15 Magazine and Media Brands and Who Owns Them
Time magazine, National Geographic, Rolling Stone, and Vogue all have different corporate owners. Here are 15 major magazine and media brands and the companies that control them in 2026.
The American magazine industry has undergone more ownership change in the past decade than in the preceding fifty years combined. Digital disruption, the collapse of print advertising revenue, and the rise of streaming and social media have forced traditional publishing brands to find new corporate homes. Billionaires have bought legacy titles as prestige assets. Private equity firms have acquired magazine portfolios and cut editorial staff. Tech and media conglomerates have absorbed publishing brands as content libraries for subscription products.
The result is a map of media ownership that bears little resemblance to the landscape of 2010. Here are 15 major magazine and media brands and the corporations or individuals who own them in 2026.
Legacy News and Current Affairs
1. Time Magazine Time magazine was founded in New York City in 1923 by Briton Hadden and Henry Luce, making it the first weekly news magazine in the United States. Time Inc., the publishing division of Time Warner, was spun off as an independent company in 2014. Meredith Corporation acquired Time Inc. in January 2018 for approximately $2.8 billion. Meredith subsequently sold Time magazine to Salesforce co-founder Marc Benioff and his wife Lynne Benioff in September 2018 for approximately $190 million. The Benioffs stated they bought Time as a personal investment, not as part of Salesforce, and the editorial operations remain independent of Benioff's business interests. Time continues to publish weekly digital and monthly print editions.
2. The Atlantic The Atlantic was founded in Boston in 1857 as a literary and cultural magazine. It has been published continuously for over 165 years, making it one of the oldest continuously published magazines in the United States. Laurene Powell Jobs, founder of the Emerson Collective and widow of Apple co-founder Steve Jobs, acquired a majority stake in The Atlantic in 2017 and subsequently took full ownership by 2021. The Atlantic has pursued a reader-supported subscription model and increased its editorial investment under Powell Jobs's ownership, expanding its staff and digital presence.
3. The Washington Post The Washington Post was founded in 1877 and was the independent publication that broke the Watergate story under editor Ben Bradlee. Jeff Bezos, founder of Amazon, purchased The Washington Post in October 2013 for approximately $250 million in a personal transaction entirely separate from Amazon. Bezos has invested substantially in the Post's digital infrastructure and editorial staff. The Post has faced financial pressure in recent years, with declining subscription growth following the post-COVID news cycle slowdown, leading to significant staff reductions in 2023 and 2024. Bezos retains full personal ownership.
4. Forbes Forbes magazine was founded in 1917 by Bertie Charles Forbes, a Scottish financial journalist. The Forbes family sold a majority stake to Integrated Whale Media Investments, a Hong Kong-based investor group, in 2014. In 2021, Forbes agreed to go public through a merger with Magnum Opus Acquisition Corp., a special purpose acquisition company (SPAC), at an implied valuation of approximately $630 million. The SPAC transaction was completed in 2022. Forbes trades on the New York Stock Exchange under ticker FRBS. The Forbes family retains an ownership stake alongside institutional investors.
Fashion and Lifestyle
5. Vogue Vogue is the flagship title of Condé Nast, the American mass media company that also publishes The New Yorker, Wired, Vanity Fair, GQ, Architectural Digest, and Bon Appétit. Condé Nast was acquired by Advance Publications, the private media company owned by the Newhouse family, in 1959. Vogue has been published since 1892 and is the world's most recognized fashion magazine, operating editions in more than 20 countries. Anna Wintour has served as Editor-in-Chief of US Vogue since 1988 and was appointed as Condé Nast's Global Chief Content Officer in 2020.
6. Wired Wired magazine was launched in San Francisco in 1993 as a technology and culture publication. Advance Publications acquired Wired through its Condé Nast division in 1998 for approximately $80 million from founding publisher Louis Rossetto. Wired is now a primarily digital publication with a print edition, focused on technology, science, and culture. Its readership skews toward technology industry professionals and is significant in shaping technology policy and industry discourse.
7. GQ GQ was founded as Gentlemen's Quarterly in 1931 as a menswear trade publication. Condé Nast acquired it in 1983. GQ has evolved from a fashion-forward men's magazine into a broader lifestyle and culture publication covering sports, politics, and celebrity. Like most Condé Nast titles, GQ has expanded its digital and video content significantly while reducing print frequency.
