Posts tagged “Unilever”

Dr. Squatch went viral with Sydney Sweeney and Unilever bought it. Rhode hit $212M and e.l.f. paid $1B. Poppi went from Shark Tank to $1.95B PepsiCo deal. Discover brands that went viral and got acquired shortly after. Explore our database.

Unilever activates 35 brands at the FIFA World Cup. P&G runs dual-layer Olympic sponsorship. LVMH deploys 6 maisons through one F1 deal. Discover why conglomerates use sponsorship to keep sub-brands visible. Explore our database.

Unilever targets net zero by 2039. Nestle by 2050. P&G by 2040. But targets and results are different things. Discover which conglomerates have the strongest sustainability commitments. Explore our database.

Unilever investigated for greenwashing. Mondelez called out for deception. Driscoll's sued over PFAS. Discover when brand sustainability claims don't match the parent company, with real 2026 examples.

From Saudi PIF's $55B EA buyout to Disney's $71B Fox deal to Microsoft's $69B Activision purchase, controversial acquisitions have reshaped industries. Discover which deals backfired and why.

Estee Lauder's 20+ brands, E.l.f. Beauty's Naturium problem, KKR's Boiler Room connection, and Unilever's Ben & Jerry's conflict. Discover how parent company controversies taint sub-brands.

LVMH, Unilever, Nestle, P&G, and Berkshire Hathaway own thousands of brands. Discover how these conglomerates structure their portfolios, from luxury to consumer goods. Explore our database.

Ben and Jerry's, Magnum, Cornetto, Wall's, and Breyers appear to compete. They all belong to Unilever. Here is how the Anglo-Dutch giant came to own the ice cream aisle.

Unilever was created in 1929 when a British soap company and a Dutch margarine producer merged. Today it owns Dove, Hellmann's, Knorr, Ben & Jerry's, and hundreds more. Here is the full story.

Kraft Heinz owns Heinz, Kraft, and Grey Poupon. Unilever owns Hellmann's and Knorr - but is selling its food brands to McCormick in a $44.8 billion deal. Here is the full condiment ownership map for 2026.

Unilever, Nestlé, and General Mills own most of the ice cream brands in your supermarket freezer. Here is the full ownership map of the global ice cream industry, from Ben & Jerry's and Häagen-Dazs to Magnum and Breyers.

Unilever is the global leader in deodorants, owning Dove, Rexona, Axe, and Sure. P&G owns Secret and Old Spice. Henkel owns Fa and Right Guard. Here is the full ownership map for 2026.

P&G, Unilever, and L'Oréal own the vast majority of the shampoo brands in your shower. Here is a complete map of who owns the shampoo and hair care market globally, from mass-market brands to salon professionals.

Colgate, Procter & Gamble, Unilever, and GSK (now Haleon) together control the global toothpaste market. Here is a full breakdown of which companies own which toothpaste brands, and how this market became one of the most concentrated in consumer goods.

Nestlé and Unilever have competed across food, beverages, and personal care for over a century. Here is how their brand portfolios, strategies, and financial results compare in 2026.

Tide, Ariel, Dawn, Persil, Fairy, Mr. Clean. Most cleaning products on store shelves trace back to Procter & Gamble, Unilever, or SC Johnson. Here is the full map.

Nestlé, Kraft Heinz, Unilever, Mars, and PepsiCo collectively control dozens of the most recognizable food brands on supermarket shelves. Here are 20 examples that reveal just how concentrated food ownership has become.

Brand portfolio strategy determines which brands a company owns, how they're positioned, and why. Here's how P&G, Unilever, and LVMH think about the brands they keep, kill, and acquire.

When big companies buy indie beauty brands, what actually changes? We examine real cases from CeraVe to Drunk Elephant to find out what happens next.

Two corporations have dominated household and personal care for over 100 years. Compare their brand portfolios, strategies, and what makes each one different.

Two of the biggest names in skincare sit side by side on every shelf. But are Dove and Olay made by the same company? The answer reveals how the beauty industry really works.

Dove is owned by Unilever, acquired in 1957. Discover Unilever's beauty portfolio, acquisition strategy, and what it means for consumers in 2026.