The Hearst Empire: Magazines, TV and Beyond
Cosmopolitan, Esquire, Harper's Bazaar, Car and Driver, and dozens of TV stations all share one owner: Hearst. Here is how America's largest private media company built its empire over 138 years.
Cosmopolitan, Esquire, Harper's Bazaar, Car and Driver, Popular Mechanics, Good Housekeeping, and Town and Country are all published by the same company. So are 35 local television stations across 26 US markets. And through its 50% stake in A+E Networks, Hearst has interests in A&E, History, and Lifetime.
One company. One private owner. 138 years of accumulation.
Hearst Communications, Inc. is the largest private magazine publisher in the United States by number of titles. The company is headquartered in New York City in the Hearst Tower, a 46-story skyscraper built atop the original 1928 Hearst Magazine Building. Industry estimates place annual revenues in the range of $12 to $15 billion, though Hearst does not publish audited financial statements as a private company.
This post covers how Hearst built that portfolio, what it currently owns, and why its private structure has helped it survive where publicly traded media peers have not.
The Founder: William Randolph Hearst
William Randolph Hearst received the San Francisco Examiner from his father, mining magnate George Hearst, in 1887, at the age of 23. The elder Hearst had acquired the paper to support his political career. The younger Hearst had a different vision: he wanted to build the most widely read newspaper in the country.
Taking his cue from Joseph Pulitzer's New York World, which had pioneered sensationalist popular journalism, Hearst invested heavily in the Examiner's staff, design, and content. Circulation multiplied within a few years.
In 1895, Hearst purchased the New York Morning Journal for $180,000 and began a direct circulation war with Pulitzer's World. The competition between Hearst and Pulitzer produced what historians have called "yellow journalism," the use of sensational, emotionally charged reporting to drive newspaper sales. Critics and historians have argued that Hearst's newspapers played a significant role in building public support for the Spanish-American War of 1898 through exaggerated and inflammatory coverage of events in Cuba.
By 1900, Hearst was one of the most powerful media figures in the United States. Over the following four decades, he built a media conglomerate that at its peak included 28 newspapers, 18 magazines, 11 radio stations, two wire services, a film production company, and a newsreel company. He served in the US Congress from 1903 to 1907 and made an unsuccessful run for the Democratic nomination for president in 1904.
Hearst's personal spending, including the construction of Hearst Castle in San Simeon, California, and decades of collecting European art and antiques, eventually strained the conglomerate's finances. During World War II, with newspaper revenues under pressure and interest payments mounting, Hearst was forced to sell numerous properties and cede financial control to a management committee. He died in 1951.
The company passed to a trust controlled by Hearst's five sons and subsequently to professional management, with Hearst family members on the board but not in operating roles.
The Modern Hearst: From Newspapers to Diversified Media
The Hearst Corporation has shed most of its original newspaper portfolio over the past three decades, retaining only a handful of large-market papers while pivoting to magazines, television, and digital media.
Hearst currently retains newspapers including the San Francisco Chronicle, the Houston Chronicle, the San Antonio Express-News, and the Albany Times Union. The company divested several major papers including the Seattle Post-Intelligencer (which became a digital-only publication in 2009) and sold others to regional chains.
The decision to concentrate on magazines and television, and exit most newspapers, reflected a direct assessment that the economics of mass-market daily journalism were deteriorating faster than other media formats. Hearst's magazine business benefits from brand heritage and digital extension that daily news journalism cannot easily replicate.
The Magazine Portfolio: Hearst Magazines
Hearst Magazines describes itself as the world's largest lifestyle publisher. As of early 2026, the US magazine portfolio has more than 25 brands. The international portfolio, operated through licensing and owned entities in more than 150 countries, brings the total to more than 300 Hearst magazine brands in global circulation.
The US magazine portfolio includes:
- Cosmopolitan: The largest-circulation women's magazine in the world by paid copies, available in more than 65 countries. Founded in 1886 as a general interest family magazine, it was reinvented as a women's lifestyle publication by editor Helen Gurley Brown starting in 1965.
