New York Stock Exchange under the ticker symbol YUM. The company has been publicly traded since its spin-off from PepsiCo in October 1997. Institutional investors including Vanguard, BlackRock, and State Street are among the largest shareholders. No individual or entity holds a controlling interest.

Who founded Yum! Brands?

Yum! Brands was created in 1997 through the spin-off of PepsiCo's restaurant division, which included KFC, Pizza Hut, and Taco Bell. PepsiCo had acquired these chains between 1977 and 1986. The company was originally named Tricon Global Restaurants and was renamed Yum! Brands in January 2002. Chris Turner currently serves as CEO, having succeeded David Gibbs in October 2025.

Where is Yum! Brands headquartered?

Yum! Brands is headquartered in Louisville, Kentucky, USA. The company's corporate offices house executive leadership, brand strategy, technology, and shared services teams. Yum also maintains regional offices in key international markets to support its global franchise network.

What is Yum! Brands' revenue?

Yum! Brands reported FY2025 total revenue of $8.21 billion, up 9% from $7.55 billion in FY2024. Net income was $1.56 billion, up 5%. The company's FY2025 operating profit was $2.57 billion, up 7%. For Q1 2026, total revenue was $2.06 billion, up 15% year over year. Total system sales across all franchise and company-owned restaurants were $68.3 billion in FY2025.

Why is Yum! Brands selling Pizza Hut?

In November 2025, CEO Chris Turner initiated a strategic review of Pizza Hut, citing the brand's declining U.S. market share (from 22.6% in 2019 to 18.7% in 2024) and flat same-store sales. In June 2026, Yum announced agreements to sell Pizza Hut for $2.7 billion: LongRange Capital acquiring the non-China business for approximately $1.5 billion and Yum China acquiring the China business for approximately $1.2 billion. Turner stated the sale allows Yum to focus on KFC and Taco Bell, which have stronger growth trajectories.

How many people work at Yum! Brands?

Yum! Brands employs approximately 36,000 people at its corporate offices and company-owned restaurants. However, the vast majority of restaurant workers at Yum's 63,285 locations are employed by independent franchisees, not by Yum directly. The total workforce across all franchised and company-owned restaurants is substantially larger than the corporate employee count.

What is the Byte Digital Ordering Bundle?

The Byte Digital Ordering Bundle is Yum! Brands' proprietary digital ordering platform that processes orders across all four brands. In 2025, it processed more than 370 million digital transactions, representing over 60% year-over-year growth. Digital sales approached $40 billion in FY2025, approximately 60% of total system sales. The platform supports kiosks, mobile ordering, and loyalty programs across KFC, Taco Bell, and Pizza Hut locations globally.

Sources & Further Reading

  • Yum! Brands Official Website:
  • Yum! Brands Investor Relations:
  • Yum! Brands FY2025 Annual Report (10-K):
  • Yum! Brands Q4 2025 Earnings Release:
  • Yum! Brands Q1 2026 Earnings Release:
  • Yum! Brands Pizza Hut Sale Announcement:
  • Yum! Brands 2025 Annual Report:
  • SEC EDGAR: Yum! Brands Filings:
  • CNBC: Yum Brands CEO on Pizza Hut Sale:
  • Bloomberg: Yum Considers Offloading Pizza Hut:

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Last reviewed: August 8, 2026 · Reviewed by Who Brands Editorial Team