Easygo Entertainment

Who owns Easygo Entertainment?
Easygo Entertainment is wholly owned by co-founders Ed Craven and Bijan Tehrani. Tehrani holds approximately 66.67% of beneficial ownership directly, while Craven holds the residual minority position via Ashwood Holdings Pty Ltd. Ed Craven serves as the sole listed director. The company is not publicly traded.

Is Easygo Entertainment publicly traded?
No. Easygo Entertainment is a privately held proprietary limited company registered with the Australian Securities and Investments Commission (ASIC). The company files financial accounts with ASIC but is not listed on any stock exchange. The co-founders have not announced plans for an initial public offering.

Who founded Easygo Entertainment?
Easygo Entertainment was founded in 2016 by Ed Craven and Bijan Tehrani in Melbourne, Australia. Craven is Australia's youngest billionaire with an estimated personal fortune of A$4.53 billion. Tehrani is an American-born tech entrepreneur. The pair founded Easygo with the vision of reimagining the online gaming industry for a cryptocurrency audience.

What is Easygo Entertainment's annual revenue?
Easygo reported FY2025 (year ended June 30, 2025) revenue of A$970 million and net profit of A$257 million. The company paid approximately A$152 million in corporate tax. Stake.com, the primary revenue source, reported gross gaming revenue exceeding $4.5 billion in 2024. Easygo's net assets stand at approximately A$5 billion following a 2025 internal restructuring.

What brands does Easygo Entertainment own?
Easygo owns Stake.com (cryptocurrency casino and sportsbook with over 21 million registered accounts), Stake.us (US-facing sweepstakes casino), Kick Streaming (live-streaming platform with over 100 million cumulative users), and in-house game development studios Twist and Massive. The company also holds a 5% stake in Australian bookmaker PointsBet.

What is Kick Streaming?
Kick Streaming is a live-streaming platform launched in late 2022 by Easygo's co-founders. It differentiates from competitors through a 95/5 subscription revenue split (creators keep 95%), no forced exclusivity, and lighter content moderation. Kick has over 100 million cumulative users and recorded 1.27 billion hours watched in Q1 2026, up 65% year-over-year. The founders have personally invested nearly $1 billion in the platform.

What regulatory challenges has Easygo faced?
Easygo and its subsidiaries have faced regulatory challenges including a lawsuit from the Los Angeles City Attorney in August 2025 targeting Stake.us, a class-action lawsuit in October 2025 alleging promotion of illegal gambling through Kick, UK Gambling Commission fines leading to Stake.uk.com ceasing operations in March 2025, and legal challenges in multiple US states. Stake has denied wrongdoing and stated it will defend against all claims.

How many employees does Easygo Entertainment have?
Easygo employed 636 staff during FY2025 and has grown to approximately 1,000 employees. The company is relocating from Melbourne's Central Business District to a purpose-built office spanning nearly 13,000 square meters in Cremorne, an inner-Melbourne tech hub, in 2026. Headcount has grown from approximately 100 to approximately 1,000 over four years.

Easygo was founded in 2016 by Ed Craven and Bijan Tehrani in Melbourne, Australia. The company was established with the intention of developing games and entertainment services geared toward a cryptocurrency audience. Games are produced in-house by its Twist and Massive studios, with heritage products including Crash and Plinko games.

Stake.com launched in 2017 as a cryptocurrency casino and sportsbook operated by Medium Rare N.V., a Curaçao-incorporated entity. The platform grew rapidly by allowing users to gamble using cryptocurrencies, operating in over 100 countries with significant user bases in Latin America, Canada (except Ontario), and Finland. Stake.com is not available in Australia or the United States.

In 2022, Easygo expanded its portfolio by launching Kick Streaming, a live-streaming platform. The timing was strategic: in October 2022, Twitch banned streams promoting unlicensed gambling sites and named Stake among them. Kick launched weeks later with a compelling creator proposition: a 95/5 subscription revenue split, compared to Twitch's standard 50/50 split. The platform quickly attracted major streamers including Tyler "trainwreckstv" Niknam as a partial owner, Felix "xQc" Lengyel on a reported $100 million non-exclusive deal, and others.

In 2024 and 2025, Stake expanded into regulated markets, opening non-crypto operations in the UK, Portugal, Italy, Colombia, Mexico, Peru, and Denmark. The company also acquired a 5% stake in Australian bookmaker PointsBet and spent A$7.1 million to acquire Stake's operations in Denmark.