- Harper's Bazaar: The oldest fashion magazine in the United States, founded in 1867. Harper's Bazaar competes directly with Conde Nast's Vogue in the luxury fashion segment.
- Elle (US edition): Published under a licensing arrangement with Lagardere Group, the French media company that owns the Elle brand globally
- Marie Claire (US edition): Published under license
- Good Housekeeping: Founded in 1885, known for the Good Housekeeping Seal of Approval awarded to products that pass the magazine's testing standards
- Women's Health: Health and fitness for women
- Redbook: Women's service magazine, now primarily digital
- Town and Country: Luxury lifestyle and society magazine, founded in 1846, the oldest continuously published magazine in the United States
- Esquire: Men's lifestyle, fashion, and culture magazine founded in 1933
- Men's Health: Health and fitness for men
- Car and Driver: Automotive enthusiast magazine, founded in 1955
- Road and Track: Performance car and motorsport coverage
- Motor Trend (partial interest through licensing)
- House Beautiful: Home decor and design
- Veranda: Luxury home and garden
- Popular Mechanics: Technology, science, and DIY, founded in 1902
- Runner's World: Running and fitness
- Bicycling: Cycling and outdoor fitness
- Country Living: Rural lifestyle and home decor
Hearst Television: The Broadcast Station Group
Hearst Television owns and operates 35 local television stations in 26 markets across the United States, making it one of the largest local television station groups in the country.
The stations operate as affiliates of the major broadcast networks, including ABC, NBC, CBS, CW, and MyNetworkTV. Local television station groups generate revenue primarily through local advertising and retransmission fees, the payments that cable and satellite companies pay to carry broadcast signals.
Hearst Television's station markets include Baltimore, Pittsburgh, Milwaukee, Oklahoma City, New Orleans, and other mid-sized US cities. The group does not own stations in New York City, Los Angeles, or Chicago, the three largest US markets, concentrating instead on strong positions in secondary markets.
A+E Networks: Hearst's Cable Television Interest
Hearst holds a 50% stake in A+E Networks, a joint venture with The Walt Disney Company. A+E Networks operates several cable television channels with meaningful viewership:
- A&E: General entertainment cable channel
- History: Documentary and historical programming channel, best known for series including Pawn Stars and American Pickers
- Lifetime: Women-focused entertainment cable channel
- FYI: Lifestyle cable channel
- Viceland: Youth culture and documentary channel (through a partnership with Vice Media)
Through A+E Networks' structure, Hearst has indirect exposure to ESPN, which is owned by Disney and generates significant cable affiliate fee revenue. The exact economic value of that exposure to Hearst is not publicly disclosed.
Hearst's Digital Transformation
Hearst has invested in digital media alongside its print business. Each major magazine brand runs a corresponding digital property, and Hearst Magazines Digital Media accounts for a substantial share of the magazine division's total revenue.
The approach has been measured. Rather than acquiring digital-native media companies at high valuations, as some competitors did, Hearst extended its existing brands into digital formats. That strategy avoided the write-downs that followed many high-priced digital media acquisitions between 2015 and 2022.
Hearst also holds a stake in Fandango, the movie ticketing platform, and has made technology investments through its corporate venture arm.
In his 2026 annual letter to employees, Hearst CEO Steve Swartz described significant investment in the magazine company to "aggressively exploit" Hearst's advantages in lifestyle content.
The Private Structure: Why It Matters
Hearst's private ownership structure, controlled through a trust for Hearst family members and charitable causes, has direct implications for how the company operates.
Hearst does not face pressure to maximize quarterly earnings or meet analyst expectations. That allowed it to absorb newspaper losses over a longer period than a public company could justify, and to invest in digital transformation without quarterly scrutiny.
The trust structure also means Hearst does not need to distribute all available cash. Retained earnings can be reinvested at management's discretion. This is how the company has outlasted many publicly traded media peers that faced shareholder pressure to cut costs or sell assets at unfavorable prices.
