Posts tagged “natural brands”

Stonyfield, Kashi, and Honest Tea all built their identities on independence and values. All three are now owned by large multinationals. Here is why this pattern repeats across categories.

Burt's Bees is owned by Clorox. Honest Tea was owned by Coca-Cola. Annie's is owned by General Mills. Most organic and natural brands are now subsidiaries of major corporations. Here is what that actually means.

That organic shampoo, natural deodorant, or clean beauty product might be owned by a multinational conglomerate. Here is who really owns the 'natural' brands on your shelf.