In 2025, Easygo executed an internal restructuring valued at approximately A$4.78 billion through the issuance of 1.728 million shares to the two founders, priced at a fair value of A$2.77 per share. This transaction consolidated worldwide betting and media businesses under the Australian holding entity.

In April 2026, Kick announced it had surpassed 100 million cumulative users. Co-founder Bijan Tehrani confirmed via social media that the founders had personally invested nearly $1 billion into the platform since its inception. In Q1 2026, Kick recorded 1.27 billion hours watched, up 65% year-over-year, accounting for 14.4% of total hours watched across all major live-streaming platforms.

As a privately held company, Easygo does not publish sustainability reports or environmental, social, and governance (ESG) disclosures. However, the company has demonstrated commitment to regulatory compliance and community investment in several areas.

Tax Compliance: Easygo paid approximately A$152 million in corporate tax for FY2025, positioning it as one of the largest private corporate taxpayers in Australia. The company's financial accounts are lodged with the Australian Securities and Investments Commission (ASIC).

Community Investment: The company has invested in its local community in Melbourne, creating approximately 1,000 technology jobs and building a purpose-built headquarters in Cremorne. The company provides breakfast daily, weekly massages, and other employee benefits at its offices.

Workplace Culture: Easygo has grown from approximately 100 to approximately 1,000 employees over four years, actively recruiting for technology roles in Melbourne. The company culture emphasizes innovation and product-first thinking, with employees encouraged to use Kick as part of their job.

Content Moderation: Kick has implemented moderation tools and policies, though the platform maintains lighter content moderation than competitors. The platform has expanded its Kick Creator Incentive Program (KCIP), which pays streamers an hourly rate, and has introduced more robust moderation tools throughout 2025.

Easygo Entertainment and its co-founders have received recognition for business achievement and innovation:

• Forbes Billionaires List: Ed Craven recognized as Australia's youngest billionaire with an estimated personal fortune of A$4.53 billion
• Most Profitable Private Companies in Australia: Easygo ranked among the most profitable private companies in Australia for FY2025 with A$257 million net profit
• Fastest-Growing Tech Companies: Easygo recognized as one of Australia's fastest-growing technology companies, with headcount growing from approximately 100 to approximately 1,000 in four years
• Kick Streaming Milestones: Kick recognized as the third most popular live-streaming platform by peak viewership, with 100 million cumulative users reached in April 2026
• Live Streaming Growth Leader: Kick posted the sharpest year-over-year gains of any major streaming platform in Q1 2026, with 65% growth in hours watched

Easygo Entertainment and its subsidiaries have faced significant regulatory challenges and legal proceedings across multiple jurisdictions.

US Sweepstakes Casino Lawsuits: In August 2025, Los Angeles City Attorney Hydee Feldstein Soto filed a lawsuit against Easygo, Tehrani, Craven, and related entities, marking the first US governmental enforcement action against a sweepstakes casino. The lawsuit targets Stake.us's operations in California. In October 2025, a class-action lawsuit was filed in Jackson County Circuit Court against Stake.us, rapper Drake, and Kick streamer Adin Ross, alleging promotion of an illegal online casino through Kick. The plaintiff claims he lost money due to "deceptive" practices and that Ross and Drake misrepresented gambling streams as personal wagers when money allegedly came from Stake. Stake has denied wrongdoing and stated it will "vigorously defend" against all claims. Legal challenges have also been reported in Illinois and Alabama.

UK Regulatory Issues: TGP Europe Limited, Stake's UK white-label operator, was fined twice by the UK Gambling Commission. Stake.uk.com ceased operations in March 2025 following regulatory pressure.

Gambling Content Concerns: Kick has faced criticism for hosting gambling streams, particularly "slots" content where creators gamble on online casino games live on camera. While Kick has demonetized the slots category (creators do not get paid for streaming in it), gambling streams remain among the most popular content on the platform. Critics argue that the platform's association with Stake creates a pipeline directing viewers to gambling.

Regulatory Licensing: Stake.com operates under Curaçao Gaming Authority license OGL/2024/1451/0918. The platform's expansion into regulated markets requires obtaining licenses in each jurisdiction, with the company having secured licenses in the UK, Portugal, Italy, Colombia, Mexico, Peru, and Denmark. The platform is not available in Australia or the United States (where Stake.us operates as a sweepstakes casino instead).

Former Business Partner Lawsuit: A lawsuit filed by former business partner Christopher Freeman in 2022 was dismissed without prejudice in October 2024.