Entertainment and Culture
8. Rolling Stone Rolling Stone was founded in San Francisco in November 1967 by Jann Wenner as a rock music magazine. Wenner Media, the family company controlled by Jann Wenner, sold a 49% stake in Rolling Stone to BandLab Technologies, a Singapore-based music technology company, in 2017 for an undisclosed sum. BandLab subsequently acquired a majority stake in 2019. Rolling Stone is now majority-owned by BandLab Technologies while Wenner retains a minority stake. The magazine moved its editorial headquarters from New York to Austin, Texas in 2023.
9. Entertainment Weekly Entertainment Weekly was launched by Time Inc. in 1990 as a weekly guide to movies, television, music, and books. It passed to Meredith through the 2018 acquisition of Time Inc., then to Dotdash Meredith through the 2021 IAC-Meredith combination. Dotdash Meredith significantly reduced the print frequency of Entertainment Weekly and shifted its editorial resources toward digital content as part of the broader Dotdash Meredith digital-first strategy. For more on the Dotdash Meredith portfolio, see our post on 20 brands owned by IAC.
10. People People magazine was founded in 1974 by Time Inc. and became the most commercially successful celebrity and entertainment magazine in American history. People passed to Meredith and then to Dotdash Meredith through the same ownership chain as Entertainment Weekly. People.com is consistently among the most-visited entertainment websites in the United States. The brand generates substantial revenue from celebrity cover exclusives, death notices, and royal family coverage, audiences that have proven resilient to digital disruption relative to news and political magazines.
Science, Nature, and Sports
11. National Geographic National Geographic magazine was founded in 1888 by the National Geographic Society, a nonprofit scientific and educational institution in Washington, DC. In 2015, the National Geographic Society partnered with 21st Century Fox to form National Geographic Partners, a joint venture holding the magazine and other media assets. Walt Disney Company acquired 21st Century Fox in 2019 for approximately $71.3 billion, making Disney the controlling partner in National Geographic Partners. The National Geographic Society retains a 27% stake. Disney operates National Geographic as both a linear cable channel and a streaming content brand on Disney+. For full context on the Disney acquisition of Fox, see our post on what brands does Disney own.
12. Sports Illustrated Sports Illustrated was founded in 1954 by Time Inc. as a weekly sports magazine. It passed through Meredith to Authentic Brands Group, which purchased the brand from Meredith Corporation in 2019 for approximately $110 million. ABG licenses the Sports Illustrated name to The Arena Group for editorial and publishing operations. The arrangement created controversy in 2024 when The Arena Group laid off most of Sports Illustrated's editorial staff, raising questions about whether a brand management model can sustain editorial quality media brands. For more on ABG's ownership approach, see our post on 30 brands owned by Authentic Brands Group.
Digital Native and Hybrid
13. New York Magazine New York magazine was founded in 1968 by journalist Clay Felker as a spin-off of the New York Herald Tribune's Sunday supplement. The Murdoch family acquired it in 1977 but sold it in 1991. New York Media, the independent company that publishes New York magazine along with Vulture, The Cut, Grub Street, and Intelligencer, was acquired by Vox Media in September 2019 for an undisclosed sum estimated at approximately $105 million. Vox Media is backed by NBC Universal, which holds a minority stake. The New York magazine brand has maintained its editorial independence and critical reputation under Vox Media ownership.
14. The Economist The Economist was founded in London in 1843 by Scottish economist James Wilson. The Economist Group, the parent company, has an unusual ownership structure: the Economist Newspaper Limited operates under a Trust arrangement designed to preserve its editorial independence. Shareholders include Exor N.V. (the Agnelli family investment vehicle), Pearson plc (which sold its majority stake in 2015), and the Cadbury, Layton, Schroder, and other founding families. No single shareholder holds a controlling interest, and the editorial independence trustee structure means no owner can direct editorial coverage. This structure makes The Economist one of the most ownership-protected major media brands in the world.
15. The Verge / Vox Media The Verge is a technology news publication launched by Vox Media in November 2011. Vox Media also owns Vox.com, SB Nation, Eater, Curbed, Recode, and Polygon. NBC Universal acquired a minority stake in Vox Media in 2015. Comcast (which owns NBC Universal) has periodically increased its investment. Vox Media acquired New York Media in 2019 and Group Nine Media in 2022, establishing itself as the largest independent digital media company in the United States by staff and revenue. Vox Media generates revenue through advertising, subscription products (The Verge's subscription tier launched in 2023), events, and licensing.
