All Brands Owned by eBay

Who owns eBay?
eBay is publicly traded on NASDAQ under ticker EBAY. The company has a broad institutional and retail shareholder base with no controlling shareholder. Jamie Iannone serves as CEO, having been appointed in April 2020. The company returned over $3.0 billion to stockholders in FY2025 through share repurchases and dividends.

Is eBay publicly traded?
Yes, eBay is publicly traded on NASDAQ under ticker EBAY. The company has been publicly traded since its IPO in September 1998. In Q2 2026, eBay returned $448 million to stockholders including $310 million in share repurchases and $138 million in cash dividends, with approximately $2.0 billion remaining under the repurchase authorization.

Who is the CEO of eBay?
Jamie Iannone has served as CEO of eBay since April 2020. Under his leadership, eBay has focused on three strategic priorities: Focus Categories, C2C, and recommerce. Iannone previously held leadership roles at Walmart e-commerce and Sams Club, bringing extensive e-commerce and retail experience to the position.

When was eBay founded?
eBay was founded on September 3, 1995, by Pierre Omidyar in San Jose, California, originally under the name AuctionWeb. The first item sold was a broken laser pointer for $14.83. The company was renamed eBay in 1997 and went public in September 1998. eBay celebrated its 30th anniversary in 2025.

What is eBay's annual revenue?
eBay reported FY2025 revenue of $11.1 billion, up 8% year-over-year, with GMV of $79.6 billion, up 7% year-over-year. In Q1 2026, revenue was $3.1 billion (up 19% YoY) and in Q2 2026, revenue was $3.1 billion (up 15% YoY). The company generated $2.0 billion in operating cash flow and $1.5 billion in free cash flow in FY2025.

What brands does eBay own?
eBay owns its core online marketplace (eBay.com), connecting approximately 135 million active buyers with sellers globally. In July 2026, eBay completed its acquisition of Depop, a C2C fashion marketplace with a Gen Z and Millennial audience, from Etsy for approximately $1.4 billion. eBay previously owned PayPal (spun off 2015), StubHub (sold to Viagogo in 2021), and classifieds businesses (sold to Adevinta in 2021).

What is the Depop acquisition?
In February 2026, eBay announced a definitive agreement to acquire Depop, a leading C2C fashion marketplace, from Etsy for approximately $1.2 billion in cash. The transaction closed on July 30, 2026, with eBay paying $1.4 billion in cash inclusive of purchase price adjustments. Depop strengthens eBay's leadership in circular fashion and recommerce and deepens its reach with younger, fashion-forward consumers.

What controversies has eBay faced?
eBay faced a major scandal in 2020 when former employees were charged with cyberstalking a couple who operated an e-commerce newsletter critical of eBay, resulting in prison sentences and a $3 million settlement. The company also faces ongoing scrutiny regarding counterfeit goods on its platform, which it addresses through authentication services and anti-counterfeiting measures. Platform liability questions persist regarding items sold by third-party sellers.