The constraint is governance complexity. Across multiple generations of Hearst family beneficiaries, divergent views on strategy and asset sales can slow decision-making.
How Hearst Compares to Other Media Companies
Hearst's primary competitors in the magazine sector include:
- Conde Nast: The privately held publisher owned by Advance Publications, owner of Vogue, The New Yorker, GQ, Wired, Vanity Fair, and Architectural Digest
- [Dotdash Meredith](https://whobrands.com/companies/iac): The digital and print publisher owned by IAC, comprising the former Meredith Corporation brands including People, Better Homes and Gardens, and InStyle alongside digital-native properties including Investopedia and Verywell
- [News Corp](https://whobrands.com/companies/news-corp): Rupert Murdoch's media company with operations in print newspapers, digital real estate, and book publishing through HarperCollins
- [Warner Bros. Discovery](https://whobrands.com/companies/warner-bros-discovery): Competing in cable television through CNN, HBO, and TNT
In local television, Hearst Television competes with Nexstar Media Group, Tegna, Gray Television, and Sinclair Broadcast Group for local advertising and retransmission revenue.
The Bottom Line
Hearst built a 138-year media portfolio by moving steadily away from its newspaper origins and concentrating on magazines and local television, where the economics remained more durable. Its private structure has given it flexibility that public media companies often lack.
As of 2026, Hearst's portfolio is one of the most diversified in American media: lifestyle magazines with global reach, 35 local TV stations, a 50% stake in A+E Networks, and digital properties across health, automotive, and home categories.
Want to explore media brand ownership? Browse all media and entertainment brands in our database.
Frequently Asked Questions About Hearst
Is Hearst publicly traded? No. Hearst Communications, Inc. is privately held through a trust structure established by William Randolph Hearst. The Hearst family are beneficiaries of the trust, but professional managers run the company. Hearst has never been publicly traded as a standalone entity.
What magazines does Hearst own? Hearst's US magazine portfolio includes Cosmopolitan, Esquire, Harper's Bazaar, Good Housekeeping, House Beautiful, Town and Country, Popular Mechanics, Car and Driver, Road and Track, Women's Health, Men's Health, Runner's World, Country Living, and Veranda, among others.
Does Hearst own any television channels? Hearst Television owns and operates 35 local television stations in 26 US markets as affiliates of ABC, NBC, CBS, and other broadcast networks. Through its 50% stake in A+E Networks (jointly owned with Disney), Hearst has interests in cable channels including A&E, History, and Lifetime.
Who controls Hearst today? Hearst is governed by a board of trustees that includes Hearst family members and independent directors. Steve Swartz has served as President and CEO since 2012. William Randolph Hearst III, the founder's grandson, served as Chairman of the Board.
How large is Hearst? Hearst does not publish audited financial statements. Industry estimates place annual revenue in the range of $12 to $15 billion across its print, digital, television, and investment holdings. The company employs approximately 20,000 people globally.
Explore Related Brands
- Dotdash Meredith - Competitor in print and digital lifestyle media, owned by IAC
- Conde Nast - Primary magazine competitor, owner of Vogue and The New Yorker
- News Corp - Competing media conglomerate in newspapers and TV
- Warner Bros. Discovery - Competing cable television network group
Browse all Media & Entertainment brands
Sources
1. Hearst Communications Official Website — https://www.hearst.com 2. Hearst Magazines Portfolio — https://www.hearst.com/magazines 3. 2025 Annual Letter from Steve Swartz — https://www.hearst.com/-/2025-annual-letter-from-steve-swartz 4. Wikidata: Hearst Communications — https://www.wikidata.org/wiki/Q185489 5. Columbia Journalism Review: Hearst history — https://www.cjr.org 6. Forbes: Hearst Corporation profile — https://www.forbes.com
All brand ownership data verified through WhoBrands.com research. Last verified: March 2026.
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