The Ownership Landscape in Summary
The magazine and media industry's ownership map in 2026 reflects three distinct forces that reshaped publishing since 2010.
Billionaire buyers. Time (Benioff), The Atlantic (Powell Jobs), and The Washington Post (Bezos) were acquired by wealthy individuals who could absorb losses while prioritizing editorial investment over near-term profitability. This model has generally preserved editorial quality but creates questions about long-term succession planning when the individual owner is no longer involved.
Corporate consolidation. Condé Nast (Newhouse/Advance Publications), Dotdash Meredith (IAC), and Vox Media (Comcast/NBC Universal minority) represent the consolidation of multiple titles under shared technology, advertising, and distribution infrastructure. Scale benefits are real but editorial distinctiveness sometimes suffers when titles share back-end operations.
Brand licensing. Sports Illustrated under Authentic Brands Group represents the most disruptive model: the brand IP is separated from editorial operations, with a licensee handling content creation. This model has produced the most visible controversies around editorial quality and brand integrity.
| Brand | Owner | Owner Type | Key Detail |
|---|---|---|---|
| Time | Marc Benioff (personal) | Individual billionaire | Acquired 2018, $190M |
| The Atlantic | Laurene Powell Jobs | Individual billionaire | Full ownership by 2021 |
| Vogue | Condé Nast / Advance Publications | Private family company | Newhouse family since 1959 |
| Rolling Stone | BandLab Technologies | Private tech company | Majority stake 2019 |
| National Geographic | Disney / NatGeo Society | Conglomerate | Disney acquired via Fox 2019 |
| Sports Illustrated | Authentic Brands Group | Brand management | Licensed to The Arena Group |
| People | Dotdash Meredith (IAC) | Public holding company | Via Meredith acquisition 2021 |
| Forbes | Integrated Whale Media | Public (NYSE: FRBS) | SPAC listing 2022 |
For more on how media conglomerates own entertainment brands, see our posts on what brands does Disney own and 20 brands owned by IAC.
FAQ
Who owns The New Yorker? The New Yorker is owned by Condé Nast, which is owned by Advance Publications, the private media company controlled by the Newhouse family. The New Yorker was acquired by Condé Nast in 1985.
Is National Geographic still a nonprofit? The National Geographic Society remains a nonprofit scientific and educational organization and retains a 27% stake in National Geographic Partners. However, the magazine and media operations are run through National Geographic Partners, which is majority-controlled by Disney. The Society uses its stake's proceeds to fund scientific research and exploration.
Are any major magazines still family-owned? Yes. The Economist remains under a Trust structure protecting editorial independence, with founding families retaining stakes. Condé Nast (Vogue, Wired, GQ, The New Yorker) is owned by Advance Publications, which is controlled by the Newhouse family. Forbes has the Forbes family as a minority shareholder. Family ownership in magazine publishing is increasingly uncommon at scale, but it persists in notable cases.
Explore Related Brands
- Vogue - Condé Nast's flagship fashion magazine, published since 1892
- Sports Illustrated - Brand-managed magazine licensed to The Arena Group by ABG
- National Geographic - Disney-majority-owned science magazine founded 1888
- Wired - Condé Nast technology magazine founded San Francisco 1993
- People - Dotdash Meredith celebrity magazine, highest-circulation US weekly
Browse all media and entertainment brands
Sources
1. SEC EDGAR: Time acquisition by Benioffs, 2018 — https://www.sec.gov/cgi-bin/browse-edgar 2. Condé Nast Company Overview — https://www.condenast.com/ 3. Disney Annual Report 2024 — https://thewaltdisneycompany.com/investor-relations/ 4. Authentic Brands Group: Sports Illustrated acquisition — https://authenticbrandsgroup.com 5. Vox Media: Group Nine Acquisition, 2022 — https://corp.voxmedia.com/ 6. Forbes FRBS NYSE Listing Prospectus, 2022 — https://www.sec.gov/cgi-bin/browse-edgar 7. The Economist Group Ownership Structure — https://www.economistgroup.com/about-us
All brand ownership data verified through WhoBrands.com research methodology. Last updated: February 2026.
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