
Brave Search is the search engine of Brave Software, Inc., the private San Francisco company co-founded by Brendan Eich and Brian Bondy in 2015. Launched in 2021, it is the largest Western search engine running on its own independent index rather than licensing Google or Bing results, and it is the default search inside the Brave browser, which counts over 90 million monthly users.
Parent Company
Founded
2021
Status
Private
Headquarters
| Brand | Parent Company | Ownership Type |
|---|---|---|
| Brave Search | Brave Software, Inc. | Wholly owned |
Brave Software built a privacy browser on the Chromium codebase from 2016, and search was the obvious adjacent market: browser defaults drive search share, and Brave's anti-tracking users wanted a matching engine. The 2021 acquisition of Tailcat, a European search project, gave the company a working independent index to build on.
Brave Search launched in public beta in June 2021 and hit general availability in 2022, becoming the browser's default engine. Its index, grown to roughly 20 billion pages, made it the largest Western search engine not dependent on Google or Bing syndication, filling the gap left when alternatives like DuckDuckGo relied on licensed results.
AI features followed fast: the Summarizer answer feature in 2023, the Leo assistant, and AI-grounded answers that positioned the engine as a privacy-preserving alternative to Google's AI Overviews. A premium ad-free subscription and a search API for developers added revenue layers beyond ads.
Who owns Brave?
Brave Software, Inc., a private San Francisco company, owns the Brave browser and Brave Search. Co-founder Brendan Eich is CEO and controlling figure, with venture investors holding minority stakes.
Is Brave publicly traded?
No. Brave Software is privately held. It raised venture funding and a 2017 BAT token sale but has never listed shares.
Who founded Brave?
Brendan Eich and Brian Bondy founded Brave in 2015. Eich invented JavaScript and co-founded Mozilla; Bondy was a Mozilla and Khan Academy engineer. Eich serves as CEO and Bondy as CTO.
Is Brave Search really independent?
Yes. Brave Search runs on its own index of roughly 40 billion pages, one of only three independent global-scale indexes in the West and the only one outside Google and Microsoft. It does not license Google or Bing results.
How many people use Brave?
The Brave browser passed 101 million monthly active users in September 2025, with 42 million daily users. Brave Search handles approximately 1.9 billion queries per month.
How does Brave make money?
Through opt-in privacy-preserving ads that share revenue with users via the BAT token, premium services like VPN and Talk, the commercial Brave Search API, and search advertising, estimated at roughly 100 million dollars annualized in 2025.
Is Brave safe to use?
Brave is a legitimate browser that blocks ads and trackers by default and does not profile users. It is open source, based on Chromium, and its privacy claims are verifiable in the code.
These competing brands operate in the same categories and provide similar products or services. Compare key attributes to understand market positioning and competitive landscape.
| Brand | Parent Company | Country | Founded | Market Position | Primary Market | Gender Target |
|---|---|---|---|---|---|---|
| Duckduckgo | USA | 2008 | Challenger | Global | All-ages | |
| Microsoft | USA | 2009 | Challenger | Global | All-ages | |
| Perplexity Ai | USA | 2022 | Challenger | Global | All-ages |
Technology SoftwareOwned by Duck Duck Go, Inc.
DuckDuckGo is the flagship privacy search engine of Duck Duck Go, Inc., the private Paoli, Pennsylvania company founded by Gabriel Weinberg that built the leading no-tracking alternative to Google.
Technology SoftwareOwned by Microsoft Corporation
Bing is Microsoft's search engine brand, now fused with Copilot AI answers, holding the number two position in global web search behind Google.
Technology SoftwareOwned by Perplexity AI, Inc.
Perplexity is the flagship answer engine of Perplexity AI, the private AI search company founded in 2022 that built citation-backed conversational search into a multi-billion dollar product.
Market Positioning: Brave Search competes with 3 brands in the same categories, ranging from mass market to luxury positioning.
Geographic Distribution: Competitors are headquartered across multiple regions, indicating global competition in this market segment.
Brand Heritage: Competitor brands range from established heritage brands to newer market entrants, with founding years spanning several decades.
Looking for brands with different ownership structures? These similar brands are not owned by Brave Software, Inc., giving you alternative choices that support different corporate structures.
Technology SoftwareOwned by Duck Duck Go, Inc.
DuckDuckGo is the flagship privacy search engine of Duck Duck Go, Inc., the private Paoli, Pennsylvania company founded by Gabriel Weinberg that built the leading no-tracking alternative to Google.
DuckDuckGo operates independently without a large parent corporation.
Technology SoftwareOwned by Microsoft Corporation
Bing is Microsoft's search engine brand, now fused with Copilot AI answers, holding the number two position in global web search behind Google.
Microsoft Bing is owned by Microsoft Corporation, a public company, a different structure than Brave Search's parent.
Technology SoftwareOwned by Sketchbook, Inc.
Digital drawing and painting application originally developed at Alias and now owned by independent Sketchbook, Inc. following its 2021 spin-out from Autodesk.
Sketchbook operates independently without a large parent corporation.
Technology SoftwareOwned by Character.AI
AI chatbot platform for user-created characters, popular with younger users, whose company filed Chapter 11 in October 2026 and agreed to sell certain assets to Disney for $20 million.
Character.AI operates independently without a large parent corporation.
Technology SoftwareOwned by Opera Limited
Norwegian web browser maker owned by Opera Limited, a Nasdaq-listed company majority controlled by Kunlun Tech, with about 285 million monthly users.
Opera operates independently without a large parent corporation.
Technology SoftwareOwned by ServiceNow, Inc.
Enterprise cloud platform brand of ServiceNow, Inc. (NYSE: NOW) for workflow automation, IT service management, and agentic AI.
ServiceNow operates independently without a large parent corporation.
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