All Brands Owned by Deckers Outdoor Corporation

Deckers Outdoor Corporation is a leading footwear and apparel company serving outdoor enthusiasts, athletes, and lifestyle consumers worldwide through a diverse portfolio of premium brands. The company operates through multiple brand divisions, each targeting different market segments and customer needs while maintaining consistent quality and innovation standards across all products.

In 2026, Deckers has demonstrated exceptional financial performance, with third-quarter fiscal year 2026 revenue reaching a record $1.96 billion, representing 7% growth year-over-year. The company's diluted earnings per share increased 11% to a record $3.33, reflecting strong operational execution and brand performance. For the full fiscal year 2026, Deckers expects net sales in the range of $5.400 billion to $5.425 billion, with diluted earnings per share guidance raised to $6.80-$6.85.

The company's portfolio embodies California lifestyle values with the "FLY HUMAN FLY™" philosophy and commitment to "FREEDOM IN FOOTWEAR," reflecting its focus on enabling personal expression through innovative footwear and apparel. Whether navigating rugged outdoor terrain or urban environments, Deckers' brands inspire individuals to embark on unique journeys and express their authentic selves.

Deckers' brand portfolio includes several powerhouse brands with distinct market positions:

HOKA has emerged as a performance running and trail running powerhouse, with Q3 FY2026 net sales increasing 18.5% to $628.9 million compared to $530.9 million in the prior year. The brand's guidance has been raised to mid-teens percentage growth for fiscal 2026, reflecting strong global demand for HOKA's innovative running shoes and athletic footwear.

UGG continues to dominate the premium casual footwear market, with Q3 FY2026 net sales growing 4.9% to $1.305 billion compared to $1.244 billion in the previous year. UGG's guidance has been raised to mid-single-digit percentage growth for fiscal 2026, demonstrating the brand's enduring appeal and market strength.

The company's Other brands division, which includes Teva and Sanuk, reported net sales of $23.2 million in Q3 FY2026, though this represents a 55.5% decrease compared to the prior year, partially due to the phase-out of Koolaburra brand standalone operations.

Deckers maintains a balanced distribution strategy across wholesale and direct-to-consumer (DTC) channels. In Q3 FY2026, DTC net sales increased 8.1% to $1.093 billion, with comparable net sales growing 7.3%, while wholesale net sales increased 6.0% to $864.6 million. This balanced approach ensures broad market reach and customer access.

Geographically, Deckers demonstrates strong international growth, with international net sales increasing 15.0% to $756.7 million in Q3 FY2026, while domestic net sales grew 2.7% to $1.201 billion. This international expansion reflects the global appeal of Deckers' brands and successful market penetration strategies.

The company maintains significant research and development operations focused on footwear innovation, material science, and apparel design. Deckers employs thousands of people worldwide and is committed to developing innovative solutions that enhance performance and lifestyle while maintaining sustainability standards. The company's manufacturing partnerships span Vietnam, China, Indonesia, and India, enabling efficient global production and distribution.

Deckers' capital allocation strategy includes significant share repurchases, with the company repurchasing approximately 3.8 million shares for $348.5 million in Q3 FY2026. Through the first nine months of fiscal 2026, the company repurchased over 5% of shares outstanding for $813.5 million, with full-year repurchases expected to exceed $1.0